Singular Reviews in June 2026: User Ratings, Pros & Cons

Singular is a good tool for every mobile performance company

What do you like best? The transparency and clarity of their interface and the all-in-one place data available. What do you dislike? Maybe should try adding more anti fraud tools Recommendations to others considering the product: Idk man I want my $25 haha What problems are you solving with the product? What benefits have you realized? Every MMP solves lot of troubles regarding the normal issues we can find on this industry. We can have lot of data reunited in one place, ...

Very useful tool in gaining insights to huge amounts of data

What do you like best? Able to make custom reports and dig deep into country wide data.This is very useful for looking at campaigns from a holisitic and top-line view when trying to gauge performance as a whole for one geo. Having all data in one place make for a good experience What do you dislike? System can often take a long time for reports to load. Once reports are loaded they are very useful for seeing a full breakdown of the data and very easy to gain insights from the data ...

Singular review - especially useful for attribution and holistic strategy planning

What do you like best? The ability to view different countries from different platforms in one consolidated platform. I also liked the ability to see different attribution options. What do you dislike? Reports can take a while to load and the platform. It could also be improved by integration straight into the platforms so we can make changes in Singular that get actioned immediately. What problems are you solving with the product? What benefits have you realized? Consolidation ...

They do a good job with attribution and help with inquiries.

What do you like best? I like that Singular customer service is very responsive and helpful when I have an inquiry. For example, when we had a data issue, I reached out to my Singular point of contact, Josh. He was quick to respond and forwarded me to the engineers, as the issue had to be handled by them. The engineers were also responsive and timely. We ended up fixing the issue using their input. What do you dislike? There are occasional data issues, which delay when we are able ...

Great for cost data

What do you like best? Cost data is reliable and used as the source of truth within our company. What do you dislike? I don’t really have a negative, I use only for cost data, for this purpose Singular is, in my opinion, currently the best on the market. What problems are you solving with the product? What benefits have you realized? Cost data for UA campaigns

Solved cost aggregation problems on team, provided easy platform to do ROI analysis

What do you like best? The idea that we don't need to hit multiple APIs in order to get cost and other related data from multiple different partners. Most major partners are integrated with Singular as well. Only requires one login per channel or network you are trying to receive data from. Because cost and revenue data reside in the same place within Singular, it is easy to get reports and analyse our marketing campaigns to optimise our efforts across multiple channels in one place. ...

Head of UA

What do you like best? It is a fast platform, the graphs are great and I can filter the results on (after the query) and see the visualisation on the graph What do you dislike? I would like to get all the parsing issues by email. E.g campaign name of ad networks and "adjsut" is not much - please check with ad partner. Recommendations to others considering the product: Great cost aggregator What problems are you solving with the product? What benefits have you realized? ...

Working with Singular API to fetch data

What do you like best? gather all the vendor in the same place so you don't need multiple ETL jobs to get those data, it's kinda single source of truth What do you dislike? Data is late and we are not sure how many days we need to wait to get the stable data, number days fluctuate What problems are you solving with the product? What benefits have you realized? helping UA team to manage their spend and keep track of ROAS

Singular Review

What do you like best? Connivence of having all of our spend data in one spot. What do you dislike? We have had many issues with QA which is frustrating given the cost. What problems are you solving with the product? What benefits have you realized? Not being able to calculate user level CAC for LTV modeling

Aggregating Your Data in One Stop

What do you like best? Singular has great tools to help build the dashboards that make your day to day operations more efficient. What do you dislike? Inability to pipe in 3rd party MMP data. What problems are you solving with the product? What benefits have you realized? Easy way to pull marketing spend over time and dissect it in various views.