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8.5

SpotScore

Zoho Marketing Automation - Marketing Automation Software

Zoho Marketing Automation Reviews in September 2026: User Ratings, Pros & Cons

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4.23

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Zoho Marketing Automation Reviews & Ratings

4.23

Very Good

Based on 64 ratings & 86 reviews

Are you using Zoho Marketing Automation?

Rating Distribution

Excellent

(49)

Very Good

(29)

Good

(5)

Poor

(1)

Terrible

(2)

Spotsaas Editor’s POV

Zoho Marketing Automation is a robust and user-friendly tool designed to streamline marketing efforts and enhance customer engagement. Its standout features include a highly intuitive interface, seamless integration with other Zoho applications, and a wide range of automation capabilities, such as email workflows, landing page creation, and behavioral targeting. ...Read more

Zoho Marketing Automation pros and cons

  • Interface is easy to use even for beginners.

  • Integrates with Zoho CRM and other Zoho applications, ensuring smooth workflows.

  • Automation features save time and effort in managing campaigns.

  • Behavioral targeting and advanced campaign personalization improve customer engagement.

  • Limited advanced functionalities when compared to competitors like HubSpot or Salesforce.

  • Steep learning curve for new users exploring the entire spectrum of features.

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Showing 51-60 out of 86

AG

Alex G

10/11/22

4 out of 5

"Best tool to double your ROI as it is easy to integrate with other social media websites and apps."

What do you like best about Zoho Marketing Automation? Leads can be imported easily from PC (as Csv file) and can be generated easily using signup forms, integrating it with Eventbrite, tracking webinar registration using GoToWebinar. Additionally, provide a funnel builder under "Journeys" tab. So, there is no need to spend extra dollars on other software, such as clickfunnel.com.

AG

Alex G

10/11/22

4 out of 5

"Best tool to double your ROI as it is easy to integrate with other social media websites and apps."

What do you like best about Zoho Marketing Automation? Leads can be imported easily from PC (as Csv file) and can be generated easily using signup forms, integrating it with Eventbrite, tracking webinar registration using GoToWebinar. Additionally, provide a funnel builder under "Journeys" tab. So, there is no need to spend extra dollars on other software, such as clickfunnel.com.

MM

Mayura Mahesh W

09/22/22

4 out of 5

"Zoho tool has Reduced my manual work & helped us to automate email marketing extensively"

What do you like best about Zoho One? The tool has helped me to reduce the manual work. The solution is for all marketing needs. The features include customizable CRM, Campaigns & Email Automation.

MM

Mayura Mahesh W

09/22/22

4 out of 5

"Zoho tool has Reduced my manual work & helped us to automate email marketing extensively"

What do you like best about Zoho One? The tool has helped me to reduce the manual work. The solution is for all marketing needs. The features include customizable CRM, Campaigns & Email Automation.

JC

Josh C

09/06/22

5 out of 5

"Great way to track leads from our craft shows through completed web orders"

What do you like best about Zoho Marketing Automation? Having so many tools in one dashboard means I don't have to use 5 separate websites to do the same tasks.

JC

Josh C

09/06/22

5 out of 5

"Great way to track leads from our craft shows through completed web orders"

What do you like best about Zoho Marketing Automation? Having so many tools in one dashboard means I don't have to use 5 separate websites to do the same tasks.

AD

Akshata D

08/31/22

5 out of 5

"One stop to streamline all Multichannel Marketing Automations. Improve business process outcomes."

What do you like best about Zoho Marketing Automation? I really loved the Account-based marketing function, this is very helpful for me as I run campaigns on selected accounts of photographers, it's also impactful as I can run on very selected accounts.

AD

Akshata D

08/31/22

5 out of 5

"One stop to streamline all Multichannel Marketing Automations. Improve business process outcomes."

What do you like best about Zoho Marketing Automation? I really loved the Account-based marketing function, this is very helpful for me as I run campaigns on selected accounts of photographers, it's also impactful as I can run on very selected accounts.

RP

Rajesh P

08/08/22

4.5 out of 5

"Minimise my work and it helps to save time"

What do you like best about Zoho Marketing Automation? I was using the Zoho marketing automation tool for digital marketing purposes to minimize my work, whole my team is using the toll for more productivity and to save a lot of time. good for beginner and intermediate level users. Most recommended tool from the manager level. Good choice.

DR

Denver r

08/05/22

4.5 out of 5

"Zoho is extremly user friendsly and easy to user"

What do you like best about Zoho Marketing Automation? Zoho makes its easy for me to bring the relevant target audience to my website and increase sales

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].