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9.4

SpotScore

Pardot

Pardot Reviews in October 2026: User Ratings, Pros & Cons

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4.01

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Pardot Reviews & Ratings

4.01

Very Good

Based on 1806 ratings & 3426 reviews

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Rating Distribution

Excellent

(1659)

Very Good

(1147)

Good

(354)

Poor

(161)

Terrible

(105)

Spotsaas Editor’s POV

Salesforce Marketing Cloud Account Engagement (formerly Pardot) is a marketing automation platform built for B2B teams already using Salesforce. Its integration with Salesforce connects sales and marketing data directly—lead tracking, nurturing, and conversion workflows pull from the same system. The platform handles email automation, lead scoring, segmentation, ...Read more

Pardot pros and cons

  • Full marketing suite covering automation, lead scoring, segmentation, and campaign execution.

  • Direct Salesforce CRM integration gives unified pipeline visibility across sales and marketing.

  • Drag-and-drop tools for landing pages and emails work without technical expertise.

  • Analytics and reporting let teams optimize campaigns and track performance.

  • Steep learning curve; custom branding and advanced features require technical expertise.

  • Pricing is prohibitive for small and mid-sized businesses.

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Showing 2761-2770 out of 3426

A

Anonymous

03/27/14

3 out of 5

Pardot

What do you like best? Pardot is relatively user-friendly. The reporting capabilities are informative and efficient. Also importing prospects can be done quickly and can be easily sorted and viewed. What do you dislike? Overall Pardot is efficient, however, their email editor requires some HTML knowledge to create custom emails. What business problems are you solving with the product? What benefits have you realized? Delivering effective marketing campaigns and managing prospects

A

Anonymous

03/27/14

2 out of 5

It's been quite an experience

What do you like best? I like that it is relatively easy to find what you are looking for. I like how it is easy to sync with Salesforce. Pardot support is fast as replying but not always fast at fixing the issue. I also like being able to send test emails and do rendering tests. What do you dislike? I dislike how hard it is to create emails. Pardot doesn't always respond well to edits made, copying and pasting text into emails, as well as the format you want doesn't always look the ...

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Anonymous

03/27/14

2 out of 5

Pardot Review

What do you like best? I like that there is a non-html editor option for quick edits. I also enjoy the easy-access live chat support. What do you dislike? I dislike the very limited segmentation (re: none options, the lack of accessible dynamic content, the incredibly slow load time, when Pardot eats my emails and they disappear, and the inability to select multiple list options (i.e. add to list a AND remove from list b when loading files. Recommendations to others considering the ...

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Anonymous

03/27/14

2 out of 5

Helpful for creating tracked links

What do you like best? Easy to use. In app support chat. What do you dislike? App is sometimes slow to load What business problems are you solving with the product? What benefits have you realized? Able to track social shares.

A

Anonymous

03/27/14

5 out of 5

Simply put ... it works

What do you like best? I think the user interface is fantastic. Someone with no experience can get into the system and understand its basic functionalities with very little training. And the fact that Pardot constantly rolls out enhancements based off user feedback ... that's ROI. Also, I love the support team. Always responsive, always helpful. I've implemented Pardot at two different companies, and there's a reason for that. It works. What do you dislike? When I first started using ...

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Anonymous

03/27/14

5 out of 5

Pardot makes my job easier!

What do you like best? The new folders feature has helped to streamline the process. Marketing automation with Pardot helps to make my job much easier. What do you dislike? Some of the changes that have been implemented have taken some time to get used to but in the end prove useful. What business problems are you solving with the product? What benefits have you realized? I use Pardot to automate sales email. It is very easy to use with little knowledge of technology.

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Anonymous

03/27/14

5 out of 5

Pardot makes marketing life a breeze.

What do you like best? Pardot is the all-in-one tool that every marketer needs. I personally love how simple it is to use and the super clean interface. What do you dislike? There's not much to dislike but if I had to complain, I'd like them to have better social integration similar to that of Buffer app. What business problems are you solving with the product? What benefits have you realized? Setting up drip campaigns has never been easier.

A

Anonymous

03/27/14

5 out of 5

Marketing Manager

What do you like best? I love the accessibility and user-friendliness of Pardot. I'm new to the system and so I'm going through training via pre-recorded webinars (AMAZING!. What do you dislike? So far so good! I've used other automation tools in past roles, but Pardot surpasses them all. What business problems are you solving with the product? What benefits have you realized? I'm learning that having the ability to track content engagement from your target audience plays a huge ...

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Anonymous

03/27/14

5 out of 5

I love Pardot!

What do you like best? I like the Salesforce integration because I can take my leads and easily drop them into custom drip campaigns that we've created. It's also nice to see my leads' lead score and campaign. What do you dislike? I've never directly had a bad experience with Pardot, but I know that we've had minor issues in the past getting automated emails sent to/from the right people. Only minor/rare occurrences... could have been user error! What business problems are you ...

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Anonymous

03/27/14

5 out of 5

Pardot is great!

What do you like best? We love how easy Pardot is to navigate! Super user friendly. What do you dislike? I cant think of anything off the top of my head. What business problems are you solving with the product? What benefits have you realized? Create and manage our marketing emails.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].