Wistia Reviews in May 2025: User Ratings, Pros & Cons

A great way to gate content behind user information

What do you like best? I love that we can see WHO watches our videos. Super useful for lead generation. What do you dislike? The free trial tier is basically useless. Recommendations to others considering the product: Make sure you use the email collection to watch videos. It's so easy to generate leads this way. What problems are you solving with the product? What benefits have you realized? Mostly how to make our content useful. We'd make video content and wouldn't ...

Elite Video Marketing Platform

What do you like best? The UX and UI of Wistia is as clean as it comes. Remarkable video platform that even the greenest of users can figure out and effectively utilize. What do you dislike? Their most recent pricing model/spike isn't very budget friendly. Essentially a numerical cap on videos then each extra is more $$ Recommendations to others considering the product: If you want to get in on the huge demand for video content and start doing things internally, this is ...

Easy to use, constantly improving

What do you like best? Turnstiles, color matching on play buttons, lead capture, analytics, What do you dislike? Limited integrations Their "Soapbox" product is missing some key features (the ability to pause). Recommendations to others considering the product: Much more cost effective than other "enterprise" software offerings, but could be a little expensive for small businesses. I haven't evaluated the more recent entries into this space, but Wistia is always ...

Great program for video hosting

What do you like best? We've used a few video hosting tools, but Wista allows us to gain the most insight into HOW our leads, customers, etc are viewing our videos. We use the HubSpot integration with Wistia to capture valuable information about how much of our videos our leads and customers are watching. It's very powerful! What do you dislike? I truly wish that Wista would make a "portfolio" feature, like Vimeo has. We have a lot of videos that we want to point people to, and it ...

Good for lead capture functionality

What do you like best? Easy to use UI and Marketo integration. Easy to find analytics. What do you dislike? Not sure if we are seeing value beyond what we could do with YouTube. What problems are you solving with the product? What benefits have you realized? Video hosting.

User Friendly - Easy to Use

What do you like best? Wistia is super easy to use and manage. Love their training videos and regular email suggestions on how to improve and make engaging videos. I also love their gmail extension that allows you to insert a video thumbnail to any email, making it quick and easy to email specific videos to clients as needed. What do you dislike? I wish they had an integration into salesforce available so that we could get the views watched written directly back into our salesforce ...

Very clean, easy-to-use video hosting platform!

What do you like best? Wistia is a very straight forward and intuitive video hosting platform. Allows for easy embedding and sharing. Displays detailed stats of your videos i.e. engagement, heatmaps, play rate, etc. What do you dislike? Would like to see more customization options for the look/design of the videos. What problems are you solving with the product? What benefits have you realized? Allows us to host and share internal and external-facing videos without the ...

Wistia is great

What do you like best? I like the in-depth analytics that Wistia offers. What do you dislike? I don't like the login flow. It's a bit confusing. What problems are you solving with the product? What benefits have you realized? We're using Wistia to gain analytics behind our videos

Great video hosting with embeddable features

What do you like best? I like the simple and clean design of the site and the ease of uploading video files for hosting. The ability to choose frame grab and customize titles is great so we get exactly what we want when it comes to presentation on our site. Visitor tracking was also something we needed and this provides play counts for the videos hosted on the site. The ability to create folders for different teams was also a nice bonus for us and we are able to upload various videos to ...

Great video player

What do you like best? I like the level of customisation of the video player and ability to add additional features like CTAs What do you dislike? I dislike the fact that Google does not show video snippets in SERPs when a Wistia video is on page and marked up with the correct schema What problems are you solving with the product? What benefits have you realized? Understanding viewer behaviour, acquisition and retention through analytics