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9.2

Spot Score

Mixpanel - Web Analytics Software

Mixpanel Reviews in July 2025: User Ratings, Pros & Cons

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4.3

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Mixpanel Reviews & Ratings

4.3

Very Good

Based on 853 ratings & 1134 reviews

Rating Distribution

Excellent

(860)

Very Good

(240)

Good

(29)

Poor

(2)

Terible

(3)

Expert's Review

Mixpanel is a must-have tool for product analytics, offering a comprehensive platform for tracking events and user behavior. Users appreciate the easy setup and real-time data analysis capabilities that provide immediate insights into user interactions. The platform's strength lies in its user-friendly interface, robust event tracking, and insightful analytics ...Read more

Mixpanel pros and cons

  • Detailed event tracking and user funnels for in-depth insights into user behavior.

  • Intuitive and easy-to-use interface, suitable for users with varying technical backgrounds.

  • Real-time data analysis capabilities for instant monitoring and decision-making.

  • Comprehensive data analysis tools that enable thorough examination and understanding of raw data.

  • Steep learning curve initially, requiring time and effort to fully master and utilize the platform's features.

  • Limited hands-on help available, which can be challenging for users seeking direct assistance with complex functionalities.

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Showing 451-460 out of 1134

AU

Anonymous User

11/09/21

5 out of 5

"Awewome tool for product analytics"

What do you like best about Mixpanel? Thanks to Mixpanel I can track all the important events. I really love the approach to build reports and integrations with other tools, as user flow allowing the team to understand better our product.

AU

Anonymous User

11/07/21

4 out of 5

"Great data & advanced analyzing tool"

What do you like best about Mixpanel? Can discover a lot of data on user journey and behavior to proper analyze performance. What do you dislike about Mixpanel?

AU

Anonymous User

11/03/21

5 out of 5

"The best tool I have used for product analytics!"

What do you like best about Mixpanel? Mixpanel query builder is user-friendly, flexible, and allows you to visualize your data quickly. What do you dislike about Mixpanel?

PS

Patricia S

11/02/21

5 out of 5

"Great Tracking Tool For Digital Marketers"

What do you like best about Mixpanel? Highly customizable to unique needs, highly effective tracking and love the fact that we can save reports What do you dislike about Mixpanel?

PS

Paolo S

11/02/21

5 out of 5

"Mixpanel is the game changer for any product management team."

What do you like best about Mixpanel? It's incredibly easy to use it; allowing any member of my team to learn how to use it and to get the most out of it rapidly. What do you dislike about Mixpanel?

PT

Paul T

11/01/21

4.5 out of 5

"Mixpanel is an Incredibly Flexible and Easy-to-Learn Product Analytics Tool"

What do you like best about Mixpanel? Mixpanel is very easy to approach for non-data analytics people. As long as engineers correctly install the events, creating a report is very easy for everyone else. The customization of events is also incredible. I love that you can go deep into understanding your product at the event property level versus simply the event level. It's a great tool, and I would highly recommend it.

ML

Matan L

10/31/21

5 out of 5

"Mixpanel is the "go to" tool for user analytics!"

What do you like best about Mixpanel? The simplicity of creating powerful retention and engagement funnels What do you dislike about Mixpanel?

AU

Anonymous User

10/31/21

5 out of 5

"Great software, MUCH better than facebook or google"

What do you like best about Mixpanel? The realtime event model and server-based tracking were why I chose it. Realtime events are really convenient and events instead of pageviews is much better suited for the demands of a modern web. I needed server based tracking to avoid adblockers.

MM

Mario M

10/28/21

4.5 out of 5

"Product Analytics for Product Managers"

What do you like best about Mixpanel? I chose mixpanel for its ease of use and at the same time the power it offers. This tool is fundamental for adopting a data driven strategy and to prioritaze the features to be adopted in the best position.

AU

Anonymous User

10/27/21

5 out of 5

"Great platform to visualise and analyse raw data"

What do you like best about Mixpanel? The different kinds of visualization and query reports can be easily shared between the teams. What do you dislike about Mixpanel?

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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