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8.7

SpotScore

Ortto - Marketing Automation Software

Ortto Reviews in October 2026: User Ratings, Pros & Cons

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4.4

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Ortto Reviews & Ratings

4.4

Very Good

Based on 474 ratings & 567 reviews

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Rating Distribution

Excellent

(368)

Very Good

(154)

Good

(29)

Poor

(2)

Terrible

(14)

Spotsaas Editor’s POV

Ortto is a standout platform that combines user-friendly marketing automation with robust functionality, making it an excellent choice for businesses of all sizes. One of its most notable strengths is the ease with which users can design and implement automated email journeys, thanks to an intuitive, visually-driven interface. The platform’s customer support, ...Read more

Ortto pros and cons

  • Visual journey builder makes automation accessible for non-experts.

  • Customer support responds quickly.

  • Handles email marketing campaigns and bulk email tasks efficiently.

  • CRM and marketing automation features for personalizing communications and nurturing customer relationships.

  • Setting up complex journeys or advanced features has a learning curve for new users.

  • Some users report occasional bugs and cluttered functionality.

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Showing 451-460 out of 567

AU

Anonymous User

08/30/17

4.5 out of 5

"Cheap and awesome"

What do you like best about Ortto? It is really easy to build email workflows in Autopilot. SImple drag and drop tools that anyone can use. What do you dislike about Ortto?

MD

Martyn D

08/29/17

5 out of 5

"Solid service with great features"

What do you like best about Ortto? The visual nature of AutoPilot's journey design makes it a breeze to create even the most complex of marketing automation campaigns. Great support from the team adds to what is a mainstay in my marketing stack and I've recommended it to many.

AU

Anonymous User

08/29/17

5 out of 5

"Awesome, Inexpensive Winner "

What do you like best about Ortto? Autopilot is really intuitive and easy to use, I had my first journey up and running in a matter of hours. What do you dislike about Ortto?

AU

Anonymous User

08/29/17

3.5 out of 5

"Solid when used for light marketing automation"

What do you like best about Ortto? Simple, visual and intuitive. It's a really simple way to get started with email journeys. We used it well for responding to demo requests

AU

Anonymous User

08/29/17

5 out of 5

"Next level automation"

What do you like best about Ortto? My favorite part is the integration with Slack. I like to be notified when I get new sign-ups on my website. What do you dislike about Ortto?

JG

Jeffrey G

08/29/17

3 out of 5

"Autopilot good not great"

What do you like best about Ortto? Journey building capabilities very sophisticated given cost. What do you dislike about Ortto?

AU

Anonymous User

08/29/17

3 out of 5

"Some good some bad"

What do you like best about Ortto? I like that I can automate some of the repetitive tasks in our email. We have a weekly reminder for a live webinar and autopilot has made it possible for me to set and almost forget it.

DT

Daniel T

08/29/17

3 out of 5

"Great product - but we quickly outgrow it "

What do you like best about Ortto? This is a great product for its price. Definitely punching above its weight in that regard. Love the visual drag-and-drop builder for automated journeys. Very easy to learn and get up and running. Support is top-notch - support team is quick to respond and knowledgeable.

AU

Anonymous User

08/29/17

5 out of 5

"Affordable & Great Functionality"

What do you like best about Ortto? After using Mailchimp, transitioning to Autopilot really brought our marketing game to the next step. We can see detailed user behave, live actions on our website, and have the ability to really segment our marketing.

MJ

Mackenzie J

08/29/17

2.5 out of 5

"Best and Worst for our product needs"

What do you like best about Ortto? I like setting a journey and forgetting about it. What do you dislike about Ortto?

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].