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9.2

Spot Score

Mixpanel - Web Analytics Software

Mixpanel Reviews in May 2025: User Ratings, Pros & Cons

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4.3

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Mixpanel Reviews & Ratings

4.3

Very Good

Based on 853 ratings & 1134 reviews

Rating Distribution

Excellent

(860)

Very Good

(240)

Good

(29)

Poor

(2)

Terible

(3)

Expert's Review

Mixpanel is a must-have tool for product analytics, offering a comprehensive platform for tracking events and user behavior. Users appreciate the easy setup and real-time data analysis capabilities that provide immediate insights into user interactions. The platform's strength lies in its user-friendly interface, robust event tracking, and insightful analytics ...Read more

Mixpanel pros and cons

  • Detailed event tracking and user funnels for in-depth insights into user behavior.

  • Intuitive and easy-to-use interface, suitable for users with varying technical backgrounds.

  • Real-time data analysis capabilities for instant monitoring and decision-making.

  • Comprehensive data analysis tools that enable thorough examination and understanding of raw data.

  • Steep learning curve initially, requiring time and effort to fully master and utilize the platform's features.

  • Limited hands-on help available, which can be challenging for users seeking direct assistance with complex functionalities.

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Showing 381-390 out of 1134

AU

Anonymous User

03/27/22

5 out of 5

"Essential tool for every startup, if not every company"

What do you like best about Mixpanel? You only have to expend minimal effort to build and maintain analytical dashboards. It is also very easy to share with teammates. We don't need to have dedicated data analysts to build reports.

AC

Alon C

03/27/22

5 out of 5

"My daily work as a Product Manager is customer focused thanks to the fast, intuitive & easy Mixpanel"

What do you like best about Mixpanel? Today, whenever I even think about a new analytical report about my customer's usage, I immediately go to Mixpanel and within a minute I already have the data.

RA

Rebecca A

03/23/22

4.5 out of 5

"Huge mixpanel fan!"

What do you like best about Mixpanel? One of the best things about mixpanel is the clarity of the menu option when creating reports. Also the UI is fantastic. I love the data visualization options, they make the data digestible and easy to understand .

CP

Chad P

03/22/22

5 out of 5

"Powerful but easy to use analytics"

What do you like best about Mixpanel? I'm able to create detailed reports with breakdowns and custom formulas. With a little creativity, I've been able to gain insights I'd never have seen with raw SQL.

BD

Biki D

03/21/22

5 out of 5

"Best Analytics Platform to understand your users"

What do you like best about Mixpanel? Mixpanel helped us to attract and convert more users with the help of its powerful user analytics which gives a 360 overview of what is actually going on your website

AU

Anonymous User

03/21/22

5 out of 5

"Fast and easy insights of what's going on"

What do you like best about Mixpanel? In Mixpanel, I like that, over the years, it has gotten more straightforward and more data-centric, but at the same time added cool dashboards for the business owners.

AD

Antonio de Souza Leão Martins N

03/17/22

4.5 out of 5

"Great tool for business analysis"

What do you like best about Mixpanel? Ease of use is the highlight for me. Coming from tools like Power BI and Google's Looker, Mixpanel was a friendlier approach to our business data. Tools like the Flow Report enables coworkers to understand the flow of events on their own, not having to rely on colleagues or boring documentation.

ZN

Zinzy N

03/15/22

5 out of 5

"Building a data-driven team with Mixpanel"

What do you like best about Mixpanel? As Product & Design Manager, Mixpanel lets me easily make sense of user activity in a complex flow. It also lets me help non-product colleagues tell their stories with data. As an enterprise SaaS platform, Group Analytics is a great help to our decision-making process. The cherry on top: great customer service!

MB

Matias B

03/12/22

5 out of 5

"An easy to use powerful tool"

What do you like best about Mixpanel? I use mixpanel because of is easy to implement in Unity What do you dislike about Mixpanel?

AU

Anonymous User

03/10/22

4.5 out of 5

"Mixpanel is an excellent Analytics tool. In most cases it would be my first choice"

What do you like best about Mixpanel? Very intuitive, easy to use. Yet includes a ton of advanced features ava capabilities for expect analysts. What do you dislike about Mixpanel?

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].