NetBase Reviews in May 2025: User Ratings, Pros & Cons

NetBase Review from a Health Insurance Company

What do you like best? NetBase has a nice interface, and you can zero in on the information you need. Given the complexity of our business, we have to drill down to very specific audiences, and NetBase is a tool that's flexible enough to let us get there. What do you dislike? It can be a bit of a challenge to filter out some of the noise, especially when I'm searching for business-to-business results. Getting social data only from B2B audiences isn't an easy ask, though, and I ...

Useful Social Listening tool which continually adds features

What do you like best? The growing feature list and customer service. What do you dislike? The fact that sentiment analysis is still so flawed. One has to manually grade sentiment to get a truly satisfactory and correct analysis. Recommendations to others considering the product: Have a large project that's in need of social listening rather than waiting for a use case to come along. What problems are you solving with the product? What benefits have you realized? ...

Strong Social Listening Platform

What do you like best? The ability to use existing industry themes as well as create your own to drive comparisons is incredibly useful. What sets the tool apart is the ability to create your own dashboards with the views you find most relevant to your listening objective. Unlike other tools, Netbase's LivePulse allows you to have the insight you want with the immediacy you need for real-time activations. What do you dislike? It would be great to have the ability to click into ...

It's been a lot of work but should have big payoffs

What do you like best? The support is great. Love working with Dave Chiatt. What do you dislike? It's not very editable ad sometimes the interface seems a bit dated. What problems are you solving with the product? What benefits have you realized? Establishing a global social listening platform. We have realized there are a lot of things for us to tap into!

Director of Social Strategy

What do you like best? Netbase is great for strong customer insights. We have been able to dig deeper into our overall category to gain an understanding of consumer behavior. In addition we are strongly using the tool to evaluate our share of voice in association to our competitors. What do you dislike? The additional charges for features. We were excited about the 3D Audience Insights only to realize that we are going to have to pay additional costs. Also we were not fully aware ...

I use this product to create and analyze listening queries based on certain clients around

What do you like best? Being able to filter by custom themes; the ease of which in creating the queries; abundance of word clouds that are organized by different variables. What do you dislike? Not being able to drill down into a spike and only seeing conversation snippets that happened that day. Recommendations to others considering the product: Good tool for tracking real time but be wary of being able to drill down for volume driver insights. What problems are you ...

NetBase is a flexible tool for social data

What do you like best? NetBase allows for a variety of search parameters and pulls accurate data. What do you dislike? While filtering has improved greatly, generic terms can still be difficult to search for. Recommendations to others considering the product: Speak with your account advisors to optimize the tool for your work. Once I had done so, everything was much simpler. What problems are you solving with the product? What benefits have you realized? I pull ...

Good social listening tool, somewhat limited set of data

What do you like best? I like the simplicity of the platform and the abundance of analytics features (e.g. word clouds for key topics, attributes, emotions, behaviors, hashtags, etc.). They're also continually adding new features and improving their UX. What do you dislike? My main issue with the platform is that the data only goes back 2.5 years. It makes it difficult to see trends over time. Also, at this time Facebook data is subscription-only, and IG data is limited. What ...

Usability strong and learning new things often but still some concerns.

What do you like best? Usability of the platform is very good which enables me to play around with the topic to find insights and understand the topic more. Filtering and themes are useful when making topics more targeted. What do you dislike? Decahose is not useful for popular pots or authors. Authors are only shown in a long list with no extra info making it difficult to understand who they are without clicking through to their profile. Recommendations to others ...

Marketing Analyst

What do you like best? I like the fact that Netbase can pull current and historical data, as well as the actual posts that my clients can get the best picture possible of their business. What do you dislike? I dislike the restrictions that are placed on how you can view the data. I would LOVE to have access to the raw information for my advanced analysis. Recommendations to others considering the product: Give it a shot! What problems are you solving with the product? ...