9.4
Spot Score
Powering your marketing success.
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Salesforce Marketing Cloud Account Engagement (formerly Pardot) emerges as a powerful marketing automation tool, particularly well-suited for B2B organizations and those deeply embedded in the Salesforce ecosystem. Its tight integration with Salesforce enables seamless alignment between sales and marketing teams, making lead tracking, nurturing, and conversion ...Read more
Comprehensive marketing suite that simplifies automation, lead scoring, segmentation, and campaign execution.
Seamless integration with Salesforce CRM, enabling unified pipeline management and better visibility into sales and marketing data.
Intuitive drag-and-drop tools for designing landing pages and creating emails without heavy technical expertise.
Data-driven insights and robust analytics, enabling businesses to optimize campaigns and make informed decisions.
Steep learning curve for beginners, with complex features and a need for technical expertise in some areas like custom branding.
Cost-prohibitive for small or mid-sized businesses due to high pricing.
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Showing 3161-3170 out of 3426
03/27/14
A nice upgrade in the Marketing Automation world
What do you like best? Compared to our previous MA solution, the best thing we love about Pardot is it's responsiveness. Whether it's responding to individual problems or industry-wide trends, Pardot is above and beyond other MA providers in always looking forward. What do you dislike? I can't say that there's much that our company dislikes. The biggest downfall when we signed up was that all file assets (images, pdf, etc resided in one "folder" or area. So adding a link to an email ...
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03/27/14
Happy Customer
What do you like best? The system is pretty easy to learn and allows us to keep track of our leads and what they are doing. The ease of creating forms and implementing them to our website is great. Support is always quick to respond with a solution to whatever issue we are facing. What do you dislike? The new folders feature is a bit confusing and a huge undertaking for us to get everything organized properly since we've been customers since 2009. The "new" email editor still has some ...
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03/27/14
Super easy to get up and running
What do you like best? Getting going on Pardot was pretty easy. We've been using the product for a couple of months now and have already integrated it into most of our marketing programs. I love being able to see how people are interacting with the content we produce and distribute. What do you dislike? Pardot's keyword management is pretty limited. Also, I would love a bit more flexibility in managing campaigns -- would love to be able to merge two campaigns together, would also ...
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03/27/14
Excellent tool for tracking customer activity
What do you like best? Pardot is a great sales/marketing tool. Because of it, I have instant rapport with prospective clients because I know what features of my site they have been reviewing, as well as when they are online. I have been able to contact people extremely quickly when they request access to my site, which has definitely been appreciated. "Thank you for responding so quickly!" and "that was fast" are two phrases that I hear constantly because of pardot. What do you dislike? ...
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03/27/14
Excellent product!
What do you like best? The easy to use platform, we migrated from another system that always had issues and with Pardot everything was easy to use out of the box. We now are able to track and measure efficiently with the salesforce plug in was a plus for us! Support questions are always answered on time as well which is a plus. What do you dislike? I wish there was more detailed reporting regarding campaigns. What business problems are you solving with the product? What benefits have ...
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03/27/14
Easy to use platform with a growing feature set
What do you like best? I love Pardot's support team. I can ask them questions whenever I need them. No waiting for someone to email me back. The email editor has gotten so much better since I started using the platform almost two years ago. What do you dislike? The landing page editor can be a little annoying at times. I also wish there was a little more flexibility with building lists sometimes What business problems are you solving with the product? What benefits have you realized? ...
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03/27/14
Pardot Review
What do you like best? We are able to manage all of our back-end workflows through Pardot (forms, LPs, dynamic lists, sales queues, etc and it integrates with SF. What do you dislike? There are some limitations when it comes to jiving with SF - ie. they both speak a different language and handle things like 'Leads' vs. ''Prospects' differently. And there aren't many plug-ins available with Pardot (ie. polling systems, etc. What business problems are you solving with the product? What ...
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03/27/14
Live time interaction for the price has been very beneficial
What do you like best? I really like that I can interact live with my future customers and collect real time data. What do you dislike? There isn't really much that I dislike right now as I've been new to the Pardot features. Recommendations to others considering the product I would highly recommend Pardo to others attempting to capture data and customers quickly! What business problems are you solving with the product? What benefits have you realized? We have been trying to ...
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03/27/14
Great product that increases efficiency and contact with all partners
What do you like best? I really like the drip campaigns and how we can establish a list and continually follow up even though the email is generated by Pardot and sent from my email address. What do you dislike? I dislike how the activity always feeds into the contact activity in salesforce because it skews my no activity follow up report. What business problems are you solving with the product? What benefits have you realized? I am able to stay in touch with more people in a much ...
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03/27/14
Pardot - Marketing Automation with exceptional customer service
What do you like best? The customer support is amazing. There is always someone on Pardot chat to guide me through any difficulties I might be having. They even follow through with every request, to make sure I have completely solved my problem. What do you dislike? I occasionally have difficulty loading pages, and often have a problem with the email editor. Thankfully, chat is there to help. What business problems are you solving with the product? What benefits have you realized? ...
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