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8.9

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Listrak - Marketing Automation Software

Listrak Reviews in May 2025: User Ratings, Pros & Cons

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4.4

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Listrak Reviews & Ratings

4.4

Very Good

Based on 223 ratings & 250 reviews

Rating Distribution

Excellent

(189)

Very Good

(57)

Good

(2)

Poor

(2)

Terible

(0)

Expert's Review

Listrak stands out as a robust, user-friendly marketing platform that excels in both email and SMS marketing. Ecommerce businesses in particular find immense value in its ability to streamline communication through advanced automation, segmentation, and personalization. Users frequently praise its intuitive drag-and-drop editor, seamless integration capabilities, ...Read more

Listrak pros and cons

  • Exceptional customer support with knowledgeable and responsive account managers who provide strategic advice and hands-on assistance.

  • Intuitive drag-and-drop composer and user-friendly tools that make it simple to create targeted campaigns without coding expertise.

  • Advanced automation, segmentation, and personalization capabilities streamline communication, saving time and boosting efficiency.

  • Ability to integrate email and SMS marketing into one platform, enabling cohesive multi-channel campaigns.

  • Navigation and user interface are often unintuitive, with a steep learning curve for new users and overwhelming options at times.

  • SMS functionality is limited compared to the email tools, lacking advanced segmentation and other capabilities.

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Showing 41-50 out of 250

AN

ANDREA N

04/03/23

3.5 out of 5

"Listrak is a great user-friendly ESP."

What do you like best about Listrak? - Our account manager: Andy Bergren - User-friendly platform ~ Easy way to build emails ~ Navigation is pretty straight-forward ~Organized way to categorize messages - Great hub for all of our analytics What do you dislike about Listrak? - Not being able to tell who of our email subscribers are also SMS subscribers - LTK Support actually used to be super helpful but seems like lately are always directing us to our AM. This is more for chat than anything ...

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AM

Angela M

04/03/23

5 out of 5

"Listrak has been a fantastic partner!"

What do you like best about Listrak? I have found the recipes for the recommendations to be a huge help and very easy to use and explain to our internal organization business team. The admin side of Listrak is easy to maneuver and has been pretty straight-forward to get things set up as we re-platformed our website. Overall, Listrak has been a fantastic partner. What do you dislike about Listrak? We faced some performance issues with using the Listrak product recommendations on certain ...

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AU

Anonymous User

03/31/23

4 out of 5

"Customer Experience"

What do you like best about Listrak? Hands down, the best thing about Listrak is the customer experience. My Account Manager, Sima Ganaba, has helped me succeed in my role in countless ways. She is hands-on, always helpful, an excellent teacher of the platform, and a collaborator in thinking of new campaigns and ideas for automation. She is truly an extension of my team, helping me work smarter, not harder. I am incredibly grateful for her. In addition to Account Management, the support ...

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AU

Anonymous User

03/31/23

4 out of 5

"Customer Experience"

What do you like best about Listrak? Hands down, the best thing about Listrak is the customer experience. My Account Manager, Sima Ganaba, has helped me succeed in my role in countless ways. She is hands-on, always helpful, an excellent teacher of the platform, and a collaborator in thinking of new campaigns and ideas for automation. She is truly an extension of my team, helping me work smarter, not harder. I am incredibly grateful for her. In addition to Account Management, the support ...

Read more

JM

Jasmine M

03/30/23

4 out of 5

"Great Service! Looking Forward to Improvements."

What do you like best about Listrak? Very easy to learn and navigate. When managing email marketing for a large company, the last thing you want is to waste time figuring out an overly complicated system. What do you dislike about Listrak? While the reporting is great on a surface level, I look forward to the Listrak team improving the platform in this area. More variety and better formatting for exporting the information. What problems is Listrak solving and how is that benefiting ...

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JM

Jasmine M

03/30/23

4 out of 5

"Great Service! Looking Forward to Improvements."

What do you like best about Listrak? Very easy to learn and navigate. When managing email marketing for a large company, the last thing you want is to waste time figuring out an overly complicated system. What do you dislike about Listrak? While the reporting is great on a surface level, I look forward to the Listrak team improving the platform in this area. More variety and better formatting for exporting the information. What problems is Listrak solving and how is that benefiting ...

Read more

AU

Anonymous User

03/29/23

5 out of 5

"A great partner"

What do you like best about Listrak? The Listrak team (Meg K) understands our business, creates strategic plans to deliver goals and consistently looks for ways to improve and grow. Top Notch service! What do you dislike about Listrak? GXP was slower than expected in making creative changes and testing, but we've seen an improvement recently What problems is Listrak solving and how is that benefiting you? Improving customer retention through SMS and email. Maximizing email revenue and ...

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AU

Anonymous User

03/28/23

5 out of 5

"Great Partnership with Excellent Service and Knowledge"

What do you like best about Listrak? The account managers and people we work directly with at Listrak are extremely knowledgeable and offer us great suggestions for our email marketing campaigns. Unlike other ESP's we have used before, Listrak is very hands-on and attentive, and because of that, we are recognizing increased revenue and conversion rates. Extremely happy with Listrak! What do you dislike about Listrak? Nothing to dislike at all. I have a hard time thinking of anything ...

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AG

Annie G

03/27/23

5 out of 5

"Incredible support on a great platform"

What do you like best about Listrak? Listrak is an easy-to-use, informative, and effective email platform, but more importantly the support from the Account Managers and support team is unparalleled. Everyone I have worked with at Listrak is truly dedicated to their client's success, and they go above and beyond to help in any way they can. The chat and support line always helps with smaller tasks quickly, and everyone is always incredibly friendly and positive. What do you dislike about ...

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AU

Anonymous User

03/24/23

5 out of 5

"Exceptional"

What do you like best about Listrak? Listrak has been nothing short of amazing. The team and services provided have been beyond exceptional. From email marketing, SMS, and the GXP program I use, everything is first-class. 🏆 What do you dislike about Listrak? No real downside here. The platform itself could be more mobile friendly. What problems is Listrak solving and how is that benefiting you? Listrak helped with the implementation of e-mail & SMS marketing automation which is a HUGE ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].