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9.6

SpotScore

Red Points - Brand Protection Software

Red Points Review: Is It The Right Brand Protection Software For Your Team?

Best for SMB teams · Mid-market · Enterprise

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Red Points offers custom pricing plan

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Spotsaas Analysis for Red Points

Red Points at 2.5/5 from 150 reviews and SpotScore 9.6 serves brand protection managers and legal teams in mid-market and enterprise companies that need to detect counterfeits and enforce intellectual property rights. The platform detects unauthorized product copies and processes takedown requests across multiple channels. Users report the interface works across devices, though some flag issues with false copyright claims that result in incorrect removals of legitimate content.

Brand protection software automates the detection and removal of counterfeit products and IP violations across digital channels. The primary workflow replaces manual monitoring with automated scanning and takedown processing.

Quick picks:

Best overallRed PointsBest for brand protection managersRed PointsBest for legal teamsRed PointsPricingQuote-based

What is Red Points?

Red Points is a trusted digital protection service that safeguards your brand and content. Leveraging cutting-edge technologies such as machine learning algorithms, they scan the web, identify all potential violations and enforce your set rules for counterfeit items. From photo validation to pausing or discarding detected issues, you can trust Red Points to keep your digital investments safe - no matter how quickly the internet evolves.

Pricing

  • Red Points offers custom pricing plan

Best For

Suited for small teams, SMBs, and enterprise

Security & Compliance

GDPR
  • Data residency:🇺🇸

Red Points Software Demo

Red Points was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.

Who should consider Red Points

Use cases
Brand protection and anti-counterfeiting, Intellectual property enforcement, E-commerce and online marketplace monitoring
Team types
Brand protection managers, Legal and compliance teams
Company size
Medium Business, Large Enterprises
Workflow style
Flexible and configurable
Setup complexity
Medium

Why teams choose Red Points

  • Efficient detection of counterfeit products and intellectual property violations

  • User-friendly interface with adaptable features for multi-platform brand protection

  • Continuous updates and innovative solutions addressing evolving online fraud challenges

Is Red Points right for you?

Best for scalable brand protection and anti-counterfeiting in medium to large enterprises.

Choose Red Points if

  • You need efficient detection of counterfeit products using machine learning algorithms.
  • Your team requires a user-friendly, adaptable interface for multi-platform brand enforcement.
  • You want continuous innovation and updates to address evolving online fraud challenges.

Consider alternatives if

  • You are a small business with limited budget due to quotation-based pricing.
  • You require highly responsive customer support and fast dispute resolution.

What buyers should know before shortlisting Red Points

Red Points has proven to be a valuable asset in the realm of brand protection and intellectual property. The platform stands out for its innovative solutions and continuous updates that cater to the dynamic challenges of fraud and counterfeits.

Users have highlighted how Red Points has streamlined internal processes, saving valuable time and aiding in identifying key performance indicators for successful strategies. Despite its strengths, Red Points has faced criticisms for potentially baseless claims and lack of responsiveness in some cases, which can be concerning for businesses.

However, the platform's ability to detect counterfeits effectively and provide a comprehensive solution for brand protection remains a key benefit for many users. Overall, Red Points offers a user-friendly experience with a focus on combating counterfeit products, making it a recommended choice for brands seeking to safeguard their intellectual property rights across various online platforms.

Pros and cons

Red Points pros and cons

  • Red Points pros
  • Efficient detection of counterfeit products and intellectual property violations

  • User-friendly interface with adaptable features for multi-platform brand protection

  • Continuous updates and innovative solutions addressing evolving online fraud challenges

  • Red Points cons
  • Allegations of baseless copyright claims causing unjust takedowns

  • Lack of responsiveness to appeals and concerns leading to financial losses

2.5/5 rating
60 verified reviews

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See how it stacks up

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What is the pricing of Red Points?

Red Points uses custom pricing — plans are tailored to your team size and needs. Contact them for a quote.

Free TrialNot available
PricingRed Points offers custom pricing
Pricing Model
Quotation Based

Weighing your options?

Not sure if Red Points fits your budget?

Red Points reviews and ratings

Buyer sentiment

Users appreciate Red Points' effective counterfeit detection and innovative technology but express concerns over unjust takedowns and poor responsiveness.

What buyers like

  • Counterfeit detection accuracy
  • User-friendly interface
  • Innovative technology

Common complaints

  • Unjust takedowns
  • Poor customer support

2.5

Based on 150 ratings & 60 reviews

Are you using Red Points?

