LinkedIn Marketing Solutions Reviews in June 2026: User Ratings, Pros & Cons

"Straight forward B2B must have"

What do you like best about LinkedIn Marketing Solutions? Once you understand the system thoroughly you appreciate the clear and granular targeting capabilities LinkedIn offers. Their bidding system also makes it easy to "test ride" different messaging as LinkedIn has solid analytical tools. What do you dislike about LinkedIn Marketing Solutions? Obviously it is favourable that LinkedIn is constantly optimising their platform however the frequent changes are hard to keep up with and the ...

"I use LinkedIn ads for B2B digital marketing"

What do you like best about LinkedIn Marketing Solutions? Being able to target by industry, job title, and other professional traits works very well for bringing in decision-makers. What do you dislike about LinkedIn Marketing Solutions? You are not able to add negative KEYWORDS for job title filtering. You can only select full TITLES to exclude. This does not help for people who have custom titles like "unemployed" or "self-employed". Recommendations to others considering LinkedIn ...

"LinkedIn Marketing Solutions – A Nice Way to Reach Your Niche"

What do you like best about LinkedIn Marketing Solutions? I like how targeted you can get with LinkedIn. On platforms like Facebook or Twitter, you can search by interests or page likes, but LinkedIn really lets you hone in on specific job titles and roles. That's usually more helpful for the types of clients we work with. I also think the user interface is pretty user-friendly. It's generally easy to find what I'm looking for, and rarely am I at a loss for what to do next. What do you ...

"Business to business "

What do you like best about LinkedIn Marketing Solutions? The advertisement targeting allows for a range of segments and is already great for b2b corporations struggling to reach their audiences What do you dislike about LinkedIn Marketing Solutions? You cannot fully segment to target your audience but rather have to select from LinkedIn’s set list of target groups. Whilst these are useful, it would be good to be able to select either more than one or to set some rules to target ...

"Great B2B marketing solution"

What do you like best about LinkedIn Marketing Solutions? Linkedin allows you to really focus in on your target market. The ability to have you paid ads only shown to people with a certain job role with a certain number of years experience is such an important factor for our team. What do you dislike about LinkedIn Marketing Solutions? The interface when setting up a Linkedin ad isn't very user friendly and could do with an update. For example, you seem to have to go through many different ...

"Excellent results with InMail campaigns"

What do you like best about LinkedIn Marketing Solutions? We can expand our pool of leads by targeting professionals on LinkedIn What do you dislike about LinkedIn Marketing Solutions? Sometimes the platform is a bit glitchy and doesn't respond to commands Recommendations to others considering LinkedIn Marketing Solutions: It's a bit of a trial and error scenario, but don't give up! What problems is LinkedIn Marketing Solutions solving and how is that benefiting you? We managed to increase ...

"As other social networks decline, LinkedIn wins for B2B"

What do you like best about LinkedIn Marketing Solutions? The targeting is fantastic. If you get it right, you waste less money. What do you dislike about LinkedIn Marketing Solutions? The user interface can be a little confusing and integration with other marketing tools is somewhat limited. Recommendations to others considering LinkedIn Marketing Solutions: Understand your customer personas very well before using LinkedIn ads. Otherwise, you will be tossing money away. The targeting is by ...

"Pretty easy to use, and good"

What do you like best about LinkedIn Marketing Solutions? It's a good way to find out how we're doing online in numbers. What do you dislike about LinkedIn Marketing Solutions? I think it could integrate with other social media channels better. What problems is LinkedIn Marketing Solutions solving and how is that benefiting you? It helps us see how far we're reaching, and how many people are engaging with our content.

"The only way to do B2B"

What do you like best about LinkedIn Marketing Solutions? It puts you in contact with business professionals in the only true business social media. What do you dislike about LinkedIn Marketing Solutions? There is a lot of viral type posting and too many political posts that don't have a place in a modern business environment. What problems is LinkedIn Marketing Solutions solving and how is that benefiting you? We are finding clients, candidates, and staff using LinkedIn. It's the most ...

"Easy to use"

What do you like best about LinkedIn Marketing Solutions? I like how easy it is to source information and to find out about different companies. Whether these be for competitor or marketing purposes, it is very easy to use and navigate around the website. The analytics page is very insightful and I like how easy it is to access. With just one click, I can compare how many people are viewing out business page and then calculate how many of them are returning to the page. It is also ...