Sailthru Reviews in July 2026: User Ratings, Pros & Cons

Simple, efficient, reliable delivery

What do you like best? I've been using SailThru for about a year and I have virtually no problems with it. It's easy to use, it pulls the right stories to sort through in the feed without having to go back and add them, and the customer service has been great. I know that if there's a problem, I will get a personal response and almost immediate help. What do you dislike? The only issue I have with the platform is that you can't go back to the feed after you've clicked "Build ...

Sailthru is an essential tool for managing large email or SMS marketing campaigns

What do you like best? Sailthru's web interface is easy to navigate, extremely fast to look up individual campaigns and customers. Even hunting through the history of a campaign's emails or a customer's received emails over their lifetime is super fast.. Analysis of any big sales campaign is super well visualized so we know how much revenue we're generating in real time. It's API allows, among other things, dynamic updates of any part of a customer's data, meaning that when we send ...

Great for growing audiences

What do you like best? Sailthru is a great tool for our company to get smarter with our distribution efforts. Most importantly, it is a very user-friendly, intuitive platform and the onboarding process was incredibly smooth thanks to their incredible support team. What do you dislike? Nothing significant, although I am excited to see further developments in overlay customization. What problems are you solving with the product? What benefits have you realized? We are able to ...

Easy-to-use interface

What do you like best? Sailthru's interface is very intuitive and easy to use, much better than our previous tool. I also like that it makes it easy to make manual edits to HTML and other code. What do you dislike? Some of the steps to send could be a bit streamlined. What problems are you solving with the product? What benefits have you realized? Ease of sending newsletters to many distribution lists

Happy but always improvements

What do you like best? That is it reliable and shows your instant stats What do you dislike? I would prefer to have all uses on sailthru to use a WYSYUG look & feel What problems are you solving with the product? What benefits have you realized? B2C and B2B communications

Such great support and easy-to-use platform

What do you like best? I love the support team and how helpful they are! Any questions I have or things I need, they're right on top of it and there to help. What do you dislike? Sometimes our weekly calls don't feel very productive. We have to bring issues and questions to the table. Most of the time we aren't given updates or helpful tips on their end unless prompted. What problems are you solving with the product? What benefits have you realized? We are constantly ...

Some of the best in the business

What do you like best? The thoroughness, patience, and willingness to help that you see at Sailthru is second to none. No matter how large or how small the question/ask, the Sailthru team is always happy to help, digs deep to find the issue, and really makes sure that you're kept aware throughout the entire process. As someone who has worked and continues to work in many different ESPs, I can say for certain that Sailthru is a gem - the team is always looking for ways to improve (and ...

Sailthru

What do you like best? ability to track email users and also do custom parameters tracking so that we can verify where users are signing up for the newsletters. It has helped to increase user base and drive higher engagement What do you dislike? The product is not so developed yet and lacks an effective marketing automation which allows brands to engage with loyal users on a more direct manner. Recommendations to others considering the product: Understand your business ...

Great interface, lots of features

What do you like best? I like the reporting features for SailThru also how each user's profile gives a detailed summary of their activity both via email engagement but also site activity. What do you dislike? Sometimes it's hard to get reports to export quickly. What problems are you solving with the product? What benefits have you realized? We're able to better track engagement while also targeting our message to the highest propensity to convert user.

Easy to Use

What do you like best? I find this product easy to use and has a user friendly interface. I use the analytics tool a lot to gage the success of my sends. What do you dislike? Sometimes the data feed lags when you're trying to rearrange the stories. What problems are you solving with the product? What benefits have you realized? Sending out newsletters.