MarcomCentral Reviews in June 2025: User Ratings, Pros & Cons

Marcom makes marketing for our company easier!

What do you like best? It is easy for our clients to access and create their own marketing, and the support staff is excellent at helping us with creative solutions for our needs. What do you dislike? Sometimes the system is a little clunky to use, for example the templates don't populate in real-time which sometimes frustrates our users. Recommendations to others considering the product I would absolutely recommend MarcomCentral as a solution to marketing needs, especially if you have ...

MarcomCentral is my life

What do you like best? Working with my BRM at Marcom is always a pleasure. All interaction I've had with the Marcom team has been positive - they are friendly and easy to talk to. What do you dislike? Learning the software has been a long and challenging process. Because it is so complicated, it is not easy to train another person to be my back up, so I'm essentially the "marcom" person. I spend a lot of time working on templating and adding assets and then having to go back and make ...

Efficiency and Control

What do you like best? I like the flexibility in the self-service structure. The timing issues we face in terms of which items and components we share on marcomcentral are made very easily here. The web based access makes it easy to travel and work wherever, and the app works without flaw, at least on my computer. Customization is a big plus too. What do you dislike? Takes a little time to make items due to UX, and the rich text editor is a little limited, but I'm glad it's there. What ...

great concept, middling execution

What do you like best? The concept of the software itself is great -- use JavaScript as a coding framework to customize print products. Most of the time, for fairly simple tasks, it works fine. (I primarily develop templates, I don't deal much with the fulfillment/admin side so I can't speak to that. What do you dislike? The user guides and other documentation need to be kept up-to-date and expanded. There is a huge gap between the basics that are taught in training, and all the fiddly ...

Love this software.

What do you like best? This platform is easy to use. We have to maintain our brand standards over 30 states, and this tool helps us do that—keeping a consistent brand look and feel. What do you dislike? The things I dislike about the software are minimal—and, I've noticed through time, those issues are being resolved as upgrades are being implemented. It seems like some software "extras" would be included in the cost--such as business reporting. So not a fan of "extras" or add ons as we ...

Great product and features, frustrating technical support

What do you like best? We have researched many marketing collateral automation products and have found that Marcom has the most features and adaptability. The Fusion Pro software and the interface with InDesign is very good. What do you dislike? There is so much functionality with the Enterprise Edition - I feel as if I have only scratched the surface. It is also frustrating because there is not an easy way to identify the full benefits of the Enterprise Edition. I feel that there is so ...

Marcom for B2B marketing asset management

What do you like best? The on-boarding team is exceptional! They work hard to make sure that you hit your dates, and make sure that you have what you need to be successful. What do you dislike? The fact that the entire site is not built for mobile, and the lack of REST services. Recommendations to others considering the product From an IT point of view make sure there is a good understanding of the mobile solution. That the APIs match what you expect to need. If you wanting to implement ...

The Marcom Central tool has saved our marketing and sales teams countless hours!

What do you like best? We have the opportunity to administer the tool in-house. The opportunities are endless and our sales teams love the tool! What do you dislike? There are so many things that the system can do; finding the time to explore and understand all of it's capabilities is a daunting task! Recommendations to others considering the product Implementing this tool - especially if you are just starting out can be a pretty time consuming task. For this tool to be successful it's ...

Good overall solution, somewhat cumbersome and dated interface

What do you like best? Bulk upload functionality, ability to store saved content, copyfitted content, logo best-fit scaling. What do you dislike? Too many repetitive steps to deployment, somewhat inflexible. No ability to retain template level settings besides making copies. No direct access to actually "see" and make global changes within templates (insulated by interface layer, must upload new template every time. Recommendations to others considering the product Make sure you walk ...

Great product with great features.

What do you like best? I like the continuous improvements that Marcomcentral makes to it's products. They listen to their customers and strive to give them what they are looking for. What do you dislike? I dislike the costs and how costs are distributed. Some of the amazing features come with a hefty price tag and working for a nonprofit those features are often out of our reach. Recommendations to others considering the product I recommend. What business problems are you solving with ...