Unmetric Reviews in July 2026: User Ratings, Pros & Cons

Owned Community Metrics and Insights

What do you like best? Unmetric provides the key metrics and views required for analysis of owned communities across a variety of channels in a very friendly user interface. What separates their solution from many others, however, is the pre-written 'insights' and 'highlights' attached to most graphs, which auto-magically find significant outliers and display them in plain English -- e.g., "@[handle] had a higher Engagement Score than the average in the [industry] industry in [region]. ...

Good resource for competitor information

What do you like best? Parsing out information by brand and competitors, and by social channel What do you dislike? Data doesn't always go back as far as I need it to. What problems are you solving with the product? What benefits have you realized? Tracking social media profile information across multiple platforms for brands.

Intelligent Workflow: Social intelligence and benchmarking platform

What do you like best? I have been using Unmetric for multiple clients when I was in an agency role. What I really liked about this program was that it gave me unparalleled information by combining the power or people and technology, which I could further use to embrace and lead today's conversation heavy Social Media environment. What do you dislike? What is there to dislike? I am very satisfied with this service and like I said it does give me the edge to place my brand over the ...

Analysis on competitor social media activity for a global automotive brand.

What do you like best? The ability to measure and track the performance of competitor content and social platform pages. All data is downloadable and the tool offers great flexibility across industries and clients. What do you dislike? There is a lack of detail in some areas and it can take time to add non-tracked brand pages to the system. What problems are you solving with the product? What benefits have you realized? It helped us to optimise our client's social content ...

measuring brand social performance

What do you like best? benchmarking and comparisions within specific and relevant categories. customisation possibilities. Easy to use interface. Ability to validate responsiveness of the brand. Dynamic customer support What do you dislike? nothing specific. If you are looking at crunching more data and derive actionable insights you will still need a Netbase or a crymson. It will not be a primary tool for the analyst. But for the brand manager it can be the most meaningful tool. ...

Unmetric experience

What do you like best? Ease of use in the tool and industry/ category benchmarks What do you dislike? Occasionally a core account is not currently in the tool. I would suggest that prospected users ask Unmetric first about specific properties to make sure there is data. What problems are you solving with the product? What benefits have you realized? We look across competitive sets to identify social media performance for comparisons, white spaces, positioning, etc. This ...

Just One Social Media Strategist's Take on Unmetirc

What do you like best? The positive spin on all insights. It's extremely helpful when crafting reports or delivering recommendations, etc. It was immediately apparent that Unmetric put a great deal of thought into the output associated with the data set. I also enjoy the ability to export images as well as data sets for individual customization per client. What do you dislike? Sometimes metrics that I need are a bit "evasive." For example, if I hypothetically had an education ...

unmetric is awesome

What do you like best? Unmetric is very easy to us with minimal to no training, and provided my team and my client competitive insights that no other software company would be able to in the social space. We were able to analyze the data and realize things like our competitors chose to merge to a global page structure - which we could not have figured out manually. Unmetric's data also contributed to informing our recommendations for this year. What do you dislike? The pricing ...

Useful tool for social media managers

What do you like best? Unmetric is able to monitor the activities of your brand and competitors' pages. It also gives you the industry benchmark which helps you get a sense of how well or badly you're doing. Unmetric has it's own engagement rate with a configurable formula, so that makes it flexible.. There are many types of graphs available that helps the team a lot. All the data and charts are exportable, so it's easy to use for management reporting purposes. Unmetric is also ...

Unmetric is THE tool for social benchmarking.

What do you like best? Unmetric is a user friendly tool that provides great social insight in the matter of minutes. Where competitive analysis used to be a tedious, pain process - Unmetric has made it simple to get a great pulse on competitive performance in a matter of minutes. What do you dislike? I dislike the credit system because it makes tracking usage of the tool a difficult task across users at an agency. What problems are you solving with the product? What benefits ...