Spyfu Reviews in June 2025: User Ratings, Pros & Cons

Knowledgeable Chat Technicians

I spoke with Danielle and asked her some very detailed questions that I was pleasantly surprised she was able to be readily available with answers for. After spending all day chatting with other companies, looking for the answer to this one question-- She was able to give me a very precise and straight forward answer. Such a relief.

Brought in Well Over $50 Million in Revenue for Clients So Far

I've been using SpyFu since 2007 for my media company. A site I built from the ground up to compete with Geico, Progressive and Allstate using SpyFu now has $1.7M in organic monthly traffic with 115k keywords. In 60 days, I tripled an eCommerce client's sales and cut his AdWords budget by 50% using SpyFu. It's like getting free money deposited in your bank account and making all your clients ecstatic they hired you!

New User but Pleased So Far

I've found a few glitches in the data, but that might be because of my inexperience.For the most part, I find the service very comprehensive and look forward to becoming a power user.

Excellent research tool

I've been using SpyFu for year for my digital marketing efforts and it's always been extremely insightful.

Amazing!

Truly is the most robust program offered in this space and I received a demo for all of the major SEO tools. Every time I use it, it blows my mind even more than the last. The data is impossible to collect by any other means. For the price, it would be foolish not to work with SpyFu. Yes the name is different, but the quality of the tools is not anything I've ever experienced. From a small 1 man band to an enterprise size company, trust this team. Donna Bliss eGifter.com

Difficult overall

We are most likely going to cancel. We don't like your website and the fact that every time we try and use it for one of your clients you know nothing about them even if they have been active for years in SEO and Adwords. Then I have to add in their keywords

Spyfu pulls back the curtain and reveals what you need to know

Some of the most detailed data analytics I've seen. You can peel back the layers of your competitors and their strategy in order to develop and improve your PPC campaigns and ROI. They offer suggestions customized to your needs.Highly recommend SpyFu.

Will never need another SEO software!

Great software, super affordable, excellent reporting, incredibly insightful

Useful for so many things

I don't know how they get the info that they do but it's really helpful. It does take some time to master so be prepared to explore the training, which is extensive. Very comprehensive system when you do understand how to use it.

Top Notch On Demand SEO Research Tool

Unlike other SEO services, SpyFu offers on demand queries in an unlimited quantity. No more waiting until a weekly refresh. This is key when management wants a report now, not next week. The UI on the Keyword Kombat makes it stand apart from other competitive SEO research tools, making it easy to dive into shared, exclusive, and missing keywords. The visual display also makes for engaging imagery to non-technical team members. Their new project tab helps segment your research efforts ...