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9.2

Spot Score

Mixpanel - Web Analytics Software

Mixpanel Reviews in July 2025: User Ratings, Pros & Cons

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4.3

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Mixpanel Reviews & Ratings

4.3

Very Good

Based on 853 ratings & 1134 reviews

Rating Distribution

Excellent

(860)

Very Good

(240)

Good

(29)

Poor

(2)

Terible

(3)

Expert's Review

Mixpanel is a must-have tool for product analytics, offering a comprehensive platform for tracking events and user behavior. Users appreciate the easy setup and real-time data analysis capabilities that provide immediate insights into user interactions. The platform's strength lies in its user-friendly interface, robust event tracking, and insightful analytics ...Read more

Mixpanel pros and cons

  • Detailed event tracking and user funnels for in-depth insights into user behavior.

  • Intuitive and easy-to-use interface, suitable for users with varying technical backgrounds.

  • Real-time data analysis capabilities for instant monitoring and decision-making.

  • Comprehensive data analysis tools that enable thorough examination and understanding of raw data.

  • Steep learning curve initially, requiring time and effort to fully master and utilize the platform's features.

  • Limited hands-on help available, which can be challenging for users seeking direct assistance with complex functionalities.

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Showing 431-440 out of 1134

AU

Anonymous User

01/03/22

5 out of 5

"A great system for product analytics with incredible wealth of options"

What do you like best about Mixpanel? The huge amount of options to use for analysis, with many combinations to filter data and visualize it. The comfortable UI is a great bonus.

PN

Prem N

01/02/22

4.5 out of 5

"Even a raw Mixpanel implementation helps you get tracking ideas on the fly."

What do you like best about Mixpanel? - Hands down the best UX for analytics and tracking tools in the industry, whether you are a technically sophisticated individual or otherwise the filter, formula and chart will come naturally to you.

AU

Anonymous User

01/01/22

5 out of 5

"User friendly Data Analytics tool that worked well"

What do you like best about Mixpanel? It's an efficient data analytics tool overall. The way it allows managing attributes, the way it offers diverse documentation I like the best. I also like their reporting feature.

JS

Julio S

12/28/21

5 out of 5

"Easy-to-use product analytics"

What do you like best about Mixpanel? Mixpanel has the main formats for analysis a product team needs (cohorts, funnels etc) and a good UX/UI to set them up.

AU

Anonymous User

12/28/21

4.5 out of 5

"Valuable Tool for Customer Success Teams"

What do you like best about Mixpanel? The UX/UI of Mixpanel is very intuitive. Various departments are able to access user event data without any knowledge of the backend configuration. My Customer Success team has saved reports to easily access event metrics that are critical to our health scoring model.

PW

Paul W

12/27/21

5 out of 5

"A Few Simple Mixpanel Dashboards Make My Product Easy to Monitor"

What do you like best about Mixpanel? The dashboards are a great way to keep an eye on key trends to make sure things are running smoothly. Following a product launch, it's also a great way to organize a few widgets to make sure you're getting the discovery, usage, and retention you expected.

AU

Anonymous User

11/26/21

5 out of 5

"Intuitive Analytics platform"

What do you like best about Mixpanel? I like how easy it is to learn how to use the platform. Even for non-tech savvy folks, they got onboarded and got productive quickly. This is partly due to the excellent onboarding tour that Mixpanel has, coupled with its intuitive and easy-to-use interface.

J

Jeff

11/26/21

4 out of 5

Helps to retain customers on our site

PROS: It not only tracks users but also activities that those users were involved in your website. This helps you to identify your users with the activities that were involved in your website. For example, what they bought and where they visited. With that information, you can you can add another service and properties to the system such that you send tailored emails to specific visitors or leads.

AU

Anonymous User

11/23/21

5 out of 5

"It's been great to look at data, gather insights and tell stories about features to non-tech users."

What do you like best about Mixpanel? - Dynamically being able to change data - Flows is a GREAT feature

CA

Cristiano A

11/22/21

5 out of 5

"Mixpanel - What would I be without this tool?"

What do you like best about Mixpanel? Filters are the most powerful tool I've seen in years. With this tool I can filter the customers who access parts of the system with email and split by weeks and with that I invite them for hypothesis validation interviews, exploratory researches and much more.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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