Singular Reviews in May 2025: User Ratings, Pros & Cons

Good overall experience

What do you like best? Connectivity and information out of them What do you dislike? UI/UX not what I like most, think there's a lot of improvement possibilities What problems are you solving with the product? What benefits have you realized? marketing networks/platforms cost and similar information connectivity

Very useful tool in gaining insights to huge amounts of data

What do you like best? Able to make custom reports and dig deep into country wide data.This is very useful for looking at campaigns from a holisitic and top-line view when trying to gauge performance as a whole for one geo. Having all data in one place make for a good experience What do you dislike? System can often take a long time for reports to load. Once reports are loaded they are very useful for seeing a full breakdown of the data and very easy to gain insights from the data ...

They do a good job with attribution and help with inquiries.

What do you like best? I like that Singular customer service is very responsive and helpful when I have an inquiry. For example, when we had a data issue, I reached out to my Singular point of contact, Josh. He was quick to respond and forwarded me to the engineers, as the issue had to be handled by them. The engineers were also responsive and timely. We ended up fixing the issue using their input. What do you dislike? There are occasional data issues, which delay when we are able ...

Singular review - especially useful for attribution and holistic strategy planning

What do you like best? The ability to view different countries from different platforms in one consolidated platform. I also liked the ability to see different attribution options. What do you dislike? Reports can take a while to load and the platform. It could also be improved by integration straight into the platforms so we can make changes in Singular that get actioned immediately. What problems are you solving with the product? What benefits have you realized? Consolidation ...

Working with Singular API to fetch data

What do you like best? gather all the vendor in the same place so you don't need multiple ETL jobs to get those data, it's kinda single source of truth What do you dislike? Data is late and we are not sure how many days we need to wait to get the stable data, number days fluctuate What problems are you solving with the product? What benefits have you realized? helping UA team to manage their spend and keep track of ROAS

Essential for mobile marketing

What do you like best? Plugs into almost every network Can set up data flow even partners that aren't integrated What do you dislike? Singular has been an instrumental partner to Scopely's mobile marketing efforts, aside from a few ad hoc kinks I don't dislike anything. What problems are you solving with the product? What benefits have you realized? Spend attribution

The experience has been good all in all.

What do you like best? Creative feedback report is one of the feature which I recently came across and found very useful. The cohort tracking is also among the other things I like of the platform. What do you dislike? The data issues which pertain due to mis-firing of the SDK event. A lot of them are a cause of pain while performing analysis. What problems are you solving with the product? What benefits have you realized? All my day to day numbers come from singular, basis that ...

Most remarkable MMP & Analytics

What do you like best? The most helpful of Singular is it unique integral solution. What do you dislike? Until now, I haven't had any issues with Singular What problems are you solving with the product? What benefits have you realized? The support team has been extremely helpful, always responding fast, providing solutions, and always available.

Had a great experience with Singular

What do you like best? The best part about Singular is its very interactive and easy to use interface What do you dislike? Sometimes it takes too long to load the data What problems are you solving with the product? What benefits have you realized? I am currently able to attribute users separately to my Google and Facebook campaigns which is a great benefit for me. It helps me in preventing over-reporting.

Aggregating Your Data in One Stop

What do you like best? Singular has great tools to help build the dashboards that make your day to day operations more efficient. What do you dislike? Inability to pipe in 3rd party MMP data. What problems are you solving with the product? What benefits have you realized? Easy way to pull marketing spend over time and dissect it in various views.