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9.2

Spot Score

Omnisend - Marketing Automation Software

Omnisend Reviews in May 2025: User Ratings, Pros & Cons

Streamline your email marketing with ease.

4.3

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Starts from $16/Month, also offers free forever plan

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Omnisend Reviews & Ratings

4.3

Very Good

Based on 1840 ratings & 624 reviews

Rating Distribution

Excellent

(507)

Very Good

(106)

Good

(7)

Poor

(3)

Terible

(1)

Expert's Review

Omnisend has garnered widespread praise over the past year as a standout email and SMS marketing platform, especially for e-commerce businesses. Its intuitive interface, easy setup process, and user-friendly features make it accessible for both seasoned marketers and beginners alike. Users consistently highlight its drag-and-drop email builder, visually appealing ...Read more

Omnisend pros and cons

  • Exceptional customer support praised for responsiveness, efficiency, and friendliness across the board.

  • Intuitive user interface with a modern design that is beginner-friendly and requires minimal technical expertise.

  • Features a variety of well-designed, customizable templates for email, SMS, and push notifications, catering to different needs.

  • Seamless integration with popular e-commerce platforms like Shopify and WooCommerce, enhancing functionality for online stores.

  • Limited mobile-friendly options and optimizations for advanced design, potentially affecting the mobile user experience.

  • The range of features and customizations can be overwhelming for absolute beginners without proper guidance or onboarding.

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Showing 161-170 out of 624

VR

Veronica R

11/03/20

4.5 out of 5

Great Features!

What do you like best? We're just starting to use the full plan of omnisend so we're still exploring a lot of these features. It seems like a great app to schedule marketing emails. What do you dislike? We're not sure yet since we just started the standard plan. What problems are you solving with the product? What benefits have you realized? we can get more engagement with customers

MB

Michael B

11/03/20

4.5 out of 5

Omnisend Review from Native Hemp Company

What do you like best? What we like best with omnisend is the UX design and the consistency in the delivery to all our emial subscribers. Finding a company that has been consistent in delivery to all our subscribers is very important to us and something that we have struggled with. Omnisend has yet to let us down and for that we are super thankful. I really like the ease of inserting pictures and i love that they store a bank of pictures that we can reuse anytime we want That has been ...

Read more

KZ

Ken Z

11/03/20

4 out of 5

I think omni send has lots of potential and I like the UI

What do you like best? The UI and simplicity while having the essential features What do you dislike? Not enough metrics. Needs just a little more segmentation What problems are you solving with the product? What benefits have you realized? SMS and Text in one platform

EC

Ehmyr C

11/03/20

4 out of 5

Technically Sound marketing platform. Future implementation of features could land Omnisend on top

What do you like best? Easy to understand, ease of use, and navigation. Phenomenal customer service by a fast, responsive and friendly team. What do you dislike? Missing specific customizable features such as some auto-apply discount links, specific analytics like live/unrecoverable abandoned carts.. MMS prices are kind of high and email blocks and editing does seem frustratingly limited at times. I am not a fan of their forms at all. some features actually seem to deter email ...

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JC

Joyce C

11/03/20

3.5 out of 5

Fairly Priced ESP

What do you like best? It's fairly priced for an app that allows you to both conduct email and SMS marketing. What do you dislike? The email marketing isn't as feature rich as other, more well-known, providers. The templates are also quite lacking and I sometimes have trouble getting my email delivered. What problems are you solving with the product? What benefits have you realized? The ability to cheaply have both email and SMS marketing covered.

RF

Rosie F

11/03/20

3.5 out of 5

A good platform but a little tough to navigate

What do you like best? I like that it intergrates with Shopify. I like that you can try it out for free. I appreciate that it follows privacy rules and helps keep my subscribers safe. What do you dislike? I wish that I had more options to personalize and create designs that are flattering. Not super easy to figure out automations. I feel that the monthly prices is a bit high and wished that it was a little bit lower in cost. I wish there was a way to save your branding colors ...

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M

Michael J

09/02/20

5 out of 5

Great app ever

What do you like best? Overall experience with Omnisend is very positive. It's a great product for a fair price and does what you need very well. I have recommended this many times. What do you dislike? Setting up Omnisend can be a little difficult, especially if this is your first time with email marketing. However their customer service is great and super helpful when you need assistance! Recommendations to others considering the product: Omnisend has made my email ...

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AG

Antonio G

08/30/20

4 out of 5

Omnisend Broad Mail Marketing with Effective Analysis !!!

What do you like best? This platform is a platform that allows you to carry out automated marketing to improve and increase the growth of your brand, it also works with all email platforms such as WooCommerce, Bigcommerce among others. You will be able to communicate with clients and establish a constant interaction, you will be able to carry out and configure campaigns easily through email and thus obtain a greater reach of potential clients and user acquisition. What do you dislike? ...

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UI

User in Retail

08/25/20

1 out of 5

If you need to switch platforms as you grow know that this will be hardest part of migration

What do you like best? Easy to understand and use for someone starting from scratch What do you dislike? If you need to move platforms as you grow (I moved from wordpress to shopify) know that it will be like starting over. They do not provide a migration tool at all. You will need to recreate: all your emails automations export and import audiences with mapping you will lose your entire photo library and need to upload them all over again any templates are lost and ...

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AI

Administrator in Apparel & Fashion

08/21/20

5 out of 5

Amazing tool

What do you like best? The simple way to manage the content and the audience What do you dislike? Its all in English should be available in other languages What problems are you solving with the product? What benefits have you realized? We are selling a lot with mailings. I didn't expect such a positive response