Smartly.io Reviews in July 2025: User Ratings, Pros & Cons

"Good software for companies"

What do you like best about Smartly.io? It's an easy way to set up, track and steer campaigns, for big and small business What do you dislike about Smartly.io?

"Great product for Paid Social"

What do you like best about Smartly.io? The UI is fantastic and workflows are seamless. Smartly is easily integrated with FB which means that any new features or product enhancements; Smartly is on the case very quickly. The optimisation tool and rules are also very good and make it valuable from that stand point. Reporting also is good as we can pull in multiple data sources, reducing time collating data.

"Powerful tool for Facebook automation"

What do you like best about Smartly.io? Smartly has a powerful Pivot Tables feature to visualize cross-account campaign performance, which is not available in Business Manager yet. It also provides robust filters for a quick search.

"The better FB UI and UX"

What do you like best about Smartly.io? Many things i like about Smartly.io. The best would be templates for automation of creatives. What do you dislike about Smartly.io?

"Effective optimization made easy"

What do you like best about Smartly.io? Campaign set up made easy, even more; campaigns optimization. What do you dislike about Smartly.io?

"Makes everything much easier even though it has a few things that should be corrected"

What do you like best about Smartly.io? How we segment audiences very easily and how everything's very intuitive What do you dislike about Smartly.io?

"Great product, great service"

What do you like best about Smartly.io? The onboarding experience was made very easy by my reps. The product itself is easy to use and is driving great results for our airline.

"A Lifesaver, andhope to get more features soon!"

What do you like best about Smartly.io? - Helps me automate and optimise my budgets every day - Smartly-proprietary feature called Automated Ads

"HUGE time saver"

What do you like best about Smartly.io? This tool gives our team the ability to manage hundreds of ad accounts. It automates ad uploads and let's us analyze between ad accounts!

"Excellent tool"

What do you like best about Smartly.io? Powerful and intuitive interface for a better data analysis to reach my goals. We are not only generating a lot more revenue at a lower cost of sale than before, we are also using synergy effects between totally different campaigns to scale our investment and find new customers.