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9.2

Spot Score

Mixpanel - Web Analytics Software

Mixpanel Reviews in July 2025: User Ratings, Pros & Cons

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4.3

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Mixpanel Reviews & Ratings

4.3

Very Good

Based on 853 ratings & 1134 reviews

Rating Distribution

Excellent

(860)

Very Good

(240)

Good

(29)

Poor

(2)

Terible

(3)

Expert's Review

Mixpanel is a must-have tool for product analytics, offering a comprehensive platform for tracking events and user behavior. Users appreciate the easy setup and real-time data analysis capabilities that provide immediate insights into user interactions. The platform's strength lies in its user-friendly interface, robust event tracking, and insightful analytics ...Read more

Mixpanel pros and cons

  • Detailed event tracking and user funnels for in-depth insights into user behavior.

  • Intuitive and easy-to-use interface, suitable for users with varying technical backgrounds.

  • Real-time data analysis capabilities for instant monitoring and decision-making.

  • Comprehensive data analysis tools that enable thorough examination and understanding of raw data.

  • Steep learning curve initially, requiring time and effort to fully master and utilize the platform's features.

  • Limited hands-on help available, which can be challenging for users seeking direct assistance with complex functionalities.

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Showing 411-420 out of 1134

PG

Parvati G

01/31/22

5 out of 5

"Excellent App and Web Analytics Tool"

What do you like best about Mixpanel? The user interface is clean crisp, and the product outlook is light on the eyes. The color theme is subtle and quickly navigate all the features. If you are a beginner, then you can find all the help and demo in the help section; it has detailed documentation of all the features which help beginners in their journey. However, it is a bit difficult and requires proper training to know about all the features and how to leverage these features and start ...

Read more

AU

Anonymous User

01/31/22

4.5 out of 5

"Easy-to-create dashboards"

What do you like best about Mixpanel? It's super easy to create reports and add them to a dashboard to share relevant product insights. Developers have even used it to detect bugs!

AU

Anonymous User

01/28/22

5 out of 5

"Word class product analytics"

What do you like best about Mixpanel? The flexibility and ease of use. Also, performance is great. What do you dislike about Mixpanel?

AU

Anonymous User

01/26/22

5 out of 5

"I really like how intuitive and easy to use is"

What do you like best about Mixpanel? It is very intuitive, user friendly and easy to use. I find what I need very easily. Other similar tools or complementary tools I use would be Metabase, for example.

PS

Paul S

01/25/22

5 out of 5

"A great tool"

What do you like best about Mixpanel? I really like the ease of use. I can see who is using my tool, where and the actiiviity they are usiing it for. I don't use it for much more than that as we have our own analytical tools.

GS

Gil S

01/21/22

5 out of 5

"Perfect for product managers"

What do you like best about Mixpanel? The thing I like best about Mixpanel is the great UX and ease of use. It helps our PMs get their answers super fast. It's a matter of minutes until you get value from using Mixpanel. It's probably the best out there in that regard. This is why our PMs love Mixpanel.

RK

Rory K

01/20/22

5 out of 5

"Keeps Getting Better"

What do you like best about Mixpanel? Superfast querying and I can look at the data how I want to look at it. I can drill down to specific situations and then look at particular occurrences thanks to integration with FullStory. Custom properties let me get access to deeper insights without updating my tracking. Growth plan comes with all the features and a bunch of credit to prove value before any payment.

AU

Anonymous User

01/19/22

5 out of 5

"Great analytics platform"

What do you like best about Mixpanel? Mixpanel is very easy to use and fast. I don't need to write complex queries or spend much time thinking about how to organize and retrieve the data I need. Building funnels and charts is a breeze.

RH

Robin H

01/19/22

5 out of 5

"Mixpanel is what you need"

What do you like best about Mixpanel? The product changed a lot over the year and it became better at each release. With Mixpanel I can easily analyse my data thanks to easy report builder and understand *why* my users are coming back and how to increase my retention. The group feature is also a game changer feature. In the B2B space, doing an analysis by user doesn't mean something. By being able to group by organization / entreprise, I really understand the global picture of my data.

PG

Pedro G

01/18/22

5 out of 5

"Best product analytics!"

What do you like best about Mixpanel? Mixpanel is very flexible, easy to set up, easy to integrate with. The analytical features allow you to create simple reports and give you the power to create advanced reports with custom-calculated fields and formulas. As a CPO, Mixpanel is my primary source of information about product engagement, feature adoption, and customer satisfaction.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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