MarcomCentral Reviews in June 2025: User Ratings, Pros & Cons

Easy-to-use platform enables efficient marketing distribution & brand control

What do you like best? The ability to distribute a wide variety of marketing assets to a large audience of both internal sales people and external customers, quickly and easily, while maintaining brand control. The reporting allows us to get a sense of our effectiveness and productivity, enabling smarter decisions going forward. We get a clear picture of what people are using and how often, and can message to that in our promotional emails for the site. We are serving our internal and our ...

Great Team to Work With

What do you like best? Our teams are usually on the same page when it comes to the client. Having a great understanding of our client and our scheduled timelines helps us work seamlessly with one another. As we are the last two companies in the line of production, we often are rushed to complete our work in a very short period. We work to our best capability and keep each other in the loop in order to achieve the best possible results. We present the Marcom team with packaged assets, as ...

Good Experience Overall

What do you like best? I find Marcom to be very efficient when supplying assets for them to upload to ad builder. There teams are always very helpful with any questions we may have on our end. Even when a turnaround is tight and we are getting pushed by the client to have assets up they always seem to be able to deliver. As of now, I haven't had much of a problem with there current process and i think its working well on there end. Clients have never complained about any assets getting ...

Comprehensive Web Services Platform

What do you like best? There are so many features that we can make available to our clients. Frequent updates and releases make new features widely available. What do you dislike? Platform can be restrictive, requests for minor technical modification expensive and slow, engineering slow to respond to non-platform wide technical issues (I have a ticket that has been open for a year Recommendations to others considering the product For us it has made alot of sense to have someone on staff ...

A useful tool with much potential

What do you like best? The ability to create customizable content is very useful for our marketing team who supports 70 branches around the US. It provides a one-stop-shop for our field colleagues and eliminates minor requests and print orders, allowing us to concentrate on larger and more lucrative marketing efforts rather than inefficiently processing field requests. What do you dislike? The UX/UI needs significant upgrades. It is less than intuitive, rather cumbersome, and the creation ...

Great Product for Brand Protection and Managing Marketing Collateral

What do you like best? How easy it is to manage products and users with the bulk operations. You can very quickly create, edit and remove large volumes of information. Fusion Pro templates are capable. What do you dislike? No true retail option. Being able to create a site that allows a user to "browse" before registering isn't an option. I get that this might not be the core competency of Marcom, but for those of us who have invested heavily in integration, this is a glaring omission. I ...

Powerful product once you pass the learning curve

What do you like best? The flexibility of the product. We began using MarcomCentral Enterprise Edition in a very limited capacity however as we got more comfortable with the software, we realized it's full potential. What do you dislike? Usability of the administration module. This is a symptom of the flexibility described above. Because there are so many options, and configurations, there is a high learning curve to master the product and it's full capability/potential. The only way to ...

GREAT PARTNERSHIP

What do you like best? The ability to customize marketing assets and the ease of not having to version out each and every creative piece for our restaurants. What do you dislike? So far I haven't found anything I dislike. Recommendations to others considering the product Make sure your creative files are in made in Indesign. That was our only hassle was re-designing them from Photoshop or Illustrator into Indesign. Which isn't hard, but is time-consuming. What business problems are you ...

I have worked with the Marcom Admin Portal to load resources to our “Resource Center.”

What do you like best? I like the fact that the portal is not too complicated to use to load assets to our website. I also like the “bulk upload” option for loading multiple assets at once. What do you dislike? I dislike the fact that you are unable to delete a product from the portal (marking it as inactive is not the same as deleting, but it helps. Also, I dislike the loading process of having to add a Product, then a SKU, then adding the product to the catalog. I wish there was only ...

You really can say goodbye to one-offs!

What do you like best? You can truly make this product do whatever you want it to. I never thought that a product could REALLY eliminate one-off requests, but if you spend the time to build your templates the right way, it does. Fusion Pro is brilliant. What do you dislike? It can take awhile to build your templates out so prioritize needs. Recommendations to others considering the product The templates can take awhile to build out so prioritize needs What business problems are you ...