WebEngage Reviews in June 2026: User Ratings, Pros & Cons

A Good tool for User Communications

What do you like best? * Journeys - Can Automate User flow through pre-defined custom Journeys. It reduce manual labor. * Relays - More powerful version of Journey, where custom business events can be setup in order to automate user flow. * Include & Exclude Multiple segments in Communications Like Email/SMS/Push/Webpush *Push Amplification - Increases Push Notifications Delivery What do you dislike? *In-app Experience - only CTA is clickable in screen blocker In-app, ...

Web Engage for reader engagement

What do you like best? The granularity in creating segments and targeting them with different channels. Automating targeting using relay / journeys What do you dislike? Need to have a wholesome view of a segment - like 20% of these people are from google-amp. They read politics content etc. Response time in case of outages is very poor. Development turn-around time and response to feature requests is not upto the mark What problems are you solving with the product? What ...

Webengage has done the most important thing right - Support

What do you like best? Webengage has all the capabilities required to pull off any marketing automation. Though what I like the most is there customer support. They have one of the shortest TAT I have ever come across in SAAS business What do you dislike? Lack of proper knowledge base (Videos specifically) What problems are you solving with the product? What benefits have you realized? Basic marketing automation on our web platform

Webengage has helped us increase our reach and productivity of communication with users

What do you like best? -Ease and accuracy of setting up campaigns and reporting -Offering consisting of multiple channels for customer reach across web, email, app What do you dislike? Flexibility in creating campaigns in terms of creatives etc. Recommendations to others considering the product: - Build strong integration among front end, Webengage and internal data analytics - Maintain repository of the events in terms of name, definition, implication etc. - Use ...

To The Point, On Time Engage

What do you like best? WebEngage new features to support Call an API, TimeSeries and Ease of Journey Creation takes our a lot of load from engineering and empowers product team What do you dislike? configurable media banners via notification which is in theme with client's app/website What problems are you solving with the product? What benefits have you realized? Persuasions communication to B2B Hoteliers with Click to Action. We have seen an improvement in communication ...

User friendly way to all your marketing communication automation needs

What do you like best? - Journeys - One of the easiest to use out there and lets you control user communication based on all possible user or system parameters - Reliability - I've used it for about two years now and there has hardly been any downtime, we've been able to scale with it without any hassle. What do you dislike? Analytics available on the platform could improve and be more user friendly - an easier way to save frequently used querying rules would also be helpful. ...

Great service, helpful team and an ever evolving product - one of best tools out there

What do you like best? What is like most of the ease of usability. It takes very little time to make someone new in the team to learn the tool and start making journeys and automation. User segmentation has become easier thanks to the cohort segmentation. The support team is quick to respond to issues although the resolution sometimes takes more time than required. But have seen the support team and the product evolve over the last 2 years. It is on the right track. What do you ...

A bit clunky but gets the job done

What do you like best? It makes it easy for non-technical people to implement surveys and pop-ups on website instead of asking engineers to create the code for it. It was also very easy to set up and doesn't need to be maintained. What do you dislike? It's overwhelming in terms of where to start--the interface isn't too clear and it's not clear how to troubleshoot when there's a problem on the site. An engineer might have to dig in to make sure it's implemented properly. ...

Extremely user friendly. Could greatly help catapult business numbers if you're a power user.

What do you like best? Webengage does not have a steep learning curve at all and everyone in our marketing team has mastered the basics in little over a week. Though this might be have said multiple times by various marketers, the Journey Builder is an absolute delight to work with. It allows the marketing teams to work on big-picture tasks since the daily operational activities could be automated with ease. The new drag and drop editor for emails has been a value add. What do you ...

Extremely user friendly. Could greatly help catapult business numbers if you're a power user.

What do you like best? Webengage does not have a steep learning curve at all and everyone in our marketing team has mastered the basics in little over a week. Though this might be have said multiple times by various marketers, the Journey Builder is an absolute delight to work with. It allows the marketing teams to work on big-picture tasks since the daily operational activities could be automated with ease. The new drag and drop editor for emails has been a value add. What do you ...