LinkedIn Marketing Solutions Reviews in May 2025: User Ratings, Pros & Cons

"Great tool for growing your LinkedIn followers"

What do you like best about LinkedIn Marketing Solutions? By far the best feature (other than the actual tool itself) is the fact that you can set a budget. This makes it easy to cap your spending when you have very little dollars towards this side of the business. It is totally worth the investment. What do you dislike about LinkedIn Marketing Solutions? While it is easy use, I find that when accessing the platform, it almost seems like its forcing you to create a new campaign every time ...

"Targeted B2B Marketing with Better Visibility Than AdRoll"

What do you like best about LinkedIn Marketing Solutions? This is a great way for a B2B organization to effectively target the right people, each time, every time. Ads are easy to implement and best practices are readily available to ensure that you are maximizing your potential. Options with audience targeting and content give you the versatility that other software like Adroll does not have. What do you dislike about LinkedIn Marketing Solutions? Our corporate account has issues with Text ...

"Great but expensive!"

What do you like best about LinkedIn Marketing Solutions? It was really useful for finding leads for roles, though fairly expensive to do so. Still, it did find some great people so it was worth the money! What do you dislike about LinkedIn Marketing Solutions? The expense :( I wish it was considerably more affordable, as it's not something we could scale out to all our roles or even a majority of them. Recommendations to others considering LinkedIn Marketing Solutions: It's great for ...

"Great but expensive!"

What do you like best about LinkedIn Marketing Solutions? It was really useful for finding leads for roles, though fairly expensive to do so. Still, it did find some great people so it was worth the money! What do you dislike about LinkedIn Marketing Solutions? The expense :( I wish it was considerably more affordable, as it's not something we could scale out to all our roles or even a majority of them. Recommendations to others considering LinkedIn Marketing Solutions: It's great for ...

"Good tool, could be better"

What do you like best about LinkedIn Marketing Solutions? Visual ability to see the progress of a person going through the funnel. Reps are very responsive and helpful. What do you dislike about LinkedIn Marketing Solutions? Constantly sunsetting/making changes to products that haven't been in the market for awhile. What problems is LinkedIn Marketing Solutions solving and how is that benefiting you? Ability to retarget to very specific sets of individuals.

"Fantastic Resource for B2B Lead Generation"

What do you like best about LinkedIn Marketing Solutions? Linkedin Ads have some of the best B2B targeting capabilities due to their database of titles, industries, networking groups, etc. We've had great success with offering downloadable assets to our targets in the marketing industry. What do you dislike about LinkedIn Marketing Solutions? We finally crossed a threshold where we can have a Linkedin Ad specialist consult with us on our campaigns. Before now we were optimizing our ...

"Best B2B targeting in Social"

What do you like best about LinkedIn Marketing Solutions? Ability to target by industry, role, geo What do you dislike about LinkedIn Marketing Solutions? Performance eporting is not as rich I would like What problems is LinkedIn Marketing Solutions solving and how is that benefiting you? Reaching specific audiences with thought leadership content.

"Best B2B targeting in Social"

What do you like best about LinkedIn Marketing Solutions? Ability to target by industry, role, geo What do you dislike about LinkedIn Marketing Solutions? Performance eporting is not as rich I would like What problems is LinkedIn Marketing Solutions solving and how is that benefiting you? Reaching specific audiences with thought leadership content.

"Easy to use "

What do you like best about LinkedIn Marketing Solutions? Sponsored content allows you to really target who you advertise to. I find that it really allows you to use marketing dollars better. We have found that through sponsored content we have engaged with companies that are relevant and we have acquired good quality leads that have become customers. What do you dislike about LinkedIn Marketing Solutions? Once a sponsored update has ended you can't reactive it. So you need to duplicate the ...

"Great if you want B2B leads"

What do you like best about LinkedIn Marketing Solutions? You have to fish where the fish are; Linkedin has my target audience already on it, and there's really not a lot of valuable content on there, so there are many opportunities to market to people with good content and distribution. What do you dislike about LinkedIn Marketing Solutions? Linkedin is kind of hit or miss, so if you're looking for mass validation of your campaign with hundreds of "likes" it can be hard to stomach. If you ...