Raven Tools Reviews in June 2026: User Ratings, Pros & Cons

Awesome Tool for Link Organization

What do you like best? We place all links that have been garnered by our clients into Raven. Absolutely love the Website Directory as we can search across all client profiles for sites they have been placed on. Drill down a bit more and you have all the link information. Link reports can be pulled anytime for each client. What do you dislike? On my wish list would be the ability to pull all links from all client profiles into one report. Also, would love to be able to add images to ...

Wouldn't be without it

What do you like best? Raven makes it easy to manage multiple accounts for multiple clients without having to continually log in and out, it pulls a huge range of data sources together into one place and, probably best of all, makes it simple to create impressive branded reports for clients. What do you dislike? There's always more data sources that it would be good to add (e.g. Google+ / social advertising). It would also be good to be able to integrate graphs/charts (in-line ...

Great tool for agencies

What do you like best? This is one of the best tools we've found for handling client reporting and gathering useful SEO, SEM and SMM information all in the one place. What do you dislike? There are still some features that use US-based research tools which makes some of the keyword data a little less relevant to us Australians, but the rest of the tools are excellent. Recommendations to others considering the product: I've recommended Raven Tools to freelancers and other guys ...

Great tool for agencies

What do you like best? This is one of the best tools we've found for handling client reporting and gathering useful SEO, SEM and SMM information all in the one place. What do you dislike? There are still some features that use US-based research tools which makes some of the keyword data a little less relevant to us Australians, but the rest of the tools are excellent. Recommendations to others considering the product I've recommended Raven Tools to freelancers and other guys we've ...

How My Agency Uses Raven

What do you like best? The cohesion and flow of the different reports and diagnostics is logical and flows naturally in the way you explain the process to your clients. We are an agency and not an end user (though we do look at it for our own agency site). Raven is very powerful and in the beginning I did need some support. i found it in the form of webinars, videos that Raven publishes regularly and their email support. What do you dislike? I wanted an easier way to share ...

Long-time user and fan!

What do you like best? The easy overview of critical KPIs and the fast response you get from Raven Support. They respond in all mediums and they listen to my input and act on it. What do you dislike? The reports - they're onto something great but need that extra little tweak in order to become really great. Recommendations to others considering the product Do you handle several websites? If Google Dashboards doesn't do the job for you, then Raventools will. What business problems ...

Long-time user and fan!

What do you like best? The easy overview of critical KPIs and the fast response you get from Raven Support. They respond in all mediums and they listen to my input and act on it. What do you dislike? The reports - they're onto something great but need that extra little tweak in order to become really great. Recommendations to others considering the product: Do you handle several websites? If Google Dashboards doesn't do the job for you, then Raventools will. What problems ...

Love Raven!

What do you like best? My favorite part of Raven, and the one I use the most, is the ability to track link building progress. In my opinion, there is nothing on the market that performs better. If you do any kind of enterprise level SEO, your Raven subscription pays for itself with this one tool. What do you dislike? Not a fan of the project management aspect. We already use a PM tool for all agency projects, so we don't really need one that is SEO specific. If all your agency does ...

Love Raven!

What do you like best? My favorite part of Raven, and the one I use the most, is the ability to track link building progress. In my opinion, there is nothing on the market that performs better. If you do any kind of enterprise level SEO, your Raven subscription pays for itself with this one tool. What do you dislike? Not a fan of the project management aspect. We already use a PM tool for all agency projects, so we don't really need one that is SEO specific. If all your agency ...

Raven Reporting Metrics - a must have tool

What do you like best? All in one place and easy to manage all clients and their ever changing needs for more reporting and analysis, Raven's bank of reporting tools are easy to compare and modify custom reports. We also like the ability to perform research for organic search marketing. What do you dislike? Not a lot to complain about here - we like it a lot...! Maybe if there was a better annual pricing structure for long term users. We have been a loyal customer for 3 years ...