Moz Pro Reviews in July 2026: User Ratings, Pros & Cons

Great dashboards and reporting features

What do you like best? I love using Moz for reporting on analytics and overall performance. The dashboards are user-friendly and allow me to quickly and easily share important data with customers in a way that they can easily understand. Especially for site-wide audits, I am able to use Moz to pull a site's overall performance and make recommendations for improvement. Rather than having to pull from a bunch of varying platforms I can just turn to Moz as a one-stop shop. What do you ...

The best SEO research and report tools

What do you like best? I like the most the Keyword difficulties tools which give a great research for a specific keyword. What do you dislike? The price is a little bit high, but get you access to lts of tools : Recommendations to others considering the product Great software, excellent reports and statistics. You should definitely use it if you want to be on top, What business problems are you solving with the product? What benefits have you realized? Low organic keyword ranking.

Great Analytics tool. Puts everything into layman's terms.

What do you like best? I use a few analytics tools throughout my day and MOZ is definitely a favorite. Easy to use and easy to understand analytics in a snap? You can't really ask for more. You can see how well your website is performing and it will give you tips on how to improve. I primarily use MOZ for social analytics and to monitor keywords and followers. They have a few add-on tools like followerwonk that I definitely recommend. Followerwonk allows you to see who your best ...

Moz Pro FTW!

What do you like best? I like the OSE index the best because very few other tools out there have their own data like this. Instead of relying on Google SERP scraping or other APIs, Open Site Explorer actually goes out and indexes its own pages, which allows Moz to use proprietary metrics like MozRank. What do you dislike? For some reason my Mozbar won't keep me logged-in. Recommendations to others considering the product Take the time to get to know their metrics and what they mean. ...

MOZ Review by Paul Bruce

What do you like best? Ease of use. Simple to setup and follow once the reports start coming in. What do you dislike? Still trying to find something that I don't like - the only way it could be better would be if they did not charge for it! I guess the local marketing tool could be more accurate - but we really don't use/need that tool that much, so not that big of a deal for us. Recommendations to others considering the product Try it and you will never want to leave it! What ...

Couldn't Survive without MOZ

What do you like best? Moz Local is the best new service they've rolled out with! What do you dislike? wish their keyword tracking would automatically pull keywords rather than manually adding them. What business problems are you solving with the product? What benefits have you realized? local listing cleanup is incredibly helpful with moz for NAP consistency.

Great for link builders!

What do you like best? Fresh Web Explorer to find new links...though the amount of data it provides can be improved. What do you dislike? Some of the tools aren't as accurate as they could be (e.g. OSE link #s and aren't all that useful (e.g. on-page grader. Recommendations to others considering the product Use other tools like Majestic or Ahrefs to make your data complete. What business problems are you solving with the product? What benefits have you realized? Link analysis and ...

Okay backlink checker; followerwonk is GREAT; rest of the package not for the advanced

What do you like best? FollowerWonk is probably the best part of the Moz package. As far as a Twitter analysis platform, it's the best. I use the backlink checker most frequently, but it's far from best in class as far as those tools are concerned. Moz Local is a great inexpensive local optimization tool. Domain Authority and other Moz metrics are also the defacts metrics I use to report to clients. What do you dislike? Moz Analytics isn't for anyone advanced. Althought the whole suite ...

Great software for all levels of experience in SEO.

What do you like best? Opensiteexplorer.org is really good and I use that tool daily. The other tools are also great for backlink research, and finding new opportunities. Their blog/discussion board is also a really big help. What do you dislike? The price seems a little high, and would be a better value if it were a little cheaper. Recommendations to others considering the product Learn which tools you find helpful. More than likely you will not use all of their tools, but find 2-3 ...

MOZ me!

What do you like best? MOZ is not only a great tool based on the capabilities of tracking and offering a deep link index, but they're also a well-known brand in the niche. Telling clients or peers that we utilize their tools helps our cred. What do you dislike? I think what I'd most like to see improved is the speed of their MOZ tool bar Chrome extension. Recommendations to others considering the product Definitely check out the role of MOZ in the marketing community. A lot of what ...