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8.9

Spot Score

Mouseflow - Heat Map Software

Mouseflow Reviews in May 2025: User Ratings, Pros & Cons

Uncover insights, optimize your site.

4.6

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Starts from $24/Month when Billed Yearly, also offers free forever plan

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Mouseflow Reviews & Ratings

4.6

Excellent

Based on 661 ratings & 334 reviews

Rating Distribution

Excellent

(314)

Very Good

(19)

Good

(1)

Poor

(0)

Terible

(0)

Expert's Review

Mouseflow is highly praised for its value, simplicity, and deep analytics capabilities, making it an excellent choice for small to medium-sized e-commerce monitoring. Users appreciate the ease of use, fast UI, and valuable insights provided by Mouseflow. The tool's ability to track user behavior through features like recordings, heatmaps, and click patterns ...Read more

Mouseflow pros and cons

  • Provides valuable insights for business with easy-to-use and fast reporting.

  • User-friendly interface with a variety of features like heatmaps and recordings.

  • Excellent customer support and helpful widgets for quick assistance.

  • Comprehensive functionality for analyzing user behavior and website performance.

  • Richness of features may be overwhelming for newcomers without sufficient support.

  • Limited marketplace selection for additional apps and connectors, limiting advanced functionality options.

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Showing 281-290 out of 334

VV

Vincent v

08/25/20

4.5 out of 5

Finally have the data to boost conversions

What do you like best? Very high-quality visitor session recordings and heatmaps. What do you dislike? Requires small JS snippet to be placed (but very easy to do). What problems are you solving with the product? What benefits have you realized? Although we were using the traditional analytics tool, we lacked the insights in what's happening inside the pages. Mouseflow solved that for us, by showing what visitors were actually doing. We were able to increase our conversion ...

Read more

DR

Daniel R

08/24/20

5 out of 5

Amazing tool to understand your visitors and users

What do you like best? The recording feature is what we signed up for and use actively. The graph on the homepage comes in handy too. What do you dislike? There's no option to buy additional credit for that month only. We, sometimes, run out of credit before the end of the month, and I just wish I could pay-as-I-go for the remainder of that month. I also, very much, wished they had a feature to disable recording for certain countries and certain IP addresses. We ended up writing a ...

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UI

User in Marketing and Advertising

08/24/20

5 out of 5

Mouseflow is great

What do you like best? The forms and feedback are great. A great product in general. What do you dislike? Nothing. It is a great product in general What problems are you solving with the product? What benefits have you realized? We found out which part of our forms were underperforming

K"

Kent "Drew" S

08/24/20

5 out of 5

seamless integration with Google products

What do you like best? Mouseflow is tightly integrated and extremely easy to install with Google Tag Manager. Mouseflow is even further, closely integrated with Google Analytics and Google Optimize by using the _mfq.push function. The reporting is complete and comprehensive. We could easily discern web site areas of improvement through the heat mapping, and could watch recordings of site interactions for deeper insight. What do you dislike? Honestly there was nothing that I needed ...

Read more

AI

Agency in Marketing and Advertising

08/24/20

4.5 out of 5

Nifty Landing Page Analysis Tool

What do you like best? Heatmap analytics - clicks and their locations on the page - time spent on the page / average time spent - scroll depth on page - URL tracking parameter pass-through What do you dislike? the inability to add users ONLY to specific projects, instead of the entire account. If I have multiple websites added to the account, I'd like to assign people to these specific projects. What problems are you solving with the product? What benefits have ...

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AI

Agency in Industrial Automation

08/24/20

4.5 out of 5

Easy to use, but more funnels would be nice

What do you like best? Mouseflow is easy to integrate and use. I can use it in my language (in this case German). It gives me insights into how website visitors behave. The session replays and the heat maps are really great. What do you dislike? I really would like more funnels. 3 funnels in the starter version and even in the growth and pro version there are only 6 funnels. I think this is not enough. I haven't found out yet whether you can turn funnels on and off. The price jumps ...

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IS

Ivan S

08/24/20

4 out of 5

Easy way to figure out and reproduce bugs

What do you like best? I find it really helpful when a problem or bug is reported and we can easily watch the whole session of the user to understand what led to it. What do you dislike? We didn’t encounter any problems so far and the tool is living up to our expectations. What problems are you solving with the product? What benefits have you realized? My team used it to investigate bugs in order to fix them.

RH

Ryan H

08/24/20

4 out of 5

great product

What do you like best? recordings that help you improve your site What do you dislike? You should be able to restrict the recording to a certain demographic area. city, state, etc What problems are you solving with the product? What benefits have you realized? We have added additional content to the website when we notice customers getting frustrated and unable to find what they are looking for

ML

Michael L

08/23/20

5 out of 5

Mouseflow is a great resource for my eCommerce platform.

What do you like best? Scrolling the Heatmaps provides real insight into how my customers are interacting with my landing pages. What do you dislike? I haven't found any features that I have a problem with. What problems are you solving with the product? What benefits have you realized? I'm continuing to optimize my landing pages to improve conversions and Mouseflow helps to pinpoint where the opportunities or issues are.

MN

Mustafa N

08/23/20

5 out of 5

It's simple and reliable!

What do you like best? Mouseflow gets the job done and is easy to use, it works flawlessly with Single Page Applications notorious in tracking, and they solve that by providing an option for websites that are using a SPA language for their website like React, it provides outstanding in-depth analytics too What do you dislike? The friction score, I don't know-how is it calculated What problems are you solving with the product? What benefits have you realized? Knowing what ...

Read more

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].