TrackMaven Reviews in May 2025: User Ratings, Pros & Cons

Powerful tool, actionable insights

What do you like best? TrackMaven is a competitive intelligence tool. It gives me quick access to see what my competitors are doing on social media -- and which strategies are working. What do you dislike? I can't say I dislike anything, to be honest. It's an excellent tool at a reasonable price point. Recommendations to others considering the product: Choose the competitors you want to track carefully. We added some businesses that are not in our industry, but it turned out they ...

Great competitive intelligence tool for web content

What do you like best? The ability to get intelligence on what competitors and partners are talking about across the web. Additionally, we are able to track our progress against competitors for a given period of time. Overall, it is very easy to create reports so that you can filter insights that are most relevant to you. What do you dislike? It would be great to get insights beyond social. There is an ads intelligence feature but I think it can be improved to offer more insights on ...

Excellent Social Dashboard and Longterm Performance "Almanac"

What do you like best? TrackMaven makes it easy to run--and visualize--reports of both historical and real-time data, facilitating informed decisions at every turn. What do you dislike? On occasion, certain data has not pulled in real-time; however, the TM team has always been helpful in remedying this. Recommendations to others considering the product: Take advantage of their 1:1 training and support; it's been invaluable. What problems are you solving with the product? What ...

Fantastic tool for keeping an eye on the competition

What do you like best? The flexibility for setting up a bunch of different streams: for competitors, influencers, etc - and the ability to see performance around everything. What do you dislike? It's a little confusing at first, but generally easy to use once you've been in it for a while. Recommendations to others considering the product: Take the time to get it set up right! TM's account reps are really helpful in getting you going. What problems are you solving with the ...

Great Customer Service & Actionable Data

What do you like best? - Quality data that is easy to interpret - Graphs you can easily create, export and share with your exec team - AMAZING customer service at all hours of the day - Excellent community of people What do you dislike? It lacks the competitive benchmarking abilities that I'd like to be able to pull share of voice metrics around a specific event or hashtag. You'd have to use a product like Sysomos to be able to say something like "Our social campaign for ...

Great metrics tool

What do you like best? I like how TrackMaven provides my team insights into how our social channels are performing. It is also great to see how we can compare year-over-year performance. What do you dislike? I wish there were more efficient ways to generate graphs. It can be a bit manual at times. I also wish there were better ways to track metrics on traditional media. The platform is a bit social-centric and it would be nice to have a 360-degree view on our external communications ...

TrackMaven makes competitive content intelligence and content creation a breeze

What do you like best? I start my work day reading my TrackMaven alerts via email on my commute into the office. The customizable alerts make it incredibly easy for me to keep up on the latest content our competitors create-- and how it's performing in social. It is also the first place I turn for content ideas. What do you dislike? I'd like more ability to customize the data visualizations, and the ability to create a daily summary email that includes alerts I specify, so I can send ...

TrackMaven is an easy to use platform that helps you do social better!

What do you like best? That I can quickly and easily compare and contrast my content versus my competition. What do you dislike? I wish I could add more accounts to the Brands section. I would like to look at multiple companies in the side by side comparison. It would give it a "Consumer Reports" kind of feel. Recommendations to others considering the product: If you are looking for a social/content marketing platform that can point you in the right direction and help you see ...

A comprehensive resource to view our competitive landscape

What do you like best? I like the intelligence and the various ways reports can be run, and how data can be analyzed and filtered. I like how much of the data is data we can act upon immediately to make our own content better. Aside from the actual platform, the people we have worked with thus far at TrackMaven have been amazing and have gone above and beyond from sales to customer service and support. What do you dislike? There is nothing I've found that I dlslike about Trackmaven ...

Useful, user friendly social media analytic tracking tool

What do you like best? I like that it connects to multiple social media outlets What do you dislike? Nothing - it's great! I love everything about it What problems are you solving with the product? What benefits have you realized? brand awareness & organic searches