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8.9

Spot Score

Mouseflow - Heat Map Software

Mouseflow Reviews in May 2025: User Ratings, Pros & Cons

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4.6

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Mouseflow Reviews & Ratings

4.6

Excellent

Based on 661 ratings & 334 reviews

Rating Distribution

Excellent

(314)

Very Good

(19)

Good

(1)

Poor

(0)

Terible

(0)

Expert's Review

Mouseflow is highly praised for its value, simplicity, and deep analytics capabilities, making it an excellent choice for small to medium-sized e-commerce monitoring. Users appreciate the ease of use, fast UI, and valuable insights provided by Mouseflow. The tool's ability to track user behavior through features like recordings, heatmaps, and click patterns ...Read more

Mouseflow pros and cons

  • Provides valuable insights for business with easy-to-use and fast reporting.

  • User-friendly interface with a variety of features like heatmaps and recordings.

  • Excellent customer support and helpful widgets for quick assistance.

  • Comprehensive functionality for analyzing user behavior and website performance.

  • Richness of features may be overwhelming for newcomers without sufficient support.

  • Limited marketplace selection for additional apps and connectors, limiting advanced functionality options.

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Showing 251-260 out of 334

LW

Laurel W

11/23/20

4 out of 5

Tried Them All

What do you like best? Mouseflow is well-thought out. It's clear they pay attention to the needs of their customers. I love how easy it was to add to Tag Manager. I love the single heatmap from multiple pages and their funnel feature is extremely valuable. What do you dislike? I would really love it if there was a really easy integration tool to add in third party tools/websites that I use such as Teachable. What problems are you solving with the product? What benefits have ...

Read more

KD

Katinka D

11/20/20

5 out of 5

Very helpfull for insights

What do you like best? The many different options in the dashboard What do you dislike? The price I don't like, it should be cheaper to add more websites What problems are you solving with the product? What benefits have you realized? Still working on that

CL

Christian L

11/18/20

5 out of 5

A great tool that integrate very well with Unbounce

What do you like best? I like that it tracks individually each version created on Unbounce Landingpage builder. It provides great insight into the constant optimisation of a campaign. It was very easy to install the tracking code and start getting insights. What do you dislike? The UI might need a refresh. The branding is a bit outdated. But all it matter is that is a great tool for the main purpose. Recommendations to others considering the product: It is a great ...

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KK

Katarzyna K

11/16/20

5 out of 5

Great tool to watch why the prospects are getting distracted and not converting

What do you like best? Mouseflow funnels and form analytics have been crucial in improving our conversion rates and also our understanding of how our users use our website. We can easily build funnels by picking the URLs from a dropdown list and watch how people move from one step to the other. We’ve coupled this with the use of the friction score/events available to fix choke points in our check out process. With Form analytics, we’ve managed to identify fields during the registration ...

Read more

AP

Anton Pachkine 📈 W

11/12/20

5 out of 5

Invaluable inside in your landing page activities

What do you like best? The tracking code was fast to set up and the data was easy to understand. It took just a few minutes to install the code and start getting the data on visitors' activities. I like a clean and intuitive interface. What do you dislike? some JavaScripts used on the pages are breaking the layout shown in mouseflow and there is no way to tell which one was causing an issue (the problem was with lazy loading images on my site and mouseflow support just resolved ...

Read more

GL

Graydon L

11/09/20

5 out of 5

Mouseflow has been extremely helpful

What do you like best? The funnel tracking is my favorite part about Mouseflow so far What do you dislike? I haven't come across anything I don't like about Mouseflow yet What problems are you solving with the product? What benefits have you realized? I'm testing what resonates with my audience the most

DS

Daniel S

11/06/20

4 out of 5

Good

What do you like best? I like the ease of use. That I can obtain valuable data for my conversions since it records the utm of my campaigns. What do you dislike? II have had some problems with being able to see clearly the actions that users take when registering in a form on my website. It does not follow it and the screen shows a different part where people perform their actions. This topic has already been raised with Mouseflow support and they are investigating it. What ...

Read more

CG

Chris G

11/05/20

4.5 out of 5

We thought we knew our users

What do you like best? I like how it gives us a window into our users’ behavior. We conduct a lot of testing for our site, but nothing beats having the ability to have concurrent testing available with our website traffic to validate hypotheses and make data informed decisions on what to do next. It is very stable and their support team is available and very knowledgeable. What do you dislike? I wish there was more content to maximize the use of the platform. What problems ...

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JL

Justin L

11/05/20

4.5 out of 5

Game changer

What do you like best? Before using Mouseflow I didn't fully appreciate how valuable it is to understand your customer's movement through our site. It's now a tool we use daily in conjunction with Google Analytics. What do you dislike? The initial deployment was confusing however support was a huge help with any question we had as a team. What problems are you solving with the product? What benefits have you realized? Having a better understanding of customer movement ...

Read more

AK

Agnieszka K

10/28/20

5 out of 5

Unlimited user testing

What do you like best? We have the ability to conduct user testing with our own users and prospects without much setup. This is specially helpful now during times of Pandemic. It is very flexible and robust. Definitely a professional tool. What do you dislike? The number of features looked intimidating at first, but the support was there to assist us and there's nothing to complain about. What problems are you solving with the product? What benefits have you realized? We ...

Read more

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].