Pardot Reviews in October 2026: User Ratings, Pros & Cons

Pardot - Love the Interface

What do you like best? What is there not TO like? The Interface is intuitive and friendly, navigation throughout the whole tool is just so easy. Not as clunky as other outdated Marketing Automation Tools....Implementation was so easy, and the Implementations team was always willing to help out. Couldn't have asked for a smoother process. What do you dislike? Sometimes, when building out Landing Pages, I double-click the fields to customize and it opens and closes. That's about the ...

Easy to use and fairly powerful

What do you like best? Pardot is really easy to get started with. The interface is intuitive, the email creation interface is solid (not as good as Mailchimp, audience creation is easy and the "Completion Actions" are a very handy way to trigger automation. What do you dislike? Pardot doesn't have some of the high end features I've seen in products like Marketo and Eloqua. Also, the foldering feature is present but very clunky. Also, getting audience counts takes 5+ minutes where it ...

Easy to use and fairly powerful

What do you like best? Pardot is really easy to get started with. The interface is intuitive, the email creation interface is solid (not as good as Mailchimp, audience creation is easy and the "Completion Actions" are a very handy way to trigger automation. What do you dislike? Pardot doesn't have some of the high end features I've seen in products like Marketo and Eloqua. Also, the foldering feature is present but very clunky. Also, getting audience counts takes 5+ minutes where it ...

Amy Pardot Review

What do you like best? Pardot allows us to use lists to contact our agent partners all at once, rather than through an old Excel sheet of email addresses. What do you dislike? The design capability is extremely limited. Set up was difficult. Recommendations to others considering the product I do not recommend this product unfortunately! What business problems are you solving with the product? What benefits have you realized? We were attempted to solve a communication problem, ...

Amy Pardot Review

What do you like best? Pardot allows us to use lists to contact our agent partners all at once, rather than through an old Excel sheet of email addresses. What do you dislike? The design capability is extremely limited. Set up was difficult. Recommendations to others considering the product I do not recommend this product unfortunately! What business problems are you solving with the product? What benefits have you realized? We were attempted to solve a communication problem, ...

Pardot and Why We Use It

What do you like best? The ability to track our potential leads. What do you dislike? Pardot could supply better templates for their email marketing campaigns. Not everyone knows HTML. Recommendations to others considering the product It is pricey but can make a marketers job easy! What business problems are you solving with the product? What benefits have you realized? Pardot allows us to store all digital marketing analytics and sync with Salesforce.

Pardot and Why We Use It

What do you like best? The ability to track our potential leads. What do you dislike? Pardot could supply better templates for their email marketing campaigns. Not everyone knows HTML. Recommendations to others considering the product It is pricey but can make a marketers job easy! What business problems are you solving with the product? What benefits have you realized? Pardot allows us to store all digital marketing analytics and sync with Salesforce.

They sell hard, but lack greatly in the support department

What do you like best? Pardot is very flexible. You are able to do pretty much anything around marketing automation. Sometimes they get in their own way trying to make some task easier but end up making it more difficult. Like scheduling a drip program. What do you dislike? Their support SUCKS! It is impossible to get help. The chat function works like 5 minutes a day (I'm kidding of course but it seems like never. The worst part of it is no one answers a phone when you call, they ...

They sell hard, but lack greatly in the support department

What do you like best? Pardot is very flexible. You are able to do pretty much anything around marketing automation. Sometimes they get in their own way trying to make some task easier but end up making it more difficult. Like scheduling a drip program. What do you dislike? Their support SUCKS! It is impossible to get help. The chat function works like 5 minutes a day (I'm kidding of course but it seems like never. The worst part of it is no one answers a phone when you call, they ...

Pardot helps us bridge the marketing / sales divide

What do you like best? Pardot allows us to take everything we're doing it marketing and make it more visible to sales and other internal stakeholders within Salesforce.com. The value of that to us cannot be overstated! We are now feeding actionable data to our sales reps on a real time basis about how their customers and prospects are interacting with marketing. It helps them prioritize and ensures our marketing efforts turn into revenue for the company! I would also add that Pardot ...