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8.7

Spot Score

Ortto - Marketing Automation Software

Ortto Reviews in May 2025: User Ratings, Pros & Cons

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Ortto Reviews & Ratings

Rating Distribution

Excellent

(368)

Very Good

(154)

Good

(29)

Poor

(2)

Terible

(14)

Expert's Review

Ortto is a standout platform that combines user-friendly marketing automation with robust functionality, making it an excellent choice for businesses of all sizes. One of its most notable strengths is the ease with which users can design and implement automated email journeys, thanks to an intuitive, visually-driven interface. The platform’s customer support, ...Read more

Ortto pros and cons

  • Easy-to-use interface with intuitive visual journey builder, making automation simple even for non-experts.

  • Exceptional customer support with fast response times, enhancing user experience.

  • Highly efficient for creating email marketing campaigns and managing bulk email tasks, saving time and effort.

  • Effective automation features, including CRM and marketing functionalities, helping businesses personalize communications and nurture customer relationships.

  • Initial learning curve for setting up complex journeys or leveraging advanced features can be challenging for new users.

  • Some users report occasional bugs and cluttered functionality, which can hinder smooth usage.

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Showing 451-460 out of 567

AU

Anonymous User

08/30/17

4.5 out of 5

"Amazing at what it does"

What do you like best about Ortto? It isn't like typical CRM and account based marketing. Instead everything is very campaign driven for marketing automation within a specific track. It really grows on you!

AU

Anonymous User

08/29/17

5 out of 5

"Awesome, Inexpensive Winner "

What do you like best about Ortto? Autopilot is really intuitive and easy to use, I had my first journey up and running in a matter of hours. What do you dislike about Ortto?

AU

Anonymous User

08/29/17

5 out of 5

"Affordable & Great Functionality"

What do you like best about Ortto? After using Mailchimp, transitioning to Autopilot really brought our marketing game to the next step. We can see detailed user behave, live actions on our website, and have the ability to really segment our marketing.

AU

Anonymous User

08/29/17

5 out of 5

"Next level automation"

What do you like best about Ortto? My favorite part is the integration with Slack. I like to be notified when I get new sign-ups on my website. What do you dislike about Ortto?

RI

Ratko I

08/29/17

5 out of 5

"Great tool for personalised communication!"

What do you like best about Ortto? I love two things about Autopilot - how easy it is to setup a campaign and how much power you have with its features. You can automate based on any type of user activity and guide the lead / prospect / customer in any way you please - that is powerful!

AU

Anonymous User

08/29/17

3 out of 5

"Some good some bad"

What do you like best about Ortto? I like that I can automate some of the repetitive tasks in our email. We have a weekly reminder for a live webinar and autopilot has made it possible for me to set and almost forget it.

MA

Misha A

08/29/17

4.5 out of 5

"Remarkable"

What do you like best about Ortto? Gorgeous UI, powerful and perfectly priced, great for startups that need marketing automation but can't afford annual contracts and implementation fees.

BY

Bryce Y

08/29/17

4.5 out of 5

"It's an awesome tool and great for email marketing automation"

What do you like best about Ortto? The single best feature is the visual journey editor (like a flow chart) - nowadays, I'd never use an email marketing tool that doesn't have this feature. It's great to be able to map out the whole flow of a journey in very much the same way I do on a whiteboard or in a notebook. There's also loads of options for the journey whether it be emails, slack notifications, API triggers, any kind of decision point you could want (incl which pages they've visited ...

Read more

DT

Daniel T

08/29/17

3 out of 5

"Great product - but we quickly outgrow it "

What do you like best about Ortto? This is a great product for its price. Definitely punching above its weight in that regard. Love the visual drag-and-drop builder for automated journeys. Very easy to learn and get up and running. Support is top-notch - support team is quick to respond and knowledgeable.

MD

Martyn D

08/29/17

5 out of 5

"Solid service with great features"

What do you like best about Ortto? The visual nature of AutoPilot's journey design makes it a breeze to create even the most complex of marketing automation campaigns. Great support from the team adds to what is a mainstay in my marketing stack and I've recommended it to many.