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9.4

SpotScore

Pardot

Pardot Reviews in October 2026: User Ratings, Pros & Cons

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4.01

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Pardot Reviews & Ratings

4.01

Very Good

Based on 1806 ratings & 3426 reviews

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Rating Distribution

Excellent

(1659)

Very Good

(1147)

Good

(354)

Poor

(161)

Terrible

(105)

Spotsaas Editor’s POV

Salesforce Marketing Cloud Account Engagement (formerly Pardot) is a marketing automation platform built for B2B teams already using Salesforce. Its integration with Salesforce connects sales and marketing data directly—lead tracking, nurturing, and conversion workflows pull from the same system. The platform handles email automation, lead scoring, segmentation, ...Read more

Pardot pros and cons

  • Full marketing suite covering automation, lead scoring, segmentation, and campaign execution.

  • Direct Salesforce CRM integration gives unified pipeline visibility across sales and marketing.

  • Drag-and-drop tools for landing pages and emails work without technical expertise.

  • Analytics and reporting let teams optimize campaigns and track performance.

  • Steep learning curve; custom branding and advanced features require technical expertise.

  • Pricing is prohibitive for small and mid-sized businesses.

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Showing 1341-1350 out of 3426

A

Anonymous

11/06/17

5 out of 5

makes my life easier!

What do you like best? I like that I have options for not only different email templates, but Pardot makes creating landing pages and forms a breeze. Everything is straight forward and easy to use. What do you dislike? There is nothing that comes to mind. I am happy with everything I've used thus far. What business problems are you solving with the product? What benefits have you realized? Sending emails when I can't be in office. Scheduling emails has saved me when things need to ...

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A

Anonymous

11/06/17

3.5 out of 5

Learning curve, but good integration with Sales Cloud

What do you like best? Integration with Salesforce Sales Cloud, easy to navigate familiar UI. What do you dislike? Integration to some fields (look-up and formula fields is tough and needs work arounds. What business problems are you solving with the product? What benefits have you realized? B2B customer engagement. Easy to use, engagement studio is great

A

Anonymous

11/06/17

4.5 out of 5

Pardot is a simple easy to use interface providing great tools to do everyday marketing tasks

What do you like best? The ease of creating and importing lists, emails, forms and landing pages. What do you dislike? The query creation, small form field boxes that don't allow user to see full list or email names, no subject lines in email lists to search through. What business problems are you solving with the product? What benefits have you realized? Marketing automation and emails - ease of sending emails through Pardot and ease of creation and use for designing marketing ...

Read more

A

Anonymous

11/06/17

4 out of 5

Positive

What do you like best? Salesforce Integration and the Engagement Studio What do you dislike? Social Media integration would be interesting What business problems are you solving with the product? What benefits have you realized? Workflows for campaigns

A

Anonymous

11/06/17

4.5 out of 5

Pardot Review

What do you like best? Automated notifications, enhanced drip programs, and the ability to drill down into emails and other marketing collateral to see how your leads/contacts interact with your content. What do you dislike? I'd like greater flexibility in automation rules, specifically the ability to run rules based on one date happening before another date. Recommendations to others considering the product ensure you're setup in the way you want your business to operate, ...

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A

Anonymous

11/06/17

4.5 out of 5

Pardot is a simple easy to use interface providing great tools to do everyday marketing tasks

What do you like best? The ease of creating and importing lists, emails, forms and landing pages. What do you dislike? The query creation, small form field boxes that don't allow user to see full list or email names, no subject lines in email lists to search through. What business problems are you solving with the product? What benefits have you realized? Marketing automation and emails - ease of sending emails through Pardot and ease of creation and use for designing marketing ...

Read more

A

Anonymous

11/06/17

3.5 out of 5

Marketing Products

What do you like best? integration and setup is easy. Able to review automation rules and test. What do you dislike? hardest is deciding how the process should work What business problems are you solving with the product? What benefits have you realized? Lead and nuturing

A

Anonymous

11/06/17

3.5 out of 5

Learning curve, but good integration with Sales Cloud

What do you like best? Integration with Salesforce Sales Cloud, easy to navigate familiar UI. What do you dislike? Integration to some fields (look-up and formula fields is tough and needs work arounds. What business problems are you solving with the product? What benefits have you realized? B2B customer engagement. Easy to use, engagement studio is great

A

Anonymous

11/06/17

3.5 out of 5

Marketing Products

What do you like best? integration and setup is easy. Able to review automation rules and test. What do you dislike? hardest is deciding how the process should work What business problems are you solving with the product? What benefits have you realized? Lead and nuturing

A

Anonymous

11/06/17

4 out of 5

Powerful but not intuitive

What do you like best? I like all of the things you can link to with the system to track different tools like Salesforce, GotoWebinar, etc. What do you dislike? Building templates and organizing your campaigns isn't organized in an easy manner. What business problems are you solving with the product? What benefits have you realized? Tracking all marketing activities like email campaigns, webinars, landing pages, forms, etc

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].