9.4
Spot Score
Powering your marketing success.
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Salesforce Marketing Cloud Account Engagement (formerly Pardot) emerges as a powerful marketing automation tool, particularly well-suited for B2B organizations and those deeply embedded in the Salesforce ecosystem. Its tight integration with Salesforce enables seamless alignment between sales and marketing teams, making lead tracking, nurturing, and conversion ...Read more
Comprehensive marketing suite that simplifies automation, lead scoring, segmentation, and campaign execution.
Seamless integration with Salesforce CRM, enabling unified pipeline management and better visibility into sales and marketing data.
Intuitive drag-and-drop tools for designing landing pages and creating emails without heavy technical expertise.
Data-driven insights and robust analytics, enabling businesses to optimize campaigns and make informed decisions.
Steep learning curve for beginners, with complex features and a need for technical expertise in some areas like custom branding.
Cost-prohibitive for small or mid-sized businesses due to high pricing.
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Showing 3411-3420 out of 3426
04/17/13
Clear, easy to navigate user experience.
What do you like best? Daily visitor reports and real-time visitor tracking, CRM-connectivity, ability to track Outlook emails/attachment opens with Pardot. What do you dislike? The WYSIWYG email editor is not always "what you see is what you get" - there are some html issues that crop up that are difficult to detect for the user with average HTML knowledge. Inability to contact the support desk directly via phone is sometimes a challenge for time-sensitive support issues. ...
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04/17/13
Clear, easy to navigate user experience.
What do you like best? Daily visitor reports and real-time visitor tracking, CRM-connectivity, ability to track Outlook emails/attachment opens with Pardot. What do you dislike? The WYSIWYG email editor is not always "what you see is what you get" - there are some html issues that crop up that are difficult to detect for the user with average HTML knowledge. Inability to contact the support desk directly via phone is sometimes a challenge for time-sensitive support issues. ...
Read more
04/17/13
A great marketing automation product.
What do you like best? Ease of use; Excellent real-time support; Periodically roll-out of new features, many of which were requested by the community; What do you dislike? Some limitations when defining automated drip programs; Forms could load a little quicker when displayed on website; Might benefit from some more customizable reporting in the tool. Recommendations to others considering the product It's definitely a great marketing automation tool; Setting it up and ...
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04/17/13
A great marketing automation product.
What do you like best? Ease of use; Excellent real-time support; Periodically roll-out of new features, many of which were requested by the community; What do you dislike? Some limitations when defining automated drip programs; Forms could load a little quicker when displayed on website; Might benefit from some more customizable reporting in the tool. Recommendations to others considering the product It's definitely a great marketing automation tool; Setting it up and ...
Read more
04/16/13
Marketing Executive
What do you like best? Incredible customer service and support, affordable for SMBs, pretty easy to get up and running What do you dislike? A lot of the "logic" behind how things need to get done, especially when it comes to tracking and reporting don't make any sense. Pardot would benefit from building the tool around industry best practices and commonly accepted terms and processes. Recommendations to others considering the product As simple as it seems, you will absolutely need a ...
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04/16/13
Marketing Executive
What do you like best? Incredible customer service and support, affordable for SMBs, pretty easy to get up and running What do you dislike? A lot of the "logic" behind how things need to get done, especially when it comes to tracking and reporting don't make any sense. Pardot would benefit from building the tool around industry best practices and commonly accepted terms and processes. Recommendations to others considering the product As simple as it seems, you will absolutely need a ...
Read more
04/16/13
Marketing Automation Strategist
What do you like best? What I like best about the interface is the easy-to-use WISIWYG feature when building emails & email templates. Recent upgrades in the last year make customizing an email a breeze without having to know HTML code. Changing the color of all links in the email, for example, can be made with one click in the WISIWYG panel. I also really like the amount of email templates that come with the platform, out-of-the-box. There are a good amount of templates to choose from, ...
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04/16/13
Marketing Automation Strategist
What do you like best? What I like best about the interface is the easy-to-use WISIWYG feature when building emails & email templates. Recent upgrades in the last year make customizing an email a breeze without having to know HTML code. Changing the color of all links in the email, for example, can be made with one click in the WISIWYG panel. I also really like the amount of email templates that come with the platform, out-of-the-box. There are a good amount of templates to choose from, ...
Read more
03/12/13
Marketing automation that Rocks!
What do you like best? Best? Easily the support. Pardot support is the bar that any organization should strive to meet. Second? How fast they can iterate their product to get a really needed bug fix put in for you. Sometimes a day, sometimes more, but astonishingly fast. Third? The product! Not overly complex, just right for a mid-sized platform. What do you dislike? Lack of activity on the development/API side of things, I wish I could integrate more with API. Recommendations to ...
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03/12/13
Marketing automation that Rocks!
What do you like best? Best? Easily the support. Pardot support is the bar that any organization should strive to meet. Second? How fast they can iterate their product to get a really needed bug fix put in for you. Sometimes a day, sometimes more, but astonishingly fast. Third? The product! Not overly complex, just right for a mid-sized platform. What do you dislike? Lack of activity on the development/API side of things, I wish I could integrate more with API. Recommendations to ...
Read more
