RollWorks Reviews in June 2026: User Ratings, Pros & Cons

"Rollworks for ABM!"

What do you like best about RollWorks Account-Based Platform? Customer service is great, the platform is very user-friendly, and it is great to be able to run ads to such a targeted group. It makes lead gen much more straightforward. What do you dislike about RollWorks Account-Based Platform? The one thing I wish would be different is when we are making an ad campaign, I wish we could save halfway and come back to it later. Right now, you have to complete the entire thing before you move ...

"Rollworks Review"

What do you like best about RollWorks Account-Based Platform? Compiling intent, website activity, ICP fit all in one place. What do you dislike about RollWorks Account-Based Platform? Lots of focus on intent for us, so wish there was more to dive into there. What problems is RollWorks Account-Based Platform solving and how is that benefiting you? Helping our marketing team to coordinate campaigns, as well as provide insights for our account prioritization efforts.

"RollWorks replaced our Digital Paid Ad Agency, Enabling us to ABM Target with Speed and Efficiency"

What do you like best about RollWorks Account-Based Platform? What I find most helpful about RollWorks is the direct connection to our CRM (in this case Salesforce) providing us with real-time campaign creation against strategic named accounts (ABM). This replaced a cumbersome and inefficient system of relying on an outside media agency to book media buys and build targeted campaigns that were not connected to our prospect data. What do you dislike about RollWorks Account-Based Platform? So ...

"Onboarding was a breeze and biz dev has already started to see new leads come in."

What do you like best about RollWorks Account-Based Platform? We've been using RollWorks for about a month now. Onboarding was a breeze and biz dev has already started to see new leads come in. What do you dislike about RollWorks Account-Based Platform? The reporting is great, just take a little time to get used to it. What problems is RollWorks Account-Based Platform solving and how is that benefiting you? Staying top of mind with those already in the sales cycle, getting in front of those ...

"Great, simplified platform for digital advertising. Good avenue for Marketers and Sales teams."

What do you like best about RollWorks Account-Based Platform? Staff members have all been beyond helpful, patient and willing to answer all questions to better understand the tool. What do you dislike about RollWorks Account-Based Platform? A bit fast-paced when walking through processes. A lot of information to take in as first-time digital advertising user. What problems is RollWorks Account-Based Platform solving and how is that benefiting you? Expanding our audience for Marketing. Also ...

"Rollworks has been a great platform for serving ads"

What do you like best about RollWorks Account-Based Platform? The user interface is simple and for the most part, intuitive. The audience and persona filters add an additional layer of targeting that is useful. What do you dislike about RollWorks Account-Based Platform? I have noticed I get a lot of accounts targeted outside of the target I'm going for-- I don't think there are enough filters. What problems is RollWorks Account-Based Platform solving and how is that benefiting you? It gives ...

"RollWorks replaced our Digital Paid Ad Agency, Enabling us to ABM Target with Speed and Efficiency"

What do you like best about RollWorks Account-Based Platform? What I find most helpful about RollWorks is the direct connection to our CRM (in this case Salesforce) providing us with real-time campaign creation against strategic named accounts (ABM). This replaced a cumbersome and inefficient system of relying on an outside media agency to book media buys and build targeted campaigns that were not connected to our prospect data. What do you dislike about RollWorks Account-Based Platform? So ...

"Amazing support & results"

What do you like best about RollWorks Account-Based Platform? Most helpful - ease of use of the platform, all of the reporting, especially info about reached/engaged accounts. What do you dislike about RollWorks Account-Based Platform? Only downside is the lack of ability to save campaigns as a draft - although, the team has provided a helpful workaround for this. What problems is RollWorks Account-Based Platform solving and how is that benefiting you? RollWorks is helping us to provide ...

"Great, simplified platform for digital advertising. Good avenue for Marketers and Sales teams."

What do you like best about RollWorks Account-Based Platform? Staff members have all been beyond helpful, patient and willing to answer all questions to better understand the tool. What do you dislike about RollWorks Account-Based Platform? A bit fast-paced when walking through processes. A lot of information to take in as first-time digital advertising user. What problems is RollWorks Account-Based Platform solving and how is that benefiting you? Expanding our audience for Marketing. Also ...

"Onboarding was a breeze and biz dev has already started to see new leads come in."

What do you like best about RollWorks Account-Based Platform? We've been using RollWorks for about a month now. Onboarding was a breeze and biz dev has already started to see new leads come in. What do you dislike about RollWorks Account-Based Platform? The reporting is great, just take a little time to get used to it. What problems is RollWorks Account-Based Platform solving and how is that benefiting you? Staying top of mind with those already in the sales cycle, getting in front of those ...