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9.4

SpotScore

Pardot

Pardot Reviews in October 2026: User Ratings, Pros & Cons

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4.01

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Pardot Reviews & Ratings

4.01

Very Good

Based on 1806 ratings & 3426 reviews

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Rating Distribution

Excellent

(1659)

Very Good

(1147)

Good

(354)

Poor

(161)

Terrible

(105)

Spotsaas Editor’s POV

Salesforce Marketing Cloud Account Engagement (formerly Pardot) is a marketing automation platform built for B2B teams already using Salesforce. Its integration with Salesforce connects sales and marketing data directly—lead tracking, nurturing, and conversion workflows pull from the same system. The platform handles email automation, lead scoring, segmentation, ...Read more

Pardot pros and cons

  • Full marketing suite covering automation, lead scoring, segmentation, and campaign execution.

  • Direct Salesforce CRM integration gives unified pipeline visibility across sales and marketing.

  • Drag-and-drop tools for landing pages and emails work without technical expertise.

  • Analytics and reporting let teams optimize campaigns and track performance.

  • Steep learning curve; custom branding and advanced features require technical expertise.

  • Pricing is prohibitive for small and mid-sized businesses.

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Showing 2071-2080 out of 3426

A

Anonymous

06/21/16

4.5 out of 5

Pardot is great! Easy to use and understand. The new style is very sleek and appreciate the support!

What do you like best? The support and help section when I feel as though I run into an issue. I also love the new design! What do you dislike? Sometimes functionality can be a bit clunky. Like when previewing my landing page template sometimes I get logged out. Recommendations to others considering the product Make sure you take the time with the implementation and make sure to correctly sync with your CRM. Also, be sure to start using the help guides right away. What business ...

Read more

A

Anonymous

06/21/16

4.5 out of 5

Pordot Helped Us Resolve Many Issues

What do you like best? While we have not used Pardot to it's full potential yet (we're working on that! - S - Setting up forms for events and downloads and building lists are pretty easy. - Pardot allows static and dynamic lists. Most of the time I find setting up dynamic lists to be a breeze (dependant on the quality of your data, of course. - The Email authoring environment is pretty standard and doesn't get in the way too much, especially if you're familiar with HTML. What do ...

Read more

A

Anonymous

06/21/16

4.5 out of 5

Pardot is one of the best...

What do you like best? Pardot's easy to use interface and straight-forward design make it a great tool for all levels of users within a marketing or sales department. In addition to that, their customer service and support team is excellent. They don't just help with problems you're having, but they also provide ways to accomplish projects/campaigns/emails you're working on to make it run in the most effective way. What do you dislike? There are a few things here and there that I run ...

Read more

A

Anonymous

06/21/16

4.5 out of 5

Superb marketing automation software

What do you like best? We switched from Marketo to Pardot based on ease of use, quality of Salesforce integration, dynamic content, database cap limits, and a variety of other factors. Overall, we felt Pardot has provided great return on investment. What do you dislike? Relative to price, the product has actually exceeded expectations. What business problems are you solving with the product? What benefits have you realized? -Sales enablement -Performance measurement -Lead ...

Read more

A

Anonymous

06/21/16

4.5 out of 5

Pardot is great! Easy to use and understand. The new style is very sleek and appreciate the support!

What do you like best? The support and help section when I feel as though I run into an issue. I also love the new design! What do you dislike? Sometimes functionality can be a bit clunky. Like when previewing my landing page template sometimes I get logged out. Recommendations to others considering the product Make sure you take the time with the implementation and make sure to correctly sync with your CRM. Also, be sure to start using the help guides right away. What business ...

Read more

A

Anonymous

06/21/16

4 out of 5

User friendly!

What do you like best? Very easy to use. You can create landing pages and emails in a very short time. It takes you step by step and it's hard to miss anything. What do you dislike? Lists, files, etc are very disorganized. Although there are folders they really don't work that well. It would be great if you could organize things like you do in folders in your computer. I would like to keep all of my logos in one file, banners on another, calendar invitations that were uploaded in ...

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A

Anonymous

06/21/16

4 out of 5

Great Marketing Automation Platform

What do you like best? Pardot is by far one of the most intuitive, easy marketing automation platforms out there while still providing you the ability to accomplish your goals. The integration with Salesforce is seamless, and their training courses and documents are the best out there. What do you dislike? Limited by the capabilities -- not quite as advanced as Marketo or HubSpot, but that's generally not their target audience. What business problems are you solving with the ...

Read more

A

Anonymous

06/21/16

4.5 out of 5

Pardot is one of the best...

What do you like best? Pardot's easy to use interface and straight-forward design make it a great tool for all levels of users within a marketing or sales department. In addition to that, their customer service and support team is excellent. They don't just help with problems you're having, but they also provide ways to accomplish projects/campaigns/emails you're working on to make it run in the most effective way. What do you dislike? There are a few things here and there that I run ...

Read more

A

Anonymous

06/21/16

4.5 out of 5

Superb marketing automation software

What do you like best? We switched from Marketo to Pardot based on ease of use, quality of Salesforce integration, dynamic content, database cap limits, and a variety of other factors. Overall, we felt Pardot has provided great return on investment. What do you dislike? Relative to price, the product has actually exceeded expectations. What business problems are you solving with the product? What benefits have you realized? -Sales enablement -Performance measurement -Lead ...

Read more

A

Anonymous

06/20/16

5 out of 5

Valuable for Client Outreach

What do you like best? I love the ease of use when using Pardot. I can create and save templates for e-mails that I can then go back and use as many times as I need. My colleagues can also view the templates I've created, then copy and save them to their own folders for convenience and consistency. I'm also a big fan of the Knowledge Base, which can be accessed at any time on the side of the screen. I can easily access information about how to perform a task, as well as gain useful tips ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].