MoEngage Reviews in May 2025: User Ratings, Pros & Cons

Easy to use and user friendly platform for marketers

What do you like best? Analytics and behavior analysis features What do you dislike? Flows campaigns sometimes don't get saved. Recommendations to others considering the product: Try using the analytics and behavior analysis for getting new insights. Plus, the automated push notification campaigns are great. What problems are you solving with the product? What benefits have you realized? Automated push notifications for increasing retention rates

MoEngage has advice and follow every steps start from setup to the process

What do you like best? They provide us with dedicated account manager, to keep monitoring our progress and performance, and how to implement MoEngage features correctly What do you dislike? sometimes hard to understand how to use the fields inside dashboard, based on name of field What problems are you solving with the product? What benefits have you realized? Before, We hard to determine drop of number of activation, and with MoEngage We can easily understand which steps ...

Great platform to drive engagement and retention with your users

What do you like best? The customer success team is solution-oriented and super helpful in resolving issues. Love the ease of setting up campaigns. What do you dislike? It'd be great if MoEngage can enhance its features for AB testing to include variances besides simply changing text across campaigns. There are so many things our team would love to test like frequency of sending campaigns / timing of sending campaigns and we would love to be able to set up experiments quickly and ...

Perfect tool for Analytics & Customer Engagement on Push Channels

What do you like best? Segmentation Analytics Omnii-channel reach out to a customer via push channels What do you dislike? I have used this panel extensively and there is nothing as of now that the platform lacks. Recommendations to others considering the product: Good Platform from Campaigns, Segmentation & Analytics Perspective What problems are you solving with the product? What benefits have you realized? 1. I have solved, automation of my campaigns on ...

Simple in use, highly effective in engaging users, extremely easy to get insights from it

What do you like best? I have been using MoEngage for my firm from the past 5 months. I must say it has been an amazing tool in understanding user behaviors, engaging them with effective notifications with varieties of Push, Inapps etc. The analytics features have been great in getting insights from it. What do you dislike? There is nothing as such to be disliked. Though the constraint in days in fetching the data for a specified days has been hindrance sometimes. :) But we ...

Moengage is quite a user friendly platform to manage push notifications. We can personalise

What do you like best? I like the whole UI/ UX experience. It is easy to navigate. What do you dislike? Sometimes i have to fill redundant data. Recommendations to others considering the product: Highly recommended! What problems are you solving with the product? What benefits have you realized? Driving relevant conversation with various TGs. The tool aids in analyzing the effectiveness of each and every campaign.

My Experience has been great so far, but I'm sure MoEngage can be better!

What do you like best? Overall, MoEngage is really easy to use especially for analytics and segmentation even if you have not worked on similar software in the past What do you dislike? Even though it is easy to use, I think in analytics and segmentation there are limitations that might be a bit difficult for me to meet my complex needs. What problems are you solving with the product? What benefits have you realized? Mostly, I used MoEngage for tracking and analysis data. ...

Easy to use, and perfect for SMEs

What do you like best? Helpful and supportive customer success team What do you dislike? The features in MoEngage are not quite suitable for the advanced campaign. Recommendations to others considering the product: Perfect for SMEs. Reasonable price platform with a supportive and professional team. What problems are you solving with the product? What benefits have you realized? Problems - Incompleted campaign data to export e.g. there's no report for the onsite ...

The Best Marketing Automation Tool.

What do you like best? All things integrated at one platform, the analytics and user targeting. What do you dislike? Nothing as such, the process of targetting the conversion sets could be more simpler Recommendations to others considering the product: A perfect tool for 360-degree marketing apt for user engagement and retention. What problems are you solving with the product? What benefits have you realized? Better conversion on sales, retention. Integrated platform

Best marketing & Retention tool for segmented customers!

What do you like best? The ease of segmentation & campaign designing. Mostly we use it for marketing automation & design flow campaigns that help us achieve more command on the email, SMS & app notifications targeted to the users. What do you dislike? Limitations in extracting historical data. Moengage can be used to access historical data for past 3 months only & query cannot be used to understand the data which is older than 3 months. However, you can always dave the data on your ...