RollWorks Reviews in June 2026: User Ratings, Pros & Cons

"Great Experience"

What do you like best about RollWorks Account-Based Platform? Customer service is beyond awesome. Went above and beyond. What do you dislike about RollWorks Account-Based Platform? Nothing so far. Everything has been good. Recommendations to others considering RollWorks Account-Based Platform: Best investment of your time and money. What problems is RollWorks Account-Based Platform solving and how is that benefiting you? We are now able to retarget traffic that was dropping out of our sales ...

"Good Retargeting Platform"

What do you like best about RollWorks Account-Based Platform? It does exactly what it says and is a good retargeting platform. What do you dislike about RollWorks Account-Based Platform? It isn't the most intuitive UI. Sometimes it is more difficult than it should be to load new creative and pull reports. Customer service isn't always the best. Recommendations to others considering RollWorks Account-Based Platform: Make sure you are fine with the tradeoffs in terms of UI and reporting. If ...

"Rollworks wins for Account Management and Support"

What do you like best about RollWorks Account-Based Platform? We've been using the Rollworks platform for over a year now and it has completely changed how we go to market with ABM campaigns at scale. The recent addition of Bombora intent data will help us continue to advertise through the cookie apocalypse. What do you dislike about RollWorks Account-Based Platform? While we love almost everything about the Rollworks platform, the dashboard isn't the most intuitive. It would be nice if ...

"Rollworks wins for Account Management and Support"

What do you like best about RollWorks Account-Based Platform? We've been using the Rollworks platform for over a year now and it has completely changed how we go to market with ABM campaigns at scale. The recent addition of Bombora intent data will help us continue to advertise through the cookie apocalypse. What do you dislike about RollWorks Account-Based Platform? While we love almost everything about the Rollworks platform, the dashboard isn't the most intuitive. It would be nice if ...

"Endless Opportunities!"

What do you like best about RollWorks Account-Based Platform? RollWorks provides a clean platform that's easy to utilize. There are many strategies & tactics to deploy which make the tool so powerful. RollWorks offers targeting capabilities across the entire buying cycle from awareness to conversion. What's more - targeting can get very granular and focused for the most specific, personalized campaigns. I love adding persona targeting parameters along with intent data. I've also been ...

"Rollworks Product Review"

What do you like best about RollWorks Account-Based Platform? I love the granularity we can see with account engagement reporting - specifically the Page URL (Unique Visitors, Pageviews) detail. I feel much more in control vs. previous ABM platforms we've used. What do you dislike about RollWorks Account-Based Platform? Product updates do not seem to be communicated to our account team, therefore not communicated to our team. We often run into tech issues or glitches that make me feel like ...

"Great Service, Great Product"

What do you like best about RollWorks Account-Based Platform? Rollworks Customer Service is unbeatable. Aside from an easy-to-use robust dashboard, they offer helpful white-glove service via representatives like Wes Randall to help you optimize your audience and scale with confidence What do you dislike about RollWorks Account-Based Platform? Nothing comes to mind, the team and product have addressed all of my needs and delivered great results. What problems is RollWorks Account-Based ...

"Great Service, Great Product"

What do you like best about RollWorks Account-Based Platform? Rollworks Customer Service is unbeatable. Aside from an easy-to-use robust dashboard, they offer helpful white-glove service via representatives like Wes Randall to help you optimize your audience and scale with confidence What do you dislike about RollWorks Account-Based Platform? Nothing comes to mind, the team and product have addressed all of my needs and delivered great results. What problems is RollWorks Account-Based ...

"Agency ABM"

What do you like best about RollWorks Account-Based Platform? I like the ability to bring in LinkedIn attributed to account-based targeting as well as post-campaign visibility into account activity. What do you dislike about RollWorks Account-Based Platform? I don't particularly appreciate how the list uploading is more complicated than before the update, and discovering new companies for target lists is less intuitive. Recommendations to others considering RollWorks Account-Based ...

"A great low-cost way to reach a targeted audience"

What do you like best about RollWorks Account-Based Platform? I appreciate how I'm able to reach ideal prospects for almost no money per day. This is a natural fit when finding an ideal audience to target in Sales Navigator or a similar platform. What do you dislike about RollWorks Account-Based Platform? Manual upload of HTML5 ads is an extra step What problems is RollWorks Account-Based Platform solving and how is that benefiting you? Reaching ideal audience for a super-low budget, using ...