Pardot Reviews in October 2026: User Ratings, Pros & Cons

Pure MAS Love

What do you like best? I love how easy it is to get things done. Compared to Eloqua, this is simplicity itself. The guided screens are easy to decipher, and simple to configure. Clear reporting and easy to export to Excel to share with non-users. What do you dislike? I do wish it was a little easier to customize the look and feel of the forms. If you want them to blend with your website, you will need to either know CSS or have a resource who can help you with the styles. ...

The smartest and most insightful way to automate your marketing.

What do you like best? Best is singular, which actually makes this question hard to answer because there are many things I like a lot. If I were to pick the one feature I like best, it's how easily and well Pardot integrates with Salesforce. This integration truly allows me to attribute ROI to my marketing efforts and for that reason alone, I like this feature the best. What do you dislike? I think Pardot can do a better job with front-end content organization. Even though they ...

I absolutley love pardot

What do you like best? My calendar first page-- love being able to arrive in the am and know what we have scheduled for the day and that easily go back and review metrics on the emails through the day. What do you dislike? Unmailable-- we use pardot for customers not just prospects and being able to reach a full audience will be very beneficial-- our unmailable become a manual process. Recommendations to others considering the product I moved from Eloqua to Pardot, although I loved ...

Always there!

What do you like best? While I love everything Pardot does and has the potential to do. The best part of Pardot is the support we get. From implementation to basic troubleshooting, the guys at Pardot are always there to help. What do you dislike? The only thing I sometimes dislike is little bugs I sometimes come across, but that's life! What business problems are you solving with the product? What benefits have you realized? Having consistent and tailored campaigns that can be ...

Pardot is great!

What do you like best? Pardot has made our marketing efforts so much easier and more efficient. It's nearly impossible to pick one feature we like best, but I'd have to say the integration with SalesForce and how seamlessly they work together for my team's purposes. What do you dislike? There's a bit of a learning curve when getting used to Pardot, but their online resources and our contacts have always been quick to answer any question we might have. What business problems are you ...

Great product for marketing automation and prospect funnel.

What do you like best? I like how easy it is to set up and integrate with our forms already in place. On top of that, it makes for a great funnel to narrow down our qualified leads to salesforce before we pass them through to our sales staff. What do you dislike? One thing I wish it had was the ability to create salesforce tasks with a due date on monday if the task was submitted on a friday or saturday. What business problems are you solving with the product? What benefits have you ...

Pardot: Everywhere You Want To Be

What do you like best? Products are really only worth what their customer service can provide. Pardot provides an excellent customer service experience to customers so you can quit fumbling around in the dark and get back to your own customers. What do you dislike? I have yet to find something I dislike about Pardot to bring it to someone's attention. What business problems are you solving with the product? What benefits have you realized? If SalesForce is our brain and our ...

Best

What do you like best? The Data. Pardot, when used to its potential, the amount of data you can collect is ridiculous. We use it in every part of business. From end users in our product, to tracking how new applicants interact with us and of course marketing. What do you dislike? I hate that the default list view is 5 items. Recommendations to others considering the product We did a lot of research and Pardot is totally the way to go. What business problems are you solving ...

Pardot for marketing automation

What do you like best? Outstanding customer service. Pardot is easy to use. Help is available one click away on every page. The implementation process was amazing. What do you dislike? The API is good but I wouldn't mind seeing the ability to add people to a list from the API Recommendations to others considering the product Get started checking off tasks in the implementation process ASAP. What business problems are you solving with the product? What benefits have you realized? ...

The best tool for drip marketing

What do you like best? It's very easy to get set up, compared to most other options out there What do you dislike? It's a bit expensive. I'd like some pricing based on the number of emails you actually send vs. based on the number of accounts you have What business problems are you solving with the product? What benefits have you realized? Pardot is helping us scale. We're currently growing at 35% month-over-month thanks to Pardot