9.4
SpotScore
Pardot Reviews in October 2026: User Ratings, Pros & Cons
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Pardot Reviews & Ratings
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Spotsaas Editor’s POV
Salesforce Marketing Cloud Account Engagement (formerly Pardot) is a marketing automation platform built for B2B teams already using Salesforce. Its integration with Salesforce connects sales and marketing data directly—lead tracking, nurturing, and conversion workflows pull from the same system. The platform handles email automation, lead scoring, segmentation, ...Read more
Pardot pros and cons
Full marketing suite covering automation, lead scoring, segmentation, and campaign execution.
Direct Salesforce CRM integration gives unified pipeline visibility across sales and marketing.
Drag-and-drop tools for landing pages and emails work without technical expertise.
Analytics and reporting let teams optimize campaigns and track performance.
Steep learning curve; custom branding and advanced features require technical expertise.
Pricing is prohibitive for small and mid-sized businesses.
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Showing 1771-1780 out of 3426
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Anonymous
04/28/17
Great support and customer success
What do you like best? Pardot's service - either live chat support, email support, knowledge base, or webinars - is incredible and allows anyone with varying levels of comfort to learn the tool and find solutions for any issue they encounter. They have the best service and support I have every come across professionally. What do you dislike? The lack of reporting. I wish there was more functionality so I could run an actual report and compare apples to apples Recommendations to others ...
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Anonymous
04/27/17
User Friendly E-mail Marketing Tool
What do you like best? The simplicity of the interface and ease of use. What do you dislike? Text based e-mails still don't look personal. What business problems are you solving with the product? What benefits have you realized? We are engaging contacts and leads with relevant thought leadership and inviting them to events that align with their areas of interest.
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Anonymous
04/27/17
User Friendly E-mail Marketing Tool
What do you like best? The simplicity of the interface and ease of use. What do you dislike? Text based e-mails still don't look personal. What business problems are you solving with the product? What benefits have you realized? We are engaging contacts and leads with relevant thought leadership and inviting them to events that align with their areas of interest.
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Anonymous
04/27/17
The right philosophy and fit for my org
What do you like best? The thing I like best about Pardot is the selection of 3rd party native API connectors. It may not be the largest selection, but what they have chosen works well, and the ease at which they are implemented is hard to pass up. What do you dislike? The package we have does not allow for voice customer support - only chat. The problem with their chat is that they are not always on during what one would consider normal business hours. Recommendations to others ...
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Anonymous
04/27/17
The right philosophy and fit for my org
What do you like best? The thing I like best about Pardot is the selection of 3rd party native API connectors. It may not be the largest selection, but what they have chosen works well, and the ease at which they are implemented is hard to pass up. What do you dislike? The package we have does not allow for voice customer support - only chat. The problem with their chat is that they are not always on during what one would consider normal business hours. Recommendations to others ...
Read more
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Anonymous
04/26/17
Not keeping up with competition Lacks many features
What do you like best? Not much to like. It really needs a lot of work. What do you dislike? The biggest issue is a lack of features and sold a product that was not what was being promised. Pardot cannot handle basic features and was touted as having the best integration with Salesforce yet once we started using it found that not to be true. Pardot lacks features like Surveys, NPS scoring, SMS messaging, Time based drips, Mobile App or even being able to use the site on a mobile ...
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Anonymous
04/26/17
Industry leader for a reason
What do you like best? Pardot functionality is some of the best on the market. I really enjoy how easy it's been to get up to speed and learn the tool. The customer service is incredible and one of the main benefits. They have office hours every day where you can call in with any question you have and their friendly advocates always stop what they're doing to help you. What do you dislike? I wish there was an easier way to see right away who is a lead, who is a customer, who is an ...
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A
Anonymous
04/26/17
Industry leader for a reason
What do you like best? Pardot functionality is some of the best on the market. I really enjoy how easy it's been to get up to speed and learn the tool. The customer service is incredible and one of the main benefits. They have office hours every day where you can call in with any question you have and their friendly advocates always stop what they're doing to help you. What do you dislike? I wish there was an easier way to see right away who is a lead, who is a customer, who is an ...
Read more
A
Anonymous
04/26/17
Not keeping up with competition Lacks many features
What do you like best? Not much to like. It really needs a lot of work. What do you dislike? The biggest issue is a lack of features and sold a product that was not what was being promised. Pardot cannot handle basic features and was touted as having the best integration with Salesforce yet once we started using it found that not to be true. Pardot lacks features like Surveys, NPS scoring, SMS messaging, Time based drips, Mobile App or even being able to use the site on a mobile ...
Read more
A
Anonymous
04/20/17
Content Manager
What do you like best? The A/B testing allows for different subjects or content to be tested which helps us determine what is intriguing to our leads. What do you dislike? Sometimes the dynamic lists do not refresh correctly. The suppression lists are also sometimes not accurate. What business problems are you solving with the product? What benefits have you realized? We use Pardot as our main source of marketing to reach our leads. Some emails receive many more clicks than ...
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].