SimilarWeb Pro Reviews in May 2025: User Ratings, Pros & Cons

they always try to get you in with what…

they always try to get you in with what seems to be a great offer (longer contracts) just so you sign and you're in. then you realise the product is s**t,doesn't deliver on 10% of what they said it does. and if you try to get out of it (even by paying a penalty), they don't show any flexibility. beware!

they always try to get you in with what…

they always try to get you in with what seems to be a great offer (longer contracts) just so you sign and you're in. then you realise the product is s**t,doesn't deliver on 10% of what they said it does. and if you try to get out of it (even by paying a penalty), they don't show any flexibility. beware!

"Competitor Analysis Made Seamless: A SEM & Social Ads Manager's Perspective"

What do you like best about Similarweb? In the fast-paced world of digital marketing, staying ahead of competitors is non-negotiable. SimilarWeb's competitor analysis tools empower me at my job, to dissect competitors' strategies, identify trends, and exploit opportunities. The intuitive interface and detailed insights simplify the process, enabling me to make informed decisions that give our campaigns a competitive edge. What do you dislike about Similarweb? The pricing structure, while ...

"Navigating the Digital Frontier"

What do you like best about Similarweb? SimilarWeb excels with its intuitive interface, providing comprehensive web analytics and robust competitor insights. Global reach and accuracy make it a go-to for businesses aiming to stay ahead. Room for improvement exists, but its value for informed decision-making is undeniable. What do you dislike about Similarweb? Accuracy, while generally reliable, could see refinement for even more precise insights. Timely updates are appreciated, yet there's ...

"Similarweb helps media buyers with quick research and campaign goal analysis"

What do you like best about Similarweb? Platform has easy and intuitive navigation and addresses all web, mobile properties What do you dislike about Similarweb? source of data could be a little more availble to provide verification What problems is Similarweb solving and how is that benefiting you? Similarweb helps answer the question of who are we trying to reach and across what online inventory. It helps to validate any hypothesis across planning and targeting

"Helpful tool for account targeting"

What do you like best about Similarweb? We only use the Salesforce integration and it's nice to have the specific firmographic fields enriched on our accounts to create lists. I rely on this data often. What do you dislike about Similarweb? The enrichment timing can be a little slow at times. What problems is Similarweb solving and how is that benefiting you? Similarweb is helping us go after the right accounts. Their data allows us to better target the companies that are the best fit for ...

"Robust Tool that comes with a Success Manager at Similar Web."

What do you like best about Similarweb? My team has been using similar web for a few years to track our competitors, market share, paid search terms, etc. I recently joined the team and was greeted by our success manager with similar web who walked through the tool with me and continues to set up biweekly meetings to talk through new product upgrades, changes, and other. While we are using the tool on automode at this point, they made it easy for a new customer to get up to speed. I am very ...

"similarweb for competitive analysis and keyword analysis"

What do you like best about Similarweb? Different useful modules, both with external sources and capacities to measure internal business KPIs, and all very intuitiev to use. What do you dislike about Similarweb? Might be too big if you don't need all of the functionalities. What problems is Similarweb solving and how is that benefiting you? Easy dashboarding on big datasets, I would otherwise have to source from different places and redo the analysis every time.

"Ahrefs but better"

What do you like best about Similarweb? The competitor analysis helps give great insights to outrank competition in the SERPs. What do you dislike about Similarweb? Backlink analysis lacks the ability to grow your off site portfolio. What problems is Similarweb solving and how is that benefiting you? Helping to outperform competitors in a time efficient manner. This helps give our clients more tangible results

"Similarweb is a useful tool in my Strategy & Insight role"

What do you like best about Similarweb? It is a user friendly and helpful tool that helps you to do Digital Research. Number of features are good here. It is easy to implement. What do you dislike about Similarweb? Better customer support would be a huge value add. What problems is Similarweb solving and how is that benefiting you? It helps me to analyse the traffic on a particular website. This helps in our market and competitive Intelligence.