Pardot Reviews in October 2026: User Ratings, Pros & Cons

A fun company and intuitive product

What do you like best? I love the UI - it's easy to find and walk through functions in Pardot with very little training. I also like their support and the company as a whole - they've been a lot of fun to interact with. What do you dislike? The connection to our CRM, Netsuite, has been difficult for reporting - enough so, that we are paying for a whole separate tool to try to connect them. Recommendations to others considering the product Just make sure it works well with your CRM! ...

The worst customer service I've ever encountered (upper management only)

What do you like best? The product seemed like it would be great, has some better reporting features than our previous solution (Act-On. My sales rep and CRM Engineer were nice to work with, but upper management has treated us like garbage. What do you dislike? I signed on with Pardot in January, very eager and highly motivated to get a new solution in place. However after many false starts over the course of three weeks, it came to light that Pardot does not work with our ...

Service and Support are deplorable

What do you dislike? They renew automatically and after notifying them Recommendations to others considering the product So far it seems to be the best marketing automation software to use if you are a current Salesforce user. What business problems are you solving with the product? What benefits have you realized? We implemented in 2014 with the promise of unlimited support, detailed reporting, and google adwords connectivity. At this time we have none of those things. They auto ...

Pardot Review

What do you like best? i love the simplicity of Pardot. My current job is the first time i have had to use a web based interface and Pardot has made it less of daunting task. What do you dislike? Pardot seems to be very glitchy and with the transition to salesforce some things don't sync as well as i would like them too. What business problems are you solving with the product? What benefits have you realized? Pardot allows us to adapt to costumer with easy list splitting and track ...

New Pardot user

What do you like best? I like that the platform is easy to use. Building landing pages, forms and email is pretty intuitive. Super easy to sync to SFDC, too! What do you dislike? I'd like an easy way to update data in SFDC. Instead of having to pick a master for field values, allow updates to happen both on the Pardot and SFDC side! What business problems are you solving with the product? What benefits have you realized? It's a more robust platform with better reporting ...

Pardot for SF

What do you like best? The ability to create vanity URLs and landing pages to track the effectiveness of our marketing. Also like the simplicity of creating email campaigns. What do you dislike? Just implemented it 2 months ago so still learning everything and without a person in house to show us what to do it is VERY hard to learn yourself (even with the links and videos What business problems are you solving with the product? What benefits have you realized? being able to track ...

Easy to learn, enjoy the new features continuing to be rolled out.

What do you like best? Tabs/navigation is intuitive, customer service - helpful and willing to jump on calls What do you dislike? HTML email template editing bar - not very user friendly, too few editing options What business problems are you solving with the product? What benefits have you realized? Narrowing our target audience by lists

Happy Customer

What do you like best? The system is pretty easy to learn and allows us to keep track of our leads and what they are doing. The ease of creating forms and implementing them to our website is great. Support is always quick to respond with a solution to whatever issue we are facing. What do you dislike? The new folders feature is a bit confusing and a huge undertaking for us to get everything organized properly since we've been customers since 2009. The "new" email editor still has some ...

Good marketing automation tool for those starting out

What do you like best? Pardot's ease of use and helpful support team are standouts for the product. The new email layout previewer that allows you to see how emails render across major platforms is a game-changer. What do you dislike? The product needs more enterprise features and features that allow it to scale. Cloning must be further facilitated, analytics need some beef. Logic and workflow features can be augmented. What business problems are you solving with the product? What ...

Pardot Review

What do you like best? I like that there is a non-html editor option for quick edits. I also enjoy the easy-access live chat support. What do you dislike? I dislike the very limited segmentation (re: none options, the lack of accessible dynamic content, the incredibly slow load time, when Pardot eats my emails and they disappear, and the inability to select multiple list options (i.e. add to list a AND remove from list b when loading files. Recommendations to others considering the ...