Invoca Reviews in May 2025: User Ratings, Pros & Cons

Great

What do you like best? Real Time Routing and Signal AI. We are using them in our auto insurance verticals which helped in improving our conversion rate. What do you dislike? There could be a column for Earning Per call instead of Earning per 100 paid calls in the reporting dashboard. What problems are you solving with the product? What benefits have you realized? Routing the right customers to advertiser with right match . This helps in scaling our budgets with new advertisers.

The best way for phone call attribution

What do you like best? Flexibility in the way you use campaigns and how easy it is to get attribution What do you dislike? Some of the UI could be improved and there's some advanced things we'd like to do with hierarchies and multiple organizations but most of that won't affect many users What problems are you solving with the product? What benefits have you realized? ROI for our campaigns is now more complete. We get a better picture of which campaigns drive results via phone or ...

So far so good!

What do you like best? I enjoy how Invoca is technologically focused on the future of AI and data management. They have a lot of case studies that have proven the importance of the Invoca product. What do you dislike? Currently we haven't solved for the unique business model that my company has. We are going to have to create some custom programs for what we are needing Invoca to do. What problems are you solving with the product? What benefits have you realized? We need to ...

Great experience and product!

What do you like best? Onboarding process is a real pleasure. The team helping us implement the solution is knowledgeable and really thrives to make the process as efficient as it can be. What do you dislike? I haven't yet found anything that I dislike about this solution. What problems are you solving with the product? What benefits have you realized? At least 40% of our business is still done through the phone, so with Invoca we finally get line of sight into what marketing ...

Capabilities

What do you like best? Invoca has the capability to bridge the gap between marketers and call centers. Our business typically struggles with knowing what the customer does after they make a call - how did the call though? What information can we garner from that? Invoca allows insight into that post-dial information, allowing us to look at call information in a scalable way using AI. What do you dislike? The process of onboarding our business has been quite complex. This isn't ...

Powerful platform and great insights

What do you like best? Fills the missing gap between offline conversion data and marketing attribution. Lots of exciting features down the road and easy implementation. Great communication from the account team as well What do you dislike? Pricing could be more competitive as well as pricing for extras. Recommendations to others considering the product: Go in evaluating all options and understand where the platform fits in the landscape What problems are you solving with the ...

Good information, interesting topics

What do you like best? Physical explanations of how the tool works and practical uses by clients What do you dislike? some examples were in current implementation or not fully baked What problems are you solving with the product? What benefits have you realized? Search Marketing integration

Great platform - smarter tech

What do you like best? The ability to track the customer throughout the whole journey and prequalify them at the time the phone rings What do you dislike? Not much - If I were to critique anything it would be the potential for a prequalified person to have the wrong information attached to them and as a result the call center 'pitches' them on the wrong thing (or something along those lines) What problems are you solving with the product? What benefits have you realized? Multiple ...

Looking Forward To Great Success

What do you like best? The customer services has been great so far. The onboarding process is thorough and very hands-on. I'm looking forward to using an enterprise level call tracking system that gives me the power to make more accurate data-driven decisions. What do you dislike? The technical knowledge needed can be a little intimidating but once you get in the "weeds" it's like riding a bike. Recommendations to others considering the product: Yes What problems are you ...

Invoca aids in Performance Marketing ease

What do you like best? tracking capabilities, functionality and transparency What do you dislike? not much to dislike! Maybe the tech is a bit confusing considering I am sales facing! What problems are you solving with the product? What benefits have you realized? tracking, performance metrics, ROI