spotsaas-logo
Get Listed

9.4

Spot Score

Pardot

Pardot Reviews in May 2025: User Ratings, Pros & Cons

Powering your marketing success.

4.2

Add to compare

Request a Quote

Pardot Reviews & Ratings

4.2

Very Good

Based on 3396 ratings & 3426 reviews

Rating Distribution

Excellent

(1659)

Very Good

(1147)

Good

(354)

Poor

(161)

Terible

(105)

Expert's Review

Salesforce Marketing Cloud Account Engagement (formerly Pardot) emerges as a powerful marketing automation tool, particularly well-suited for B2B organizations and those deeply embedded in the Salesforce ecosystem. Its tight integration with Salesforce enables seamless alignment between sales and marketing teams, making lead tracking, nurturing, and conversion ...Read more

Pardot pros and cons

  • Comprehensive marketing suite that simplifies automation, lead scoring, segmentation, and campaign execution.

  • Seamless integration with Salesforce CRM, enabling unified pipeline management and better visibility into sales and marketing data.

  • Intuitive drag-and-drop tools for designing landing pages and creating emails without heavy technical expertise.

  • Data-driven insights and robust analytics, enabling businesses to optimize campaigns and make informed decisions.

  • Steep learning curve for beginners, with complex features and a need for technical expertise in some areas like custom branding.

  • Cost-prohibitive for small or mid-sized businesses due to high pricing.

Log in Required to View Reviews

Filter results

Sort by :

Relevance
Relevance
Highest-Rated
Lowest-Rated
Least-Recent
Most-Recent

Share this page

Showing 3381-3390 out of 3426

08/08/13

4.5 out of 5

Marketing Automation Done Right

What do you like best? I love the scoring, grading and dynamic content. Segmentation off of lists are basically never ending off how the segmentation you can do to get the right people the right content. What do you dislike? The campaign is a little clunky but nothing to worry about. Recommendations to others considering the product If you're a SFDC shop this is a no brainer with the recent purchase of Exact Target by SFDC. This is an user friendly product that marketing & sales ...

Read more

08/08/13

4.5 out of 5

Marketing Automation Done Right

What do you like best? I love the scoring, grading and dynamic content. Segmentation off of lists are basically never ending off how the segmentation you can do to get the right people the right content. What do you dislike? The campaign is a little clunky but nothing to worry about. Recommendations to others considering the product If you're a SFDC shop this is a no brainer with the recent purchase of Exact Target by SFDC. This is an user friendly product that marketing & sales ...

Read more

06/19/13

4.5 out of 5

Pardot makes marketing automation simple

What do you like best? Two things: Pardot support, and email drip campaigns. The support teams at Pardot are incredibly responsive, ridiculously helpful and always deal with any problems in a swift and comprehensive manner. Our client advocate is always keen to hear from us, and always looks to fold our feeback back into the organisation, often resulting in product improvements. The email drip campaigns are incredibly simple to set up, easy to edit and have been instrumental in the ...

Read more

06/19/13

4.5 out of 5

Pardot makes marketing automation simple

What do you like best? Two things: Pardot support, and email drip campaigns. The support teams at Pardot are incredibly responsive, ridiculously helpful and always deal with any problems in a swift and comprehensive manner. Our client advocate is always keen to hear from us, and always looks to fold our feeback back into the organisation, often resulting in product improvements. The email drip campaigns are incredibly simple to set up, easy to edit and have been instrumental in the ...

Read more

06/14/13

4.5 out of 5

Extremely powerful email automation service

What do you like best? When trying out Pardot one thing was evident, the software was incredibly feature rich and offered everything and anything you could possibly want. AB testing, landing pages, social media, etc. It's obvious that they were on the right track since they were just acquired by Salesforce. Making their integration even more tighter. What do you dislike? You certainly get what you pay for, but be prepared to pay a lot. The solution is expensive, but does offer varied ...

Read more

06/14/13

4.5 out of 5

Extremely powerful email automation service

What do you like best? When trying out Pardot one thing was evident, the software was incredibly feature rich and offered everything and anything you could possibly want. AB testing, landing pages, social media, etc. It's obvious that they were on the right track since they were just acquired by Salesforce. Making their integration even more tighter. What do you dislike? You certainly get what you pay for, but be prepared to pay a lot. The solution is expensive, but does offer varied ...

Read more

06/09/13

5 out of 5

Pardot is nimble and continues to be developed with useful features and optimizations.

What do you like best? Pardot is easy to use and the support staff is amazing, both in chat and on the phone you can tell they really care about your ability to use the software well. Pardot is easy to use, and they continue to develop the UI to make it simpler to understand. The step-by-step process walks you through creating campaigns and I've yet to hit a roadblock I couldn't work through in terms of functionality. There's enough versatility for those that want to have control by ...

Read more

06/09/13

5 out of 5

Pardot is nimble and continues to be developed with useful features and optimizations.

What do you like best? Pardot is easy to use and the support staff is amazing, both in chat and on the phone you can tell they really care about your ability to use the software well. Pardot is easy to use, and they continue to develop the UI to make it simpler to understand. The step-by-step process walks you through creating campaigns and I've yet to hit a roadblock I couldn't work through in terms of functionality. There's enough versatility for those that want to have control by ...

Read more

06/09/13

4.5 out of 5

Pardot is the epitome of KISS

What do you like best? Pardot offers reporting on almost every possible data point. The email wizard is easy to use. And the support staff is always more than friendly. What do you dislike? The templates that are offered are a little bare. Recommendations to others considering the product Definitely a smart choice if you have a sales force ready to adopt email automation.

06/09/13

4.5 out of 5

Pardot is the epitome of KISS

What do you like best? Pardot offers reporting on almost every possible data point. The email wizard is easy to use. And the support staff is always more than friendly. What do you dislike? The templates that are offered are a little bare. Recommendations to others considering the product Definitely a smart choice if you have a sales force ready to adopt email automation.