Rating Distribution

Excellent

(24)

Very Good

(6)

Good

(0)

Poor

(0)

Terrible

(30)

What users are saying

M

Mubarak

12/10/23

1 out of 5

Terrible company

Terrible company, making fake patent claims when my item has a uk patent number. If the desgins were the same the intellectual office wouldn't grant ...

Read more

CW

Chris W

12/07/23

5 out of 5

"A must for any brand to gain visibility into their issues."

What do you like best about Red Points? Red Points distinguishes itself among various solutions; consistently, everyone I've collaborated with has ...

Read more

S

Sam

12/01/23

1 out of 5

A Shameless Company

A Shameless company threatening the small businesses. They make lame cases without any knowledge against small businesses and take their source of ...

Read more

SS

Sheikh Salman

11/30/23

1 out of 5

Dear BRAND Owners BEAWARE

Dear BRAND Owners, This company will Ruin your business. Do you know why? because they are making false claims to make them look active. They are ...

Read more

SC

sharmistha chatterjee

11/13/23

1 out of 5

Took down a lipstick I was selling on…

Took down a lipstick I was selling on vinted. pixiinc-bp The item was bought by me!?? Intellectual property rights . I bought it from a shop. What are ...

Read more

RD

Randy Diggins

11/07/23

1 out of 5

False Claims / Items taken down via…

False Claims / Items taken down via ebay. This company uses AI to scan ebay/amazon listings for their client base. They will "claim" your item has ...

Read more

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What are the features of Red Points?

29%

Feature coverage

8 of 28 tracked features

Case management is the process of tracking and handling cases, clients, or projects from start to resolution. Its primary purpose is to main…

A real-time email marketing dashboard displays metrics. This allows individuals to track the effectiveness of an email marketing initiatives…

Domain monitoring is a crucial function of software that allows businesses to keep track of changes made to their website domain. It involve…

Investigation management refers to the process of collecting, organizing, and analyzing information related to a specific investigation. It…

Marketplace Monitoring is a vital feature found in various software that helps businesses stay on top of their online presence. This feature…

Mobile App Monitoring enables real-time tracking and analysis of mobile application performance, providing insights to improve user experien…

Prioritization is a key feature of software that allows users to organize and prioritize tasks, projects, and goals. It is the process of id…

Social media monitoring means listening to millions of conversations on the web to assess what is being said about a particular brand, topic…

Security & Compliance

Red Points security and data handling

Key compliance certifications and security features for IT and security teams evaluating Red Points.

Certifications

GDPR✓ Certified
HIPAA✗ Not certified

Developer & data

Data residency
🇺🇸

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Red Points Customers

Puravida-logo

Puravida

SANTA and COLE-logo

SANTA and COLE

100%-logo

100%

Knockaround-logo

Knockaround

Help & Contact

Red Points Support Options

Customer ServiceOnline
LocationNew York, New York

Frequently Asked Questions About Red Points

Common questions buyers ask before choosing Red Points.

Red Points is a Brand Protection Software. Red Points offers Prioritization, Mobile App Monitoring, Marketplace Monitoring, Investigation Management, Domain Monitoring and many more functionalities.

Red Points is a strong fit if: You need efficient detection of counterfeit products using machine learning algorithms.; Your team requires a user-friendly, adaptable interface for multi-platform brand enforcement.. Consider alternatives if: You are a small business with limited budget due to quotation-based pricing.; You require highly responsive customer support and fast dispute resolution..

Buyers commonly note the following limitations of Red Points: Allegations of baseless copyright claims causing unjust takedowns; Lack of responsiveness to appeals and concerns leading to financial losses; Potential business disruptions for affected sellers due to enforcement actions.

Some top alternatives to Red Points includes Appdetex, Incopro, Brand Alignment, Smart Protection and Imatag.

Red Points offers Quotation Based pricing model

We don't have information regarding integrations of the Red Points as of now.

The starting price is not disclosed by Red Points. You can visit Red Points pricing page to get the latest pricing.

Ready to try it?

Get started with Red Points

Get connected with the team for a personalised demo.

About the reviewer

Rajat Gupta is the founder of Spotsaas. Over the past two years, he has reviewed 2,000+ tools across CRM, HR, AI, and finance — applying hands-on product research and a background in commerce and the CFA program to evaluate software through a business and ROI lens. His goal: help teams make software decisions they won't regret.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].