Pardot Reviews in October 2026: User Ratings, Pros & Cons

Use of pardot

What do you like best? I like that pardot is helping us automate our processes and the templates are easy to use, yet customizable. And the customer service is very helpful to date. What do you dislike? We have had some of a problem with our connector which is stressful. What business problems are you solving with the product? What benefits have you realized? we are trying to automate our entire customer relationship and interaction process through pardot. We have realized that ...

AWESOME Tool for AWESOME Marketing People

What do you like best? Easy Navigation & Reporting. The ability to have sales and marketing work in the same product but get different information is the best. Also, the new email editor/builder is getting so much better and has really grown and become a better tool for marketing. What do you dislike? Email editor - although I love to hate it - it needs work, but overall its getting better. Recommendations to others considering the product The ability to gather information about ...

User-friendly and easily integrated with Salesforce

What do you like best? Pardot works so seamlessly with Salesforce, and it's a huge time-saver when it comes to filtering leads for the sales team. In addition, the Pardot technical support team is extremely helpful and prompt when I run into issues. What do you dislike? It would be nice if there was more functionality available for blogging and social media. What business problems are you solving with the product? What benefits have you realized? The seamless interaction with ...

New Pardot User - Great Experience So Far

What do you like best? Pardot is very easy to use and has helped our small team automate our marketing processes more quickly and efficiently since we first signed up with them in January 2014. I really like the variety of email blast layouts, the form customization options and the quality of their customer service. What do you dislike? We've had a bit of trouble getting Pardot to connect with our CRM (Netsuite but we are working through those issues now. What business problems are ...

Great customer service, wish there were more features though

What do you like best? Creating landing pages is pretty easy and there is an easy editing page. What do you dislike? Not friendly to social posting. Doesn't link with LinkedIn, have had some issues sending out something tested that sends out differently. What business problems are you solving with the product? What benefits have you realized? Helps tracking and makes automation easy.

Great customer service, wish there were more features though

What do you like best? Creating landing pages is pretty easy and there is an easy editing page. What do you dislike? Not friendly to social posting. Doesn't link with LinkedIn, have had some issues sending out something tested that sends out differently. What business problems are you solving with the product? What benefits have you realized? Helps tracking and makes automation easy.

Pardot has enabled us to successfully implement and measure our demand generation strategy globally

What do you like best? It is hard to single out one specific element because for us it is the whole package of drip campaigns, landing pages, lead scoring & grading, the integrations with other platforms such as Wistia and GoToWebinar, that have enabled us to finally manage and improve the value that our prospects and existing partners see while on their journey with us. Having all of this funtionality available in Pardot and having the prospect's interactions available in SugarCRM as ...

Marketing automation made easy- no that wasn't a typo!

What do you like best? Using Pardot is intuitive... you can understand how each piece flows into the next. And when it isn't obvious, all you have to do is click that chat button and someone can help. There are more tools available than I know what to do with but it isn't overwhelming either. You can be as advanced or as simple as you want to be. What do you dislike? I wish that there were more completion actions available in drip/automation programs. Similar to the actions found in ...

Pardot helps us focus on what matters

What do you like best? It is hard to choose one thing. I love how the forms keep multiple duplicate contacts from cluttering salesforce... And how easy it is for staff to create email templates even if they don't know html... and how we can preview emails before sendign them out with all the the various combinations of email broswers and clients. There are too many things to name. What do you dislike? It's hard to think of anything that i dislike, but i can say that i was unhappy that ...

Lots of possibilities, with just a bit of trepidation while implementing

What do you like best? I like the easy interface a great deal. Even though one of my staff is the platform expert who uses it every single day, I'm still able to go in nearly as often to set up my own campaigns, pull lists, and design emails. I think it's a great tool for the "non-techy" crowd. What do you dislike? I dislike that some of the capabilities with individual emails vs. drip campaigns aren't compatible. It's crazy to me that a drip campaign can't track when someone clicks a ...