MediaMath TerminalOne Marketing OS™ Reviews in July 2025: User Ratings, Pros & Cons

MIGRATED TO Infillion

It is a great product for programmatic display buying.

What do you like best? Our agency is hands on. The ability to manage everything from campaign set up to optimization to reporting is great. What do you dislike? It needs easier optimization features. More knob turning rather than upload and downloading lists. What problems are you solving with the product? What benefits have you realized? It saves a ton of time and allows for inexpensive, efficient campaigns.

Great partner, very streamlined platform

What do you like best? The workflow for accomplishing buys is very quick and streamlined. What do you dislike? Upgraded platform is less responsive and less aesthetic. What problems are you solving with the product? What benefits have you realized? Access to many ad networks and a broad reach of inventory is easy to access with MediaMath.

MediaMath is a nice platform but is missing some key essentials, such a bulk updating and updating.

What do you like best? It does seem to optimize pretty well. I have only worked on AppNexus so it is hard to compare to something else, but each has the benefits and downfalls. It is a pretty easy platform to use though and they have so many different strategies that can be implemented and work well, especially PMPs. What do you dislike? MediaMath can definitely work on bulk uploading and updating and loading quicker. Sometimes it takes forever to load and times out and there needs to ...

Good on performance, improvable in reporting

What do you like best? It´s quite easy and intuitive to upload campaigns, check the stats and also to have a good overview with simple view on the performance and the best way to optimice What do you dislike? The most think I dislike is the way the reportings are shown and the way there are sent to the clients, I mean nowadays most of the clients require a RTB reporting since that´s what we are offering when we try their campaigns on Media Math, and sending a report on daily basis is ...

Good for agencies and direct-response campaigns, mediocre for advertisers/branding

What do you like best? Variety of bid optimization methods, strong performance What do you dislike? "Black box" - T1's Brain sometimes suggests seemingly off the wall optimizations in order to meet goals What problems are you solving with the product? What benefits have you realized? Work as a buyer in-house at a major advertiser. We switched over from MediaMath due to lack of scalability and user-friendly interface.

Good for agencies and direct-response campaigns, mediocre for advertisers/branding

What do you like best? Variety of bid optimization methods, strong performance What do you dislike? "Black box" - T1's Brain sometimes suggests seemingly off the wall optimizations in order to meet goals What problems are you solving with the product? What benefits have you realized? Work as a buyer in-house at a major advertiser. We switched over from MediaMath due to lack of scalability and user-friendly interface.

Great customer service, undifferentiated product

What do you like best? The people. Easy to work with, knowledgeable about the industry. What do you dislike? MediaMath struggles with setting itself a part form other DSPs Recommendations to others considering the product: Definitely consider! What problems are you solving with the product? What benefits have you realized? Hitting Advertiser's KPIs efficiently.

MM Review 12.22

What do you like best? I really like the look and the feel of the platform, everything is pretty easy to navigate What do you dislike? I do not like how unflexible the UI is. I also use trade desk along side MM and their UI is SO flexible. It makes it easy to do multiple bid settings within one strategy instead of having to break out a stategy for each bid up or down you want to do. For example you can bid high or low depending on time of day within one strategy. Where in MM you would ...

Great customer service, undifferentiated product

What do you like best? The people. Easy to work with, knowledgeable about the industry. What do you dislike? MediaMath struggles with setting itself a part form other DSPs Recommendations to others considering the product: Definitely consider! What problems are you solving with the product? What benefits have you realized? Hitting Advertiser's KPIs efficiently.

I use T1.

What do you like best? The ease of reporting. Also the numerious targeting features and data segments. There is also a bulk pixel creator. It is easy to use the dash board and see what your campaigns are pacing at. What do you dislike? I don't really have any dislikes of the product. ONe thing they could add would be to add more video targeting options. Recommendations to others considering the product: They should add the ability to change tags in a csv document and then upload them ...