Indicative Reviews in May 2025: User Ratings, Pros & Cons

"I"

What do you like best about Indicative? Ability to implement funnel creation and visualization to draw insights and take decisions based on funnel performance What do you dislike about Indicative?

"A Must Have Application for Data Analyst"

What do you like best about Indicative? You can quickly identify data numbers and understand trendlines as data is demonstrated using visual diagrams. For examples, click through funnels are shown in a process flow type diagram which makes it easier to visually grasp the flow of users from landing page to goal completion. The diagram clearly demonstrates the steps users take towards the end goal and shows intermediary positions where they either drop off or take a different path altogether. ...

"Good Customer Analytics platform for use in Customer Journey and Marketing Analytics"

What do you like best about Indicative? Easy connectivity to data sources such as Big Query. The data set configuration is on the customer side (which makes sense) but the Indicative team is there to help along the way with tips and suggestions on what structure and fields would make the most sense. Then Indicative takes care of ingesting the data and synching it.

"Indicative helps us understand user behavior with no sampling & segmentation"

What do you like best about Indicative? Being able to build unlimited funnels of user behavior and how they go through our website is one of the best features. Using Google Analytics we were stuck with sampling & limited to just one funnel. With Indicative we can create unlimited funnels, see conversions over time and it works with Snowplow.

"Fast and easy to analyze data"

What do you like best about Indicative? Indicative has a series of tools designed for a fast data consultation. It is easy to use and its graphics and animations are really gorgeous and do the data storytelling is easy.

"Indicative"

What do you like best about Indicative? Their multi path and cohort analysis tools that read directly off event log data are extremely useful, and unique in the BI space. The UI is very user friendly, easily allowing non technical teams the ability to analyze events.

"Great tool for funnel analysis"

What do you like best about Indicative? Easy to use tool for funnel analysis that connect to Segment for event data. Great free tier as well so you can really take your time understanding the tool before having to make a purchase commitment. It does require that you have a good understanding of your site or app event structure, and what you are looking to measure.

"How useful is indicative"

What do you like best about Indicative? schedule report that helps busy people to receive updates even they don't have a time to visit indicative dashboard. It also helps in monitoring the user behavior that helps to address the problem that the user is facing.

"Great tool for funnel/behavioral analysis"

What do you like best about Indicative? Allows anyone to easily perform funnel analysis without using Looker or complicated BI tools What do you dislike about Indicative?

"Indicative is very useful tool for analysis"

What do you like best about Indicative? I must say that using a company customer analytics platform such as indicative is very helpful in analyzing the data of the user journey. It also helps us monitor customer traffic via funnel or segmentation.