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8.7

SpotScore

Ortto - Marketing Automation Software

Ortto Reviews in September 2026: User Ratings, Pros & Cons

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4.4

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Ortto Reviews & Ratings

4.4

Very Good

Based on 474 ratings & 567 reviews

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Rating Distribution

Excellent

(368)

Very Good

(154)

Good

(29)

Poor

(2)

Terrible

(14)

Spotsaas Editor’s POV

Ortto is a standout platform that combines user-friendly marketing automation with robust functionality, making it an excellent choice for businesses of all sizes. One of its most notable strengths is the ease with which users can design and implement automated email journeys, thanks to an intuitive, visually-driven interface. The platform’s customer support, ...Read more

Ortto pros and cons

  • Visual journey builder makes automation accessible for non-experts.

  • Customer support responds quickly.

  • Handles email marketing campaigns and bulk email tasks efficiently.

  • CRM and marketing automation features for personalizing communications and nurturing customer relationships.

  • Setting up complex journeys or advanced features has a learning curve for new users.

  • Some users report occasional bugs and cluttered functionality.

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Showing 281-290 out of 567

AU

Anonymous User

03/11/19

3.5 out of 5

"Great product - you just need to know how to use it!"

What do you like best about Ortto? I like the visual canvas where you set up your journeys and the freedom of creativity it allows. The other apps it connects to make the options for personalising comms journeys endless. I also like that the support has improved over the last 12 months and there's now a quicker response time to questions and issues are they arise. Their customer service is great!

AU

Anonymous User

03/11/19

4.5 out of 5

"One of the best marketing automation tools"

What do you like best about Ortto? How flexible the tools at hand can be mixed What do you dislike about Ortto?

AU

Anonymous User

03/11/19

4.5 out of 5

"Easy to use marketing automation tool"

What do you like best about Ortto? I love that Autopilot allows me to create a marketing automation campaign through a visual canvas. The platform is also full of integrations to other services, allowing it to expand beyond the basic email automation.

JF

Juan Fernando D

03/11/19

5 out of 5

"Awesomely easy"

What do you like best about Ortto? The canvas for designing your marketing journeys is fantastic. It's as easy as drag and drop. You can integrate with awesome affordable apps, like Pipedrive and Typeform. I also like the fact that a Segment event can trigger an automated journey. It was the decisive feature in our case.

AU

Anonymous User

03/11/19

5 out of 5

"A must-have retention tool"

What do you like best about Ortto? It's very easy to create a customer journey based on different actions. We literally created a journey in a few minutes and started adding contacts and sending emails and other actions.

AU

Anonymous User

03/11/19

5 out of 5

"A must-have retention tool"

What do you like best about Ortto? It's very easy to create a customer journey based on different actions. We literally created a journey in a few minutes and started adding contacts and sending emails and other actions.

JF

Juan Fernando D

03/11/19

5 out of 5

"Awesomely easy"

What do you like best about Ortto? The canvas for designing your marketing journeys is fantastic. It's as easy as drag and drop. You can integrate with awesome affordable apps, like Pipedrive and Typeform. I also like the fact that a Segment event can trigger an automated journey. It was the decisive feature in our case.

AU

Anonymous User

03/11/19

3.5 out of 5

"Great product - you just need to know how to use it!"

What do you like best about Ortto? I like the visual canvas where you set up your journeys and the freedom of creativity it allows. The other apps it connects to make the options for personalising comms journeys endless. I also like that the support has improved over the last 12 months and there's now a quicker response time to questions and issues are they arise. Their customer service is great!

ST

Scott T

03/10/19

4.5 out of 5

"Perfect for B2B "

What do you like best about Ortto? The overall capability of a robust Marketing Automation platform. It definitely is the perfect size if you are just starting out with a MAP and has plenty of capability for those with simple to moderate complexity needs. The pricing model is very simple, and extremely easy to start. Provides great CRM integration options out of the box.

JM

Jessica M

03/10/19

4 out of 5

"It can be complicated at first, but after some training it's amazing."

What do you like best about Ortto? Customer service is second to none, after changes in the business I took over all marketing responsibilities and had not been privy to Autopilot at all. Avni Nanabhai was the most incredible and patient trainer.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].