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9.4

SpotScore

Pardot

Pardot Reviews in October 2026: User Ratings, Pros & Cons

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4.01

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Pardot Reviews & Ratings

4.01

Very Good

Based on 1806 ratings & 3426 reviews

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Rating Distribution

Excellent

(1659)

Very Good

(1147)

Good

(354)

Poor

(161)

Terrible

(105)

Spotsaas Editor’s POV

Salesforce Marketing Cloud Account Engagement (formerly Pardot) is a marketing automation platform built for B2B teams already using Salesforce. Its integration with Salesforce connects sales and marketing data directly—lead tracking, nurturing, and conversion workflows pull from the same system. The platform handles email automation, lead scoring, segmentation, ...Read more

Pardot pros and cons

  • Full marketing suite covering automation, lead scoring, segmentation, and campaign execution.

  • Direct Salesforce CRM integration gives unified pipeline visibility across sales and marketing.

  • Drag-and-drop tools for landing pages and emails work without technical expertise.

  • Analytics and reporting let teams optimize campaigns and track performance.

  • Steep learning curve; custom branding and advanced features require technical expertise.

  • Pricing is prohibitive for small and mid-sized businesses.

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Showing 1841-1850 out of 3426

A

Anonymous

02/20/17

4.5 out of 5

SalesForce is great

What do you like best? Interaction with pardot, usefull tools for sales and crm What do you dislike? making simple and printable reports, not easy to combine a lot of the same data (prospects, accounts Recommendations to others considering the product gives more insights in clicks and views of your emailings, campaigns and websites What business problems are you solving with the product? What benefits have you realized? more insights in websites and emailings with pardot

A

Anonymous

02/17/17

4.5 out of 5

Pardot - Definitely Recommend!

What do you like best? I like that the Pardot Support team is readily available to help me with any of my questions. They respond promptly to opened tickets and are easy to track down on the chat service. If neither of those are working, you can usually find an open office hours available within the next day or two. What do you dislike? Reporting could be a lot stronger. They recently rolled out a new reporting feature, but it's an add-on. It is frustrating to have to take everything ...

Read more

A

Anonymous

02/17/17

4 out of 5

Pardot puts us in the game!

What do you like best? I love that Pardot is a salesforce product and that it integrates so easily. I think that is very helpful to us because we are a smaller organization and it takes away a lot of the administrative work we might have to do if we were utilizing a product that wasn't so salesforce friendly. What do you dislike? We have had some technical issues with pardot and our servers. Sometimes they don't get along, but this is still a work in progress. Recommendations to ...

Read more

A

Anonymous

02/17/17

4 out of 5

Pardot puts us in the game!

What do you like best? I love that Pardot is a salesforce product and that it integrates so easily. I think that is very helpful to us because we are a smaller organization and it takes away a lot of the administrative work we might have to do if we were utilizing a product that wasn't so salesforce friendly. What do you dislike? We have had some technical issues with pardot and our servers. Sometimes they don't get along, but this is still a work in progress. Recommendations to ...

Read more

A

Anonymous

02/17/17

4.5 out of 5

Pardot - Definitely Recommend!

What do you like best? I like that the Pardot Support team is readily available to help me with any of my questions. They respond promptly to opened tickets and are easy to track down on the chat service. If neither of those are working, you can usually find an open office hours available within the next day or two. What do you dislike? Reporting could be a lot stronger. They recently rolled out a new reporting feature, but it's an add-on. It is frustrating to have to take everything ...

Read more

A

Anonymous

02/16/17

5 out of 5

Instinctive Automation for Informed Marketing Decisions

What do you like best? I definitely appreciate the WYSIWYG (what you see is what you get user interface. A well thought-out interface makes a HUGE difference to the success of a program. You could have the best marketing automation tool out there, but if no one knows how to use it, it's useless. Pardot makes customising everything so intuitive. From email templates, to generating reports, to editing Prospect information, the Pardot User Experience is really well planned. The extensive ...

Read more

A

Anonymous

02/16/17

5 out of 5

Instinctive Automation for Informed Marketing Decisions

What do you like best? I definitely appreciate the WYSIWYG (what you see is what you get user interface. A well thought-out interface makes a HUGE difference to the success of a program. You could have the best marketing automation tool out there, but if no one knows how to use it, it's useless. Pardot makes customising everything so intuitive. From email templates, to generating reports, to editing Prospect information, the Pardot User Experience is really well planned. The extensive ...

Read more

A

Anonymous

02/15/17

4 out of 5

Great for multi uses

What do you like best? Our whole team uses Pardot for a variety of tasks, including email marketing, form fills, and social media posting. I mostly use it for the social integration and content uploads because it is very easy to automate posts (like a Buffer or Hootsuite and it ties in well with the other components. I don't use it too much for the email side of things, but it seems simple enough to create forms. Uploading content is nice because it gives you a redirect link for tracking. ...

Read more

A

Anonymous

02/15/17

4 out of 5

Great for multi uses

What do you like best? Our whole team uses Pardot for a variety of tasks, including email marketing, form fills, and social media posting. I mostly use it for the social integration and content uploads because it is very easy to automate posts (like a Buffer or Hootsuite and it ties in well with the other components. I don't use it too much for the email side of things, but it seems simple enough to create forms. Uploading content is nice because it gives you a redirect link for tracking. ...

Read more

A

Anonymous

02/15/17

4 out of 5

Awesome marketing automation tool

What do you like best? UI is so clean and simple to understand the tool's functionality. Best thing about the tool is that reporting comes in free if you compare it with marketo in which it comes with paid add on i.e sales insight. It has some other cool features also like you can upload images directly into pardot. What do you dislike? I found it little expensive for small business as it cost's you upto $3K per month. Apart from this there should be more filters in reporting. ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].