Instapage Reviews in May 2025: User Ratings, Pros & Cons

Instapage rocked my world!

What do you like best? Well, where to start? I have been using LP tools for quite some time now. Instapage is definitely the most functional, user-friendly and most intuitive tool for LP design that I have encountered. The platform itself and the modern interface make it incredibly easy to navigate through. Before I started using Instapage I was spending a lot of my time just doing simple tasks like GA installation or some other apps integration. With the Instapage integrations my ...

Instapage is, by far, the most attractive conversion platform out there

What do you like best? They simply have the best layouts in the industry. When I implement a landing page for myself or for any client, what I look for is a standard and modern design, that is optimized for conversion without being intrusive. Instapage provides just that, plus the visual editor is super easy to use and the customization possibilities allow you to quickly apply any visual identity to the pages. Find a layout that fits your needs, adjust what you need and it's up ...

A very complete tool for measurable results

What do you like best? I've tried many landing page creators and A/B test tools. Today I can say that Instapage is my first option on this area. It's easy to use and understand results and where to apply changes on a design. Plus , the performance of the landing pages created are one of the reason we choose this platform among others, you can't expect good results without a fast load of the content. The A/B testing is critical for our agency, and this tool make this a simple a ...

The balanced Landing Page Creator

What do you like best? Instapage is a very balanced tool for Landing creation. Features that I like the most is the easiness for anyone to create a full landing page, in general, the interface and UX are very friendly so anyone with no technical skills can build an entire website, this is useful because you save programmers for complex stuff. Nowadays Instapage has built nice features as global blocks for headers and footers that save you a ton of time, the other big feature is that with ...

Recommend for quick landing page building

What do you like best? I've been using Instapage for a little over a year now and a huge fan. Using Instapage, I'm able to quickly and easily spin up custom landing pages, test, and run variations all without having to rely on a developer. I not only use it myself (and for all of my companies), but have also recommended it to others that are now Instapage users and are converts themselves. It's a bit pricey, but worth it in my opinion. What do you dislike? A bit pricey, but worth ...

Easy to use and integrates well

What do you like best? I first came across Instapage when finding the landing page in the marketing automation tool we use (Pardot) was difficult and inflexible. After trialing a number of solutions I ended up choosing Instapage. Some things I found that Instapage did far better than competitors included: - Easy to use builder with drag and drop elements and sections (inserting images, videos, html etc.) - Ability to implement custom HTML (we use forms from our marketing automation ...

The simplest way to rapidly test and scale lead generation

What do you like best? I love how easy it is to build new campaigns and collect feedback from my team so that I can push campaigns live within tight deadlines. I can quickly build multiple iterations of landing pages, test for the best outcomes for design and forms and keep everything tightly integrated with all of my other digital marketing tools. What do you dislike? Some of the direct integrations send fewer data points and are less effective than the webhooks. For instance, I ...

Best in class landing page builder

What do you like best? Flexibility Freedom of design drag and drop templates What do you dislike? Pricing has increased significantly since 2016 Recommendations to others considering the product: When landing pages are important for your business, don't look further. This,is the right tool for you What problems are you solving with the product? What benefits have you realized? As growth marketers, we A/B test everything on a landing page for maximal ...

A good solution for agencies, but expensive

What do you like best? It's easy to build fast, beautiful sites. Also, global blocks are very helpful for bigger projects. The page loading time is, in my opinion, one of the best from all landing page builder. What do you dislike? Instapage could improve the mobile view. It's sometimes a lot of work to handle the mobile version from a site because it's generated an automatic suggestion of how it could look, but this is in 10 from 10 cases, not usable. Also, the pricing for the ...

Instapage makes it easy for us to create landing pages at-scale for our clients.

What do you like best? The platform is intuitive and easy to use, but also advanced enough that your designs aren't too limited. The integrations are very strong and it is super easily inserted into our marketing stack - this is why we use Instapage. The AdMap provides great insight into how you can increase conversions post-click by increasing search relevancy on Google. I look forward to a similar feature being announced for Facebook. The pre-created templates are great for ...