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9.4

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Pardot

Pardot Reviews in October 2026: User Ratings, Pros & Cons

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4.01

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Pardot Reviews & Ratings

4.01

Very Good

Based on 1806 ratings & 3426 reviews

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Rating Distribution

Excellent

(1659)

Very Good

(1147)

Good

(354)

Poor

(161)

Terrible

(105)

Spotsaas Editor’s POV

Salesforce Marketing Cloud Account Engagement (formerly Pardot) is a marketing automation platform built for B2B teams already using Salesforce. Its integration with Salesforce connects sales and marketing data directly—lead tracking, nurturing, and conversion workflows pull from the same system. The platform handles email automation, lead scoring, segmentation, ...Read more

Pardot pros and cons

  • Full marketing suite covering automation, lead scoring, segmentation, and campaign execution.

  • Direct Salesforce CRM integration gives unified pipeline visibility across sales and marketing.

  • Drag-and-drop tools for landing pages and emails work without technical expertise.

  • Analytics and reporting let teams optimize campaigns and track performance.

  • Steep learning curve; custom branding and advanced features require technical expertise.

  • Pricing is prohibitive for small and mid-sized businesses.

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Showing 2901-2910 out of 3426

A

Anonymous

03/27/14

5 out of 5

Pardot Review

What do you like best? I use Pardot daily to handle our marketing initiatives. It's easy to use, and has helped our team be much more efficient at managing all of our advertising campaigns. What do you dislike? As Pardot is owned by Salesforce, it'd be nice to have the connectors be more automated between the 2 platforms. 2 connector specific issues would be: - It'd be nice to have more information from wistia - It'd be nice to be able to manage webinar attendees in bulk, and ...

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A

Anonymous

03/27/14

5 out of 5

Pardot Rocks

What do you like best? It has great capabilities but not too many bells and whistles for Marketers. Their support staff is among the best in the industry. Their ecosystem is very strong too. I've been to a few of their user conferences and was greatly impressed with the success stories that their customers told. What do you dislike? There are a few Salesforce integrations sjuch as picklist changes that should be smoother, but I have heard it's on the product roadmap. Recommendations ...

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A

Anonymous

03/27/14

5 out of 5

Quick integration with Salesforce.com & great support response times

What do you like best? Integration with Salesforce.com and Facebook accounts, all do em within a few hours and no developers required! Good installation guides and knowledgable support team. What do you dislike? Would like to see a package created for Salesforce.com for the custom field creation etc. apart from that no other dislikes. What business problems are you solving with the product? What benefits have you realized? Campaign management and Lead data all in one place and ...

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A

Anonymous

03/27/14

5 out of 5

Pardot makes my job easier!

What do you like best? The new folders feature has helped to streamline the process. Marketing automation with Pardot helps to make my job much easier. What do you dislike? Some of the changes that have been implemented have taken some time to get used to but in the end prove useful. What business problems are you solving with the product? What benefits have you realized? I use Pardot to automate sales email. It is very easy to use with little knowledge of technology.

A

Anonymous

03/27/14

5 out of 5

Pardot makes marketing life a breeze.

What do you like best? Pardot is the all-in-one tool that every marketer needs. I personally love how simple it is to use and the super clean interface. What do you dislike? There's not much to dislike but if I had to complain, I'd like them to have better social integration similar to that of Buffer app. What business problems are you solving with the product? What benefits have you realized? Setting up drip campaigns has never been easier.

A

Anonymous

03/27/14

5 out of 5

Love Pardot. EASY, SIMPLE, INTUITIVE, and METRICS!!!!

What do you like best? it's easy, intuitive, and shows ROI. There is never a time when I don't want to look at the analytics it creates. What do you dislike? that is doesn't work with OneSite, which really isn't your fault at all! It's onesites. Recommendations to others considering the product Get in and get dirty. What business problems are you solving with the product? What benefits have you realized? email marketing & how effective our emails can/can not be.

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Anonymous

03/27/14

5 out of 5

Great tool for form building

What do you like best? As a designer it is easy for me to style and build my forms What do you dislike? Occasionally I find myself creating complicated workarounds to style things certain ways. What business problems are you solving with the product? What benefits have you realized? Creating contact forms with a style that matches the rest of our site.

A

Anonymous

03/27/14

5 out of 5

Account Executive

What do you like best? I love the detailed information on my prospects. What do you dislike? I dislike nothing as pardot is a great tool. What business problems are you solving with the product? What benefits have you realized? Increasing awareness on opportunity activity.

A

Anonymous

03/27/14

5 out of 5

Great experience with Pardot!

What do you like best? I love Pardot for its price, ease of use, great on boarding and superior attribution tracking. We can now see specific ad channels and natural search sources show up in our Salesforce lead sources, and it has made a world of difference in assigning marketing attribution to revenue. What do you dislike? The Salesforce integration is good, but there are just a few features I'm waiting for: the ability to see into custom opportunity fields to get at exact customer ...

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A

Anonymous

03/27/14

4.5 out of 5

Email Templates and Campaigns Made Easy to Use

What do you like best? When it comes to attractive and customizable email templates, Pardot is a great pick. This makes the process of designing newsletters and promotional emails easy. I am also a fan of the tracking features available, which allow us to optimize our message and layout to appeal to our customers and prospects. What do you dislike? Overall, I am very happy with Pardot. Getting the hang of setting up the template and the mailing list took me a few sends, as the ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].