Pardot Reviews in October 2026: User Ratings, Pros & Cons

Awesome Marketing Automation Software

What do you like best? Pardot makes our marketing automation easy to manage. We run our email drip nurturing campaigns through Pardot, including our sales follow ups. This has freed up a lot of extra time for our reps to focus on the most sales-ready leads. We use Pardot forms and landing pages to manage some of our online training events. Pardot also integrates with other platforms we use, which is priceless. We use Pardot connectors for Salesforce, Uservoice, AdWords, GoToWebinar, and ...

Easy to use Marketing Automation System that has changed our lives!

What do you like best? I love the drip campaigns. The system is very easy to use and extremely user friendly. I am a power user and use their customer support at least twice weekly. They have always been super helpful in solving problems and answering questions. What do you dislike? I wish the reporting was better. I find using GoodData confusing and not easy to pull what I want. I am hoping that they will be able to pull in Salesforce's reporting options/techniques now that they are ...

Pure MAS Love

What do you like best? I love how easy it is to get things done. Compared to Eloqua, this is simplicity itself. The guided screens are easy to decipher, and simple to configure. Clear reporting and easy to export to Excel to share with non-users. What do you dislike? I do wish it was a little easier to customize the look and feel of the forms. If you want them to blend with your website, you will need to either know CSS or have a resource who can help you with the styles. ...

Great Customer Support

What do you like best? The UI is very simple and intuitive. Their customer Support is awesome. I love that if I am stuck in the middle of something they are always usually available on chat and can easily solve the problem. What do you dislike? I wish they had more options like the automation rules available in the Drip Campaigns. I think they are working on it so looking forward to see those improvements soon. What business problems are you solving with the product? What benefits ...

Brilliant for organizing customer interactions

What do you like best? I like the way the Pardot customer service team is available on chat during working hours. It's so easy to bounce ideas off them for a second opinion on which product features . In one case, a Pardot customer service rep saved me over 6 hours of revision work on a project. So helpful! What do you dislike? I think the functionality of the landing page builder could be improved but the landing page / form integration helps make up for it. What business problems ...

Automated cross-outlet marketing genius

What do you like best? I love the intuitive design which allows for completely hassle-free management of leads. It is refined and provides a great user experience. Looking forward to using it from now on. What do you dislike? I look forward to the innovative features that Pardot brings in the future as well as increased developer support for quicker responses to bugs/ fixes. Recommendations to others considering the product Help this app by posting more constructive feedback! I am ...

Unbelievable Training and Onboarding

What do you like best? I'm a new user and just completed my Training and on-boarding. The level of support and collaboration was amazing. Pardot provides tools so you can track every aspect of the training, get advice as you are implementing and find all of the possible tools you could need in one place. What do you dislike? Although a little daunting at first, there isn't anything I dislike. What business problems are you solving with the product? What benefits have you realized? ...

Great design. Great functionality. Great product.

What do you like best? Pardot has given me visibility into every facet of my marketing reach. What do you dislike? As a young product, the software can be a bit buggy. I haven't experienced as many issues as my staff, but I hear complaints from time to time. Recommendations to others considering the product Pardot is great, but it does not have some of the snazzy features of Marketo. However, it doesn't cost as much either. What business problems are you solving with the ...

Pardot and why I'd recommend it

What do you like best? I like the ability to track through both our website and email and really follow a leads progress on how they get to our information, download content and interactions. What do you dislike? Well it used to be the lack of directory structure, but that's no longer a problem. What business problems are you solving with the product? What benefits have you realized? We can really craft messaging that is engaging when we can track various ways that people are ...

Pardot is amazing but it needs more development resources

What do you like best? Pardot and it's automation features make it easy to manage and segment our large lists of prospects. That alone helps save us time by streamlining our sales and marketing operations. Plus, it's enabled our sales teams to connect with the right audience in more a timely and relevant manner. What do you dislike? As a robust user, we frequently uncover bugs that are never deemed a priority to fix. The support team is very accommodating, but the platform seems to ...