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RollWorks Reviews in June 2026: User Ratings, Pros & Cons

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RollWorks Reviews & Ratings

Rating Distribution

Excellent

(259)

Very Good

(141)

Good

(24)

Poor

(5)

Terible

(10)

Spotsaas Editor’s POV

RollWorks is a powerful account-based marketing platform designed to help B2B companies optimize their marketing efforts. Its machine learning capabilities and personalized campaign features make it a strong choice for businesses looking to enhance their marketing strategies.Read more

RollWorks pros and cons

  • Account-based marketing

  • Machine learning insights

  • Personalized campaigns

  • Sales automation

  • Complex setup process

  • May require training

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Showing 391-400 out of 439

AC

Alan C

04/24/19

5 out of 5

"Identifying - nurturing - engaging with specific contact criteria"

What do you like best about RollWorks Account-Based Platform? The depth and quality of contact databases is far superior to my previous experiences. Not only is the platform robust with strong deliverable rates, adopting/following best practices from our coach has increased our effectiveness in all areas. In addition to the GrowLabs database search, the use of the Chrome connector enables us to search via corporate url, which is very handy and effective. What do you dislike about RollWorks ...

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AU

Anonymous User

02/20/19

4 out of 5

"Great ABM tool but it's not cheap"

What do you like best about RollWorks Account-Based Platform? - Easy to use UI - Insightful reporting - Massive reach via almost every display network - Fantastic customer service - Dedicated account management What do you dislike about RollWorks Account-Based Platform? - The platform is not cheap - Some features are/were a little buggy - Very strict GDPR compliance What problems is RollWorks Account-Based Platform solving and how is that benefiting you? Using Rollworks we are able to do ...

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AU

Anonymous User

01/28/19

3 out of 5

"Good platform for retargeting"

What do you like best about RollWorks Account-Based Platform? The integrations for Marketo and Salesforce are what sets this tool apart from Google and other ad platforms, in my experience. What do you dislike about RollWorks Account-Based Platform? The customer success and support teams are responsive but not always the most technical. I had to set up the integration between Marketo and Salesforce myself. I am also a bit skeptical about the account matching they do through IP lookup and ...

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AU

Anonymous User

11/09/18

4 out of 5

"RollWorks Display Review"

What do you like best about RollWorks Account-Based Platform? The RollWorks interface learns in real time and optimizes based off of user data. This allows us to learn from the data rather than making assumptions about our audience. What do you dislike about RollWorks Account-Based Platform? I have not encountered any down side as this point. Recommendations to others considering RollWorks Account-Based Platform: Great service and very easy to use. What problems is RollWorks Account-Based ...

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AU

Anonymous User

08/28/18

4.5 out of 5

"A great complement to other digital marketing channels"

What do you like best about RollWorks Account-Based Platform? Rollworks seems to have a good selection of placements across multiple networks, which makes it easy to appear like you're everywhere to prospects who've previously visited your site and haven't converted. What do you dislike about RollWorks Account-Based Platform? It's an advanced feature, but I wish it was easier to automate the process of pushing granular conversion data into my marketing automation so I have more detail ...

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KM

Kevin M

07/23/18

5 out of 5

"Increased Sales Performance and potential leads. New clients gained "

What do you like best about RollWorks Account-Based Platform? With a super busy schedule Growlabs helped me change from a busy sales guys who doesn't have time to sit down so a guy that sends thousands f emails on his behalf from the click of a button. Growlabs helped set up and calculate when to send the automated email to potential leads through out the days and duration set. Cycling all positive and negatives leads throughout. It's like a surprise everything you get a redirected email ...

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AU

Anonymous User

06/09/18

4 out of 5

"Superb Customer Experience Makes for Quick Business Integration"

What do you like best about RollWorks Account-Based Platform? I really appreciate how easy it was to set up and your customer data is stored and accessible all in one place. Any hiccups you may have as you ramp up using the platform can be quickly resolved through their dedicated and supportive customer success team. - What do you dislike about RollWorks Account-Based Platform? While doing our research, Growlabs is priced slightly higher than its competitors - however, the premium pricing ...

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AU

Anonymous User

05/30/18

4.5 out of 5

"A great prospecting tool for businesses of all shapes and sizes"

What do you like best about RollWorks Account-Based Platform? The product is easy to use and offers an extensive set of filters to help target potential customers. The support and account management team are friendly and fast to act. It integrates with the tools we are already using right away which saved tech effort. What do you dislike about RollWorks Account-Based Platform? Additional target fields would be helpful (this could be said about anyone in the space). More third-party ...

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AU

Anonymous User

05/30/18

5 out of 5

"Saves on having multiple subs"

What do you like best about RollWorks Account-Based Platform? I like that instead of having 3-4 sales outreach tools, I can have one tool to take care of my needs. What do you dislike about RollWorks Account-Based Platform? I think there are some controls that are limited (I know it's still early). Would like to have more custom fields. Also, some of the contact info has been unclean What problems is RollWorks Account-Based Platform solving and how is that benefiting you? Automating all ...

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AB

Andrew B

05/22/18

5 out of 5

"Great all-in-one pipeline builder"

What do you like best about RollWorks Account-Based Platform? Growlabs is a great way to quickly get started having conversations with great prospects. It is simple to set up and low-maintenance to run. What do you dislike about RollWorks Account-Based Platform? Sometimes the volume of meetings can be inconsistent, although the quality was always high. What problems is RollWorks Account-Based Platform solving and how is that benefiting you? building initial pipeline for new products.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